Edgar Correa
Adsmovil Gaming Head at Adsmovil- Claim this Profile
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English Native or bilingual proficiency
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Bio
José Manuel Candás Olivar
I was amazed at how Edgar stayed all the time on the top of his game. He researched every topic, even those that indirectly or barely alluded to his position, which allowed him to advise and take very educated decisions, reflected in his good results. Always willing to help others with these insights, I would always consider him as part of my team.
Luis Gonzalez
Edgar is a great manager, result-oriented, very focused in the value his initiatives bring to the business. He is always looking to think strategically, is very good at prioritizing, and has an excellent presence when interacting with partners and clients.
José Manuel Candás Olivar
I was amazed at how Edgar stayed all the time on the top of his game. He researched every topic, even those that indirectly or barely alluded to his position, which allowed him to advise and take very educated decisions, reflected in his good results. Always willing to help others with these insights, I would always consider him as part of my team.
Luis Gonzalez
Edgar is a great manager, result-oriented, very focused in the value his initiatives bring to the business. He is always looking to think strategically, is very good at prioritizing, and has an excellent presence when interacting with partners and clients.
José Manuel Candás Olivar
I was amazed at how Edgar stayed all the time on the top of his game. He researched every topic, even those that indirectly or barely alluded to his position, which allowed him to advise and take very educated decisions, reflected in his good results. Always willing to help others with these insights, I would always consider him as part of my team.
Luis Gonzalez
Edgar is a great manager, result-oriented, very focused in the value his initiatives bring to the business. He is always looking to think strategically, is very good at prioritizing, and has an excellent presence when interacting with partners and clients.
José Manuel Candás Olivar
I was amazed at how Edgar stayed all the time on the top of his game. He researched every topic, even those that indirectly or barely alluded to his position, which allowed him to advise and take very educated decisions, reflected in his good results. Always willing to help others with these insights, I would always consider him as part of my team.
Luis Gonzalez
Edgar is a great manager, result-oriented, very focused in the value his initiatives bring to the business. He is always looking to think strategically, is very good at prioritizing, and has an excellent presence when interacting with partners and clients.
Credentials
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MBA in Digital Business
IEBS Business SchoolFeb, 2023- Nov, 2024 -
Monetize SSP Certificate
XandrMay, 2021- Nov, 2024
Experience
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Adsmovil
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United States
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Advertising Services
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100 - 200 Employee
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Adsmovil Gaming Head
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Sep 2021 - Present
In charge of the regional commercial strategy and results of Adsmovil’s Gaming, including products such as DT Reach (formerly AdColony), Advertry, Audiomob and Gadsme. Lead the Attention and Carbon emission strategies within the whole company. In charge of the regional commercial strategy and results of Adsmovil’s Gaming, including products such as DT Reach (formerly AdColony), Advertry, Audiomob and Gadsme. Lead the Attention and Carbon emission strategies within the whole company.
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WarnerMedia
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United States
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Entertainment Providers
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700 & Above Employee
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LATAM Digital Ad Sales Analytics Lead
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Apr 2021 - Sep 2021
Accountable for regional revenue recognition across all digital formats and platforms. Sales Strategic planning for special events through the LATAM Region reporting to the Regional Director of the Digital Monetization team. • Led and implemented the digital plan for Champions League in Mexico, expected to generate around 3M USD in the first year. Accountable for regional revenue recognition across all digital formats and platforms. Sales Strategic planning for special events through the LATAM Region reporting to the Regional Director of the Digital Monetization team. • Led and implemented the digital plan for Champions League in Mexico, expected to generate around 3M USD in the first year.
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Microsoft
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United States
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Software Development
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700 & Above Employee
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Microsoft News Regional Monetization Manager
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Jan 2018 - Aug 2020
In charge of revenue generation for Mexico, US Hispanics, and Central America, reporting to the Regional Director of the Web Experiences team, leading a 4 people team.• Led the launch of a new product by means of an event in which I had more than 100 participants representing at least 50 digital and non-digital companies, generating more than $50,000 USD in sales during the next 4 months.• Designed a new monetization product generating 20 new clients and more than $100,000 USD in revenue in 9 months.• Took over the monetization activities for South America for 6 months, increasing 66% its revenue. Show less
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Microsoft News Mexico Monetization Manager
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Dec 2016 - Jan 2018
In charge of the revenue generation for Mexico, reporting to Mexico’s Web Experiences team Director.• Was invited to participate in a Shadowing Program in Spain, importing best practices in Time and Agenda management improving team productivity in 25%.
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MSN México
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Mexico
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Online Audio and Video Media
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1 - 100 Employee
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MSN Product Lead
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Sep 2014 - Dec 2016
In charge of user growth, user engagement and monetization for MSN Autos and MSN Sports, reporting to MSN Mexico Country Manager, leading a 2 people team.• Placed MSN Sports as the site with more monthly Unique Users in Mexico with 2.5 million users.• Created the 2014 Brazil’s Football World Cup experience and supported the sales team, generating $50,000 USD during the length of the event.• Launched the mobile version of MSN Sports for IOS, Android and Windows, reaching 150,000 new users in six months. Show less
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MSN Business Operations Manager
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Jul 2012 - Sep 2014
In charge of the generating Business Intelligence for both commercial and editorial teams. Also managed the annual Budget for the Editorial team.• Created a mobile reporting service through a QR code focused for the Sales team, it helped increase sales by 15%.• Proposed a new outsourcing provider reducing costs for the company by 10% maintaining the same service level.• Integrated data and information for the whole organization, liberating around 200 monthly man hours.
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Thomson Reuters
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Canada
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Software Development
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700 & Above Employee
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Marketing Coordinator
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Jul 2011 - Jul 2012
In charge of every trade marketing activities for Kondor+ (Product Suite for financial institutions), reporting to the Product Manager. • Organized 5 events in one year, locally and internationally (Colombia and Angola) for over 100 people each, generating sales for over $2 million USD. In charge of every trade marketing activities for Kondor+ (Product Suite for financial institutions), reporting to the Product Manager. • Organized 5 events in one year, locally and internationally (Colombia and Angola) for over 100 people each, generating sales for over $2 million USD.
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Unilever
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United Kingdom
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Manufacturing
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700 & Above Employee
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Marketing Intern
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Jul 2010 - Jul 2011
In charge of invoicing process of Helados Holanda in the factory. Also working as a Social Network Manager and responsible for the guided visits to the Ice cream factory for schools and groups. • Launched Helados Holanda social properties (Facebook and Twitter), generating 10,000 new users in 8 months. In charge of invoicing process of Helados Holanda in the factory. Also working as a Social Network Manager and responsible for the guided visits to the Ice cream factory for schools and groups. • Launched Helados Holanda social properties (Facebook and Twitter), generating 10,000 new users in 8 months.
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Education
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2007 - 2011
Instituto Tecnológico y de Estudios Superiores de Monterrey
Bachelor's degree, Marketing -
2021 - 2022
IEBS Business School
Master of Business Administration - MBA, Digital Business
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