Travis Francis
Senior Product Designer at Sysco LABS- Claim this Profile
Click to upgrade to our gold package
for the full feature experience.
Topline Score
Bio
Garvin G. Grullón
I have worked with many designers, and Travis stands out as one of the most kind, creative, and collaborative individuals I have had the pleasure of working alongside in my career. We first worked together as senior designers when I joined the GDM Creative Team in 2019 and despite being miles away here in Washington, DC, Travis was a guiding light for a team that was rapidly changing and trying to find a culture of its own. Having helped build all three brands across Gartner Digital Markets, Travis quickly became a source of knowledge and trust thanks to his easy going spirit and commitment to helping others; but it is his conscientiousness, thoughtfulness and creative approach that we will all miss the most. I have had the great opportunity to be both Travis’s manager and creative peer, and as a witness to his ability to solve creative problems, be adaptable and stay cool under pressure, I would highly recommend Travis for any creative opportunity he seeks to be a part of.
Rick C.
Travis and I worked together in a rather stressful and chaotic environment. Not a good environment for creativity, but Travis maintained an incredibly positive attitude and fresh perspectives to our industry. Many designers can get stale in their approach, but Travis consistently delivered fresh ideas that still kept to budgetary limits of the sites we were developing. It was a great pleasure to work with him and I'd hire him in a heartbeat if I had an opening!
Garvin G. Grullón
I have worked with many designers, and Travis stands out as one of the most kind, creative, and collaborative individuals I have had the pleasure of working alongside in my career. We first worked together as senior designers when I joined the GDM Creative Team in 2019 and despite being miles away here in Washington, DC, Travis was a guiding light for a team that was rapidly changing and trying to find a culture of its own. Having helped build all three brands across Gartner Digital Markets, Travis quickly became a source of knowledge and trust thanks to his easy going spirit and commitment to helping others; but it is his conscientiousness, thoughtfulness and creative approach that we will all miss the most. I have had the great opportunity to be both Travis’s manager and creative peer, and as a witness to his ability to solve creative problems, be adaptable and stay cool under pressure, I would highly recommend Travis for any creative opportunity he seeks to be a part of.
Rick C.
Travis and I worked together in a rather stressful and chaotic environment. Not a good environment for creativity, but Travis maintained an incredibly positive attitude and fresh perspectives to our industry. Many designers can get stale in their approach, but Travis consistently delivered fresh ideas that still kept to budgetary limits of the sites we were developing. It was a great pleasure to work with him and I'd hire him in a heartbeat if I had an opening!
Garvin G. Grullón
I have worked with many designers, and Travis stands out as one of the most kind, creative, and collaborative individuals I have had the pleasure of working alongside in my career. We first worked together as senior designers when I joined the GDM Creative Team in 2019 and despite being miles away here in Washington, DC, Travis was a guiding light for a team that was rapidly changing and trying to find a culture of its own. Having helped build all three brands across Gartner Digital Markets, Travis quickly became a source of knowledge and trust thanks to his easy going spirit and commitment to helping others; but it is his conscientiousness, thoughtfulness and creative approach that we will all miss the most. I have had the great opportunity to be both Travis’s manager and creative peer, and as a witness to his ability to solve creative problems, be adaptable and stay cool under pressure, I would highly recommend Travis for any creative opportunity he seeks to be a part of.
Rick C.
Travis and I worked together in a rather stressful and chaotic environment. Not a good environment for creativity, but Travis maintained an incredibly positive attitude and fresh perspectives to our industry. Many designers can get stale in their approach, but Travis consistently delivered fresh ideas that still kept to budgetary limits of the sites we were developing. It was a great pleasure to work with him and I'd hire him in a heartbeat if I had an opening!
Garvin G. Grullón
I have worked with many designers, and Travis stands out as one of the most kind, creative, and collaborative individuals I have had the pleasure of working alongside in my career. We first worked together as senior designers when I joined the GDM Creative Team in 2019 and despite being miles away here in Washington, DC, Travis was a guiding light for a team that was rapidly changing and trying to find a culture of its own. Having helped build all three brands across Gartner Digital Markets, Travis quickly became a source of knowledge and trust thanks to his easy going spirit and commitment to helping others; but it is his conscientiousness, thoughtfulness and creative approach that we will all miss the most. I have had the great opportunity to be both Travis’s manager and creative peer, and as a witness to his ability to solve creative problems, be adaptable and stay cool under pressure, I would highly recommend Travis for any creative opportunity he seeks to be a part of.
Rick C.
Travis and I worked together in a rather stressful and chaotic environment. Not a good environment for creativity, but Travis maintained an incredibly positive attitude and fresh perspectives to our industry. Many designers can get stale in their approach, but Travis consistently delivered fresh ideas that still kept to budgetary limits of the sites we were developing. It was a great pleasure to work with him and I'd hire him in a heartbeat if I had an opening!
Experience
-
Sysco LABS
-
United States
-
Software Development
-
1 - 100 Employee
-
Senior Product Designer
-
Sep 2022 - Present
-
-
Product Designer
-
Jul 2021 - Sep 2022
Sysco LABS is the innovation office behind Sysco, the No. 1 foodservice provider in the world. With $51 billion in revenue, Sysco has been supplying local restaurants, cafes, national restaurant chains, hotels, university cafeterias, and even hospitals with fresh ingredients and international flavors for over 50 years. My responsibilities include:• Lead initiatives for Sysco Shop app’s product discovery features for 600,000+ customers and internal users: search results and filtering, product details, recommendations, and personalized promotions• Design the user journey and experience for direct to consumer offers, increasing customer conversion rate by 4%; increase in average spending from converted users by ~10% (data per consulting group)• Partner with data and research teams to restructure product category taxonomy to encourage discoverability and exploration of new products• Initiate an illustration system to help visualize new feature functions and reinforce messaging• Unify content, strategy, and design systems between marketing channels and app to create a seamless omnichannel experience Show less
-
-
-
Gartner
-
United States
-
Information Services
-
700 & Above Employee
-
Senior Designer
-
Feb 2019 - Jul 2021
-
-
Visual Designer
-
Aug 2016 - Feb 2019
Gartner Digital Markets (GDM) combines the trusted expertise and objectivity of Gartner with today’s digital marketing capabilities to help small businesses grow. Spanning across the US, Europe, and India, GDM is comprised of the three leading B2B software search brands — Capterra, GetApp and Software Advice.My responsibilities include:• Designing day-to-day content pieces that range from infographics, UI mockups, social media art, advertisements, video assets, and various branded templates for other departments• Evolve and develop the individual visual brands of the three sites (Capterra, GetApp and Software Advice), which in turn also defines our unique differentiation from Gartner• Creative direction and story boarding for photo shoots, video development, email campaigns, and various design initiatives• Product design consulting and collaboration with our in-house engineering team and UX designers• Host workshops and info sessions for neighboring departments that teaches the fundamentals and methodology of design, as well as some technical skills for certain programs (ie. the Adobe Creative Cloud and leveraging other tools for Data Visualization)• Producing visual representations of Gartner's methodologies and research (ie. Software Advice's FrontRunners, Capterra's Shortlist)• Develop and evolve best practices for visual standards, as well as establish workflows for design requests and creative briefs Show less
-
-
-
SAGE
-
United States
-
Software Development
-
1 - 100 Employee
-
Visual Designer
-
Jan 2016 - Jul 2016
SAGE is the leading provider of research and marketing solutions to the promotional products industry, providing product research tools, digital/marketing solutions, tradeshows, and event services. My responsibilities include: • Uphold current brand standards, while expanding the brand and creative direction • Develop marketing collateral such as campaigns, email blasts, blog posts, landing pages, social media artwork, print pieces, and tradeshow signage • Collaborate with department on corporate products (web, app and mobile) • Coordinating and management of artwork projects for customer-facing designers Show less
-
-
-
Teladoc Health
-
United States
-
Hospitals and Health Care
-
700 & Above Employee
-
User Experience Designer
-
Nov 2015 - Jan 2016
• Contribute to overhaul of investor-facing site to improve experience in congruence with Teladoc’s rebrand • Design and code email blasts and templates • Create marketing infographics for Teladoc’s rebrand campaign • Contribute to overhaul of investor-facing site to improve experience in congruence with Teladoc’s rebrand • Design and code email blasts and templates • Create marketing infographics for Teladoc’s rebrand campaign
-
-
-
Lifeblue
-
United States
-
Technology, Information and Internet
-
1 - 100 Employee
-
Interactive Designer
-
Apr 2015 - Oct 2015
• Participate in client hearings to record problems and develop solutions • Increase engagement on Heifer International donation pages with gamification concepts • Streamline Perot Museum’s reservation experience to lower cognitive load and reduce user dropoff rate • Execute design direction, from production to launch, alongside project producers and ux developers • Participate in client hearings to record problems and develop solutions • Increase engagement on Heifer International donation pages with gamification concepts • Streamline Perot Museum’s reservation experience to lower cognitive load and reduce user dropoff rate • Execute design direction, from production to launch, alongside project producers and ux developers
-
-
-
Ellipse Communications, Inc.
-
IT Services and IT Consulting
-
1 - 100 Employee
-
Lead Creative Designer
-
Jan 2014 - Apr 2015
• Overhaul flagship product, Apartment Toolbox, to restructure information architecture and improve user experience • Facilitate client meetings with project managers to highlight business needs and objectives • Redesign Bell Partners template site to scale across 100+ properties • Lead 2 designers in Ellipse’s rebrand campaign by redesigning the logo, business collateral, and the corporate website • Document design best practices and workflows • Overhaul flagship product, Apartment Toolbox, to restructure information architecture and improve user experience • Facilitate client meetings with project managers to highlight business needs and objectives • Redesign Bell Partners template site to scale across 100+ properties • Lead 2 designers in Ellipse’s rebrand campaign by redesigning the logo, business collateral, and the corporate website • Document design best practices and workflows
-
-
-
Reliable Reports
-
United States
-
Insurance
-
1 - 100 Employee
-
Underwriter
-
Jan 2012 - Jan 2014
-
-
-
New Life Fellowship
-
Lewisville, Texas
-
Graphic Designer
-
May 2013 - Dec 2013
I began as an intern for New Life, in which I established the branding and identity, designed marketing materials and signage, and managed the website. I began as an intern for New Life, in which I established the branding and identity, designed marketing materials and signage, and managed the website.
-
-
-
ATI Enterprises
-
United States
-
Education Management
-
100 - 200 Employee
-
Director of First Impressions
-
Mar 2011 - Nov 2011
-
-
-
AMERICAN EAGLE OUTFITTERS INC.
-
United States
-
Retail
-
700 & Above Employee
-
Sales Associate
-
Jul 2008 - Apr 2011
-
-
Education
-
2008 - 2013
Texas Woman's University
Bachelor of Fine Arts (B.F.A.), Graphic Design -
2018 - 2018
General Assembly
UX Bootcamp
Community
