Selime Tatlıpınar

Lead Product Specialist at Analyzify
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Contact Information
us****@****om
(386) 825-5501
Location
Istanbul, Turkey, TR
Languages
  • English (Level B2) Professional working proficiency
  • Turkish Native or bilingual proficiency

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Credentials

  • Digital Marketing Academy 2022
    Boğaziçi University
    Dec, 2022
    - Nov, 2024
  • E-Commerce & Influencer Marketing
    Young Executive Academy
    May, 2022
    - Nov, 2024
  • Google Analytics Individual Qualification
    Google
    Nov, 2021
    - Nov, 2024
  • Rookie Camp
    Reklamcılar Derneği - Turkish Association of Advertising Agencies
    Aug, 2021
    - Nov, 2024
  • Fundamentals of Digital Marketing
    Google
    Jul, 2020
    - Nov, 2024
  • Google Analytics 4 Certification
    Google
    Sep, 2022
    - Nov, 2024
  • Google Ads Arama Ağı Sertifikası
    Google Ads

Experience

    • Estonia
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Lead Product Specialist
      • Sep 2023 - Present

    • Product Specialist
      • May 2022 - Oct 2023

      Analyzify is a comprehensive Shopify data-analytics app that provides a wide range of features to help you collect and track data for your Shopify store. With Analyzify, you can easily keep track of your store's performance and gain valuable insights into your customers' behavior.As a product specialist, my responsibilities include:- Installing the Analyzify app to the Shopify stores and ensuring that the setup is successful.- Setting up and configuring Google Tag Manager to ensure that all relevant data is being tracked accurately.- Configuring and validating Google Analytics 4 to ensure that your store's performance is being tracked effectively.- Integrating your store with various social media platforms such as Facebook Pixel, Bing, Pinterest, and more.- Conducting detailed audits of e-commerce websites to identify areas for improvement and provide actionable feedback to the product team.- Conducting thorough market research and analyzing industry trends to ensure that Analyzify remains at the forefront of the social media management industry. Show less

    • Türkiye
    • Advertising Services
    • Analytics & Optimization Consultant
      • Sep 2021 - Present

      • Mixpanel integration and setup • Creating Mixpanel dashboards according to KPIs • Creating Mixpanel Event Libary & Documentation • Universal Analytics integration and customization • Google Analytics 4 integration and customization • Google Ads & Facebook Pixel implementation • Google Tag Manager configurations and debugging • Google Data Studio Dashboard creations and updates • Mixpanel integration and setup • Creating Mixpanel dashboards according to KPIs • Creating Mixpanel Event Libary & Documentation • Universal Analytics integration and customization • Google Analytics 4 integration and customization • Google Ads & Facebook Pixel implementation • Google Tag Manager configurations and debugging • Google Data Studio Dashboard creations and updates

    • Türkiye
    • Advertising Services
    • 1 - 100 Employee
    • Digital Marketing Specialist
      • Oct 2020 - Jul 2021

      Brands: Vakıfbank, Türkiye Sigorta and Türkiye Hayat Emeklilik• Managing the digital media operation• Starting a campaign by contacting the media channels• Organizing and following the advertising campaigns• Preparation of campaign and competitor analysis

    • Social Media Marketing Intern
      • Jul 2020 - Oct 2020

      Brands: T.C. Ministry of Transport and Infrastructure, Minister of Transport and Infrastructure Adil Karaismailoğlu, Özçekim Magazine• Digital content creating• Analysis of social media accounts• Creating strategies by closely following current marketing trends• Preparation of content and strategies suitable for the brand vision by following the updates and changing algorithms of social media platforms• Execution of SEO studies

    • Türkiye
    • Broadcast Media Production and Distribution
    • 1 - 100 Employee
    • Assistant Editor
      • Jun 2019 - Sep 2019

      Brands: GZT, GZTMZT, GZTVideo and Lokma • Content editing • Video editing • Weekly content series production • Managing social media accounts Brands: GZT, GZTMZT, GZTVideo and Lokma • Content editing • Video editing • Weekly content series production • Managing social media accounts

Education

  • Üsküdar Üniversitesi
    Bachelor's degree, New Media and Journalism
    2019 - 2023
  • Üsküdar Üniversitesi
    Bachelor's degree, Advertising Design and Communication
    2019 - 2023
  • Anadolu University
    Bachelor's degree, Web Design & Development

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