Experience

ER of Texas

• United States
• Medical Practices
• 1 - 100 Employee

• Online Marketing Specialist

  • Nov 2021 - Present

  Frisco, Texas, United States I’m the digital marketing manager for ER of Texas, responsible for all aspects of ER of Texas’s online presence. I manage the website, SEO, social media accounts, paid advertising campaigns, and third-party directory listings. I’m also monitor patient reviews and serve as the primary contact for all website inquiries. ● Develop and implements online marketing strategies, including webpage optimization (SEO) and pay-per-click search engine marketing (SEM). ● Designs, develops,… Show more I’m the digital marketing manager for ER of Texas, responsible for all aspects of ER of Texas’s online presence. I manage the website, SEO, social media accounts, paid advertising campaigns, and third-party directory listings. I’m also monitor patient reviews and serve as the primary contact for all website inquiries. ● Develop and implements online marketing strategies, including webpage optimization (SEO) and pay-per-click search engine marketing (SEM). ● Designs, develops, implements, and maintains company websites, including search engine optimization of websites. ● Managing, reviewing, and analyzing client sites for areas that can be improved and optimized ● Preparing detailed strategy reports ● Identifying powerful keywords to drive the most valuable traffic ● Running PPC campaigns (Google Ads, Facebook Ads) ● Writing powerful calls to action to convert visitors ● Filling websites and other content with effective keywords ● Managing and writing effective SEO content for blogs, websites, and social media accounts ● Developing link-building strategies > * Analyzing keywords and SEO techniques used by competitors ● Keeping updated on both white hat and black hat SEO strategies to avoid staying within search engine guidelines ● Compiling and presenting SEO guidelines ● Published more than 150 blog posts over the 15 months ● Monitoring patient reviews on Google, Apple, and Yelp, and addressing any irrelevant reviews by appealing to Google or making necessary fixes ● Gatekeeper (super admin) for all the facility Facebook pages, LinkedIn accounts, and other social media accounts ● Compiling a weekly online marketing budget report, due every Wednesday, and sending it to the management team ● Generating monthly website traffic report and sending it to the management team ● Overall, keeping track of all digital assets for ER of Texas Show less



Coderobotics

• United States
• Software Development
• 1 - 100 Employee

• Owner

  • Sep 2008 - Present

  Chennai, Tamil Nadu, India Sasi is a first-generation, self-made entrepreneur who is passionate about technology. Sasi is a Creator of Opportunities and helps small businesses and startups to be upscale through highly customizable ready-made software solutions. Sasi is a developer and creator and loves to build products for customers’ problems. Sasi’s vision is to build CloudApptha - a no-code platform for business users, and domain experts who can develop software themselves (citizen development… Show more Sasi is a first-generation, self-made entrepreneur who is passionate about technology. Sasi is a Creator of Opportunities and helps small businesses and startups to be upscale through highly customizable ready-made software solutions. Sasi is a developer and creator and loves to build products for customers’ problems. Sasi’s vision is to build CloudApptha - a no-code platform for business users, and domain experts who can develop software themselves (citizen development platform). Coderobotics - Hook for Enterprises, is developing and selling ready-made white label software source code. For more details, have a look at www.coderobotics.com www.phpscriptsonline.com www.aspscriptsonline.com Show less



AnswerNet

• United States
• Telecommunications
• 400 - 500 Employee

• Google AdWords and SEO Expert

  • Mar 2021 - Oct 2021

  Pennsylvania, United States ● AnswerNet is one of the largest and most highly respected call center companies in the United States. Joined as Google AdWords and SEO Expert in the marketing department. ● I am playing a key role in driving traffic to AnswerNet’s family of websites and currently managing 27 websites (OnPage SEO, fixing technical issues, backups, edits, landing pages, managing lead forms, and so on). ● Preparing and managing online marketing budget for Pay-Per-Click (PPC) campaigns worth $35,000 USD… Show more ● AnswerNet is one of the largest and most highly respected call center companies in the United States. Joined as Google AdWords and SEO Expert in the marketing department. ● I am playing a key role in driving traffic to AnswerNet’s family of websites and currently managing 27 websites (OnPage SEO, fixing technical issues, backups, edits, landing pages, managing lead forms, and so on). ● Preparing and managing online marketing budget for Pay-Per-Click (PPC) campaigns worth $35,000 USD each month. ● Having strong AdWords ability to work well with impressions, visits, CTR, quality score, and conversions to make decisions regarding paid ads. ● I use different strategies per current trends to improve PPC programs, such as Keyword Research, Content Optimization, Landing Page Optimization, Lead Forms, Bidding by CPC, and Campaigns based on Keywords Exact, Phrase, and Broad match. ● Managing online digital campaigns such as Google Ads, Microsoft Ads, and LinkedIn Ads campaigns, preparing weekly and monthly reports, and refining the company’s SEO efforts. ● In addition to driving traffic, this role will also be instrumental in converting the existing Dreamweaver and Drupel websites onto the WordPress platform. Recently, we’ve migrated our main website answernet.com to WordPress. ● Perform management of PPC accounts on Google AdWords, Microsoft, LinkedIn, and other search platforms. ● Assist in maintaining and monitoring keyword bids, budget caps, and other important account metrics. ● Multitasking capability: able to manage multiple projects with quick turnarounds. ● Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search. ● Support the generation of new paid search campaigns, ad groups, and accounts and aid in the creation of new paid search marketing initiatives. ● Monitor and evaluate search results and search performance across the major search channels. Show less



Mad Rose Media, Inc.

• United States
• Media Production
• 1 - 100 Employee

• Digital Media Specialist

  • Sep 2020 - Feb 2021

  Los Angeles, California, United States ● Mad Rose Media (MRM) is a unique dental practice marketing agency that is focused on Airway Dental and Orthodontic. ● I have been playing multiple roles at MRM as a Website Manager, an SEO Manager, Paid Social Media Specialist, and WordPress developer, and currently managing SEO for 15 Clients. ● MRM had no SEO team prior to my joining, so I am the one who started from the ground planning SEO strategy for their old and new customers. ● MRM is mainly focusing on Dental & Orthodontic… Show more ● Mad Rose Media (MRM) is a unique dental practice marketing agency that is focused on Airway Dental and Orthodontic. ● I have been playing multiple roles at MRM as a Website Manager, an SEO Manager, Paid Social Media Specialist, and WordPress developer, and currently managing SEO for 15 Clients. ● MRM had no SEO team prior to my joining, so I am the one who started from the ground planning SEO strategy for their old and new customers. ● MRM is mainly focusing on Dental & Orthodontic Marketing. My core activities are monitoring doctors’ and clients’ websites (WordPress, Squarespace, WiX, Tilda, Web flow) and driving organic traffic to the sites thru different SEO strategies. ● Pages indexing/ crawling on Google search console, sitemap submission, managing Google My Business, Google Analytics, and Google Tag Manager accounts. ● Good in technical SEO, so I do periodical site auditing, monitoring, improving site performance, and fixing technical issues. ● Driving traffic through paid campaigns on Facebook and Google AdWords, generating various reports from Google Analytics sent to customers. ● Writing marketing tags on Google Tag Manager, adding tags, triggers to tracking page visits, button clicks on the website, and generating reports. ● Creating heatmaps, session recordings, form analysis on Hotjar to watch user’s behaviors on the home page and banner clicks on the website where they are going on the page, clicking forms which help to make sure everything is working fine and improve the user interface and usability experience. ● Writing a new blog posting on the customer’s website relevant to dentistry to drive more organic traffic, and guest post submission for link building. ● Good experience in increasing organic traffic to the websites and identifying relevant and popular keywords for the site. ● Did face lifting of most of the WordPress websites to improve user experience, stopped scamming issues, fixed broken links, and much more. Show less



Teez Agency

• United States
• Advertising Services
• 1 - 100 Employee

• SEO Specialist

  • May 2020 - Aug 2020

  Los Angeles, California, United States ● In two months of time, improved direct monthly traffic (27%), organic monthly traffic (12.5%), and referral traffic (23%) via Pinterest, Reddit, Facebook, and total impressions reached 1.62M, and the number of page clicks reached 37.3K. ● Increased organic keywords from 11,609 to 47,324 and organic monthly traffic from 3,849 to 10,703 in two months. ● Identified popular recipes-related keywords for website www.cookingpanda.com and made OnPage optimization for all web pages and recipe… Show more ● In two months of time, improved direct monthly traffic (27%), organic monthly traffic (12.5%), and referral traffic (23%) via Pinterest, Reddit, Facebook, and total impressions reached 1.62M, and the number of page clicks reached 37.3K. ● Increased organic keywords from 11,609 to 47,324 and organic monthly traffic from 3,849 to 10,703 in two months. ● Identified popular recipes-related keywords for website www.cookingpanda.com and made OnPage optimization for all web pages and recipe posts. ● Technical elements fixed as needed, including broken links, server errors, timeout errors, page speed, canonical issues, and other indexing problems. ● Fixed search engine Crawling and Indexation, HTTP status codes and redirects, metadata, breadcrumb linking, canonical tagging, robots.txt. ● Did page crawling, site speed optimization, .htaccess, pagination, and schema markups for static web pages, custom pages, recipes, and news posts. ● Implemented Structured Data Schema for recipes using Json-ID and verified the same on Google structured data testing tool & Google Search Console for organic traffic. ● Created heatmaps, session recordings, and form analysis on Hotjar to watch users’ behaviors on the home page and banner clicks on the website where they are going on the page, clicking forms which help to make sure everything is working fine and improve the user interface and usability experience. ● Fixed site links issue and verified with Google Search Console, and now Google started showing recipe pages on Google search suggestions. ● Generated data schema for the website using Yoast plugins and tested with GSC, Google Structured Data Testing Tool, and Rich Results in Testing Tool. ● Improved website and mobile view UI, UX changing to top header, logo, search, and food recipes navigations. ● Did face lifting on the homepage with 2 of the banner pieces being recipes and one a news article of highest views for the past seven days posts using custom code in WordPress. Show less