Experience

Fusion Transport

• United States
• Truck Transportation
• 100 - 200 Employee

• Account Manager

  • Sep 2022 - Present



Signs Designed of Charlotte, LLC

• Charlotte, North Carolina Area

• Marketing and Brand Manager

  • May 2018 - Sep 2022

  • Managed and implemented marketing campaigns through Mailchimp, GoogleAds, social media, and direct mail. • Created website copy and social media content as part of company re-branding. • Improved social media reach by creating Instagram and Facebook pages, debuting new marketing strategies targeting new audiences. • Compiled product, market and customer data to forecast accurate sales and profit numbers. • Designed sign packages through FlexiSign, Photoshop, and CorelDraw. • Operated laser and vinyl printer through Gravograph, SmartCarve, and VinylMaster softwares. Show less



DF Plastic Surgery

• Charlotte

• Remote Digital Marketing Specialist

  • Mar 2020 - Dec 2020

  • Created social media campaigns on all platforms for surgical and cosmetic injectables. • Engaged with patients and provided customer support for leads generated through social media. • Planned sale events for popular brands are products such as Botox, Dysport, Restylane, and Juvaderm. • Monitored online growth and reported post performance and insights. • Created social media campaigns on all platforms for surgical and cosmetic injectables. • Engaged with patients and provided customer support for leads generated through social media. • Planned sale events for popular brands are products such as Botox, Dysport, Restylane, and Juvaderm. • Monitored online growth and reported post performance and insights.



BO's Family Entertainment

• Lenoir, North Carolina, United States

• Marketing Intern

  • Jan 2020 - May 2020

  • Worked within a digital marketing team of 5 peers under the guidance of Dr. Lubna Nafees. • Created a marketing brief for staff to gain deeper insight into their mission, current operations and sales, and goals for the future. • Conducted market research of Bo’s current digital marketing through webpage and social media accounts, while comparing to other entertainment spaces in which they compete with. • Analyzed vulnerabilities and opportunities within Bo’s current business layout and marketing strategies. • Linked digital strategies to corporate strategies in order to align with current leadership and culture. • Created an innovative plan to boost awareness of Bo’s to surrounding areas in NC through SEO, scheduled social media posts, geo-location banner ads, and a new campaign to encourage the importance of family fun. Show less



Mieszko Art

• Boone, North Carolina, United States

• Digital Marketing Intern

  • Aug 2019 - Dec 2019

  • Worked in a team under the guidance of Dr. Lubna Nafees to create an Integrated Marketing Communication plan for Mieszko Art, a small company in Boone, NC that promotes a local artist with autism. • Met with the client’s team to understand their goals and current marketing strategies. • Conducted market research and analyzed weaknesses and potential strengths for growth. • Helped promote Mieszko Art grow within the local community by taking over Instagram account, holding an art auction at Appalachian State University, and working with 15+ local vendors to hold pop-up shops to increase sales. • Designed a final Integrated Marketing Communication plan and pitched to client for implementation Show less



Western Youth Network

• United States
• Individual and Family Services
• 1 - 100 Employee

• Marketing Intern | Tutor

  • Sep 2017 - Aug 2018

  • Volunteer at Western Youth Network, a non-profit organization for at-risk middle school youth. • Assessed current mathematics performance levels and planned educational strategies to help students improve confidence and skills. • Prepared lesson plans to meet the goals identified in students' individualized study plans. • Planned and pitched a Back-to-School Bowling night • Volunteer at Western Youth Network, a non-profit organization for at-risk middle school youth. • Assessed current mathematics performance levels and planned educational strategies to help students improve confidence and skills. • Prepared lesson plans to meet the goals identified in students' individualized study plans. • Planned and pitched a Back-to-School Bowling night