Experience

Wright-Hennepin Cooperative Electric Association

• United States
• Utilities
• 1 - 100 Employee

• Marketing and Member Service Director

  • Feb 2016 - Present

  * Manage projects across multiple business functions and interact with leadership at all levels. * Conduct surveys and analyze data to understand customer insights and improve internal processes. * Train and coach a team of 11, with four direct reports.* Deliver an exception experience for members and implement continues process improvements. * Plan, budget and manage projects. * Create effective, concise, and visually-appealing presentations. * Deliver presentations at board meetings and all-employee meetings. * Oversee community outreach and event planning including an annual meeting and fall festival.

• Marketing and Customer Service Manger

  • Jul 2015 - Feb 2016

• Marketing Coordinator

  • Apr 2011 - Jul 2015

  • Plan and implement the marketing calendars for Wright-Hennepin Cooperative Electric Association and it's subsidiary businesses.• Utilize Google Analytics to understand website traffic, and make website improvements to increase conversion rates on web goals• Update three websites on a continuous basis with new images, copy and blogs .• Proof and approve all marketing projects to ensure a positive and consistent brand image.• Coordinate print mailings.• Place branding ads in local community publications.



Starkey Labs

• United States
• Software Development
• 1 - 100 Employee

• Marketing Consultant

  • Oct 2009 - Apr 2011

  • Managed the marketing calendars for 15 unique hearing aid dealers across the United States• Developed content for online media including blogs, Facebook and web• Wrote marketing copy, edited design proofs, and ensured printing and production deadlines were met

• Graphic Designer

  • Sep 2008 - Oct 2009

  • Designed the trade show booth that won “Best-in-Show” at AudiologyNOW, April 2009• Created retail campaign template pieces that business units use to promote sales and events• Designed multiple collateral pieces including packaging and displays for the Audibel product launch



St. Cloud State University

• 1 - 100 Employee

• Graduate Assistant - University Communications

  • Jan 2007 - May 2008

  • Met with clients on marketing needs, designed print materials and coordinated final production• Wrote articles and news releases to inform the public of campus events• Led Graphic Design efforts for the grand opening of the Herberger College of Business • Met with clients on marketing needs, designed print materials and coordinated final production• Wrote articles and news releases to inform the public of campus events• Led Graphic Design efforts for the grand opening of the Herberger College of Business



Children's Home Society & Family Services

• Graphic Design Internship

  • Jun 2006 - Aug 2006

  • Created advertisements and signage for a $2 million dollar fundraiser• Developed logos and promotional material for advertisements • Created advertisements and signage for a $2 million dollar fundraiser• Developed logos and promotional material for advertisements



FARMERS STATE BANK OF HAMEL

• Teller

  • May 2003 - Aug 2006

  • Efficiently performed daily cash transactions for business and personal bank accounts. • Efficiently performed daily cash transactions for business and personal bank accounts.