Michelle C. Walsh
Associate Media Director at Innovative Travel Marketing- Claim this Profile
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Conversational Spanish -
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Bio
John Thomsen
It is my pleasure to recommend Michelle Walsh. She distinguished herself at Brushfire with exceptional performance on any project assigned to her. Michelle has excellent analytical and communication skills. She would be a positive asset to any organization.
EJ Boyce
Michelle is a very strategic and detail oriented employee. She was a true asset to my team and I would hire her again in an instant.
John Thomsen
It is my pleasure to recommend Michelle Walsh. She distinguished herself at Brushfire with exceptional performance on any project assigned to her. Michelle has excellent analytical and communication skills. She would be a positive asset to any organization.
EJ Boyce
Michelle is a very strategic and detail oriented employee. She was a true asset to my team and I would hire her again in an instant.
John Thomsen
It is my pleasure to recommend Michelle Walsh. She distinguished herself at Brushfire with exceptional performance on any project assigned to her. Michelle has excellent analytical and communication skills. She would be a positive asset to any organization.
EJ Boyce
Michelle is a very strategic and detail oriented employee. She was a true asset to my team and I would hire her again in an instant.
John Thomsen
It is my pleasure to recommend Michelle Walsh. She distinguished herself at Brushfire with exceptional performance on any project assigned to her. Michelle has excellent analytical and communication skills. She would be a positive asset to any organization.
EJ Boyce
Michelle is a very strategic and detail oriented employee. She was a true asset to my team and I would hire her again in an instant.
Experience
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Innovative Travel Marketing
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United States
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Advertising Services
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1 - 100 Employee
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Associate Media Director
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Aug 2006 - Present
Develop and execute strategic media plans for luxury boutique hotels and resorts. Negotiate and buy all forms of media including digital, print, broadcast and social media, with added value to maximize advertising dollars. Interact with creative agencies and oversee the trafficking of ad materials. Maintain strong, positive working relationships with clients and publishers. Develop and execute strategic media plans for luxury boutique hotels and resorts. Negotiate and buy all forms of media including digital, print, broadcast and social media, with added value to maximize advertising dollars. Interact with creative agencies and oversee the trafficking of ad materials. Maintain strong, positive working relationships with clients and publishers.
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Brushfire Creative Content Services
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Advertising Services
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1 - 100 Employee
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Media Planner/Buyer
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Apr 2004 - Aug 2006
Develop and implement media plans for consumer and business-to-business advertising, utilizing digital, print, broadcast and out-of-home media. Develop and implement media plans for consumer and business-to-business advertising, utilizing digital, print, broadcast and out-of-home media.
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Lifetime Entertainment Services
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Broadcast Media Production and Distribution
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1 - 100 Employee
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Scheduling Administrator/Programming and Acquisitions
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Sep 2002 - Feb 2004
Implement scheduling strategies to increase Nielson ratings of Lifetime Television and sister networks. Coordinate promotional stunts with advertising and new media departments.
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On-Air Promotions Planner/Advertising and Promotion
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May 2000 - Sep 2002
Responsible for the strategic planning and scheduling of daily on-air promotions. Interact with creative directors to implement on-air campaings.
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Education
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2004 - 2007
William Paterson University of New Jersey
Master of Arts, English -
2013 - 2013
Seton Hall University
Social Media Certificate
Community
