Experience

Terakeet

• United States
• Marketing Services
• 300 - 400 Employee

• Senior Director of Client Success

  • Oct 2022 - Present

• Managing Director, Client Success

  • Jul 2022 - Oct 2022

• Business Director

  • Dec 2021 - Aug 2022

• Account Director

  • Aug 2018 - Jan 2022

  Primary relationship manager for growth and reputation management clients. Delivers partner-focused solutions in the organic search space, designed to meet customer needs and business growth goals. Works cross-functionally with technical, content, project management, and leadership teams.



Good Uncle

• United States
• Food and Beverage Services
• 1 - 100 Employee

• Head of Marketing

  • Sep 2016 - Aug 2018

  Greater New York City Area Led growth marketing & customer acquisition for Good Uncle, driving new and returning downloads, orders and subscribers. Focused on connecting brand to revenue growth in existing and new markets quarterly, leading our integrated marketing strategy and execution across channels, including all media and performance marketing, engagement and lifecycle marketing (CRM, email, push), and community (influencer and ambassador program, etc).



SinglePlatform

• United States
• Technology, Information and Internet
• 1 - 100 Employee

• Director of Marketing

  • Feb 2016 - Aug 2016

  Greater New York City Area Develop and oversee marketing initiatives to drive acquisition, retention and brand recognition, reporting to the executive team. - Create SEO, content marketing, email, social media, video and event strategy for partnerships, sales, customer retention and recruitment. - Hire, train and manage creative and marketing operations teams. - SinglePlatform rebrand and website redesign, launched in February 2016.

• Senior Marketing Manager

  • Dec 2014 - Feb 2016

  Greater New York City Area Create brand strategy, content and positioning to drive acquisition, retention and brand recognitions. - Build creative & marketing teams - Collaborate with cross-functional departments to ensure clear direction and communication on all projects



Brafton Inc.

• United States
• Technology, Information and Internet
• 100 - 200 Employee

• Senior Director of Client Services

  • Jul 2014 - Dec 2014

  Greater Boston Area Oversee recruitment, training, and day-to-day operations of Content Marketing Account Management and Social Media teams to maximize client retention and grow new revenue through development of new products and streamlined processes.

• Director of Account Management

  • Apr 2013 - Jul 2014

  Boston, MA Hire, train and manage Content Marketing Specialists to optimize client retention and portfolio growth. - Led team to the 3 most profitable quarters in retained and new revenue. - Direct team in client risk mitigation and resolution. Assist with client negotiation and upsell strategies. - Coordinate with other department heads to develop and implement internal policies and procedures.

• Content Marketing Account Manager

  • Apr 2012 - Mar 2013

  Boston, MA Retain and grow a portfolio of over 40 SMB clients worth $600k+ annual revenue. Develop, execute and measure digital marketing strategies for each client, managing day-to-day communication.



Modern Marketing & Commerce

• United States
• Advertising Services
• 100 - 200 Employee

• Account Executive

  • Jun 2010 - Apr 2012

  Develop and execute multi-channel marketing programs for clients in the medical device industry. - Write and edit content for marketing tools, offers and sales initiatives. - Develop creative direction and sales strategies for clients that stemmed attrition in declining accounts and grew sales 3-17% over the prior year. - Analyze and report on sales data and market trends to internal and client chief executives. - Hire, train, and manage inside sales teams.

• Marketing Coordinator

  • Nov 2009 - May 2010

  Helped to develop brand, web and marketing content for start-up solar energy company.

• Intern

  • Jun 2008 - Nov 2009



Carrier HVAC

• Industrial Machinery Manufacturing
• 700 & Above Employee

• Customer Care Representative

  • May 2007 - Dec 2007

  Provided phone support for HVAC customers and dealers. Participated in outbound phone campaigns for dealer recruiting and program support.