Alfonso Savastano
Pr Manager at Marchio Di Fabbrica- Claim this Profile
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English Professional working proficiency
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French Full professional proficiency
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Italian Native or bilingual proficiency
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Spagnolo Elementary proficiency
Topline Score
Bio
Experience
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Marchio Di Fabbrica
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Italy
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Advertising Services
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1 - 100 Employee
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Pr Manager
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Jan 2017 - Present
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Senior Marketing Communications Specialist
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Jan 2010 - Mar 2017
EVENT MANAGEMENT:Responsible for organizing and executing Events for the Company's Line of Business such as Internal Meetings, Corporate Events, Sales Convention, Business Channel Events, Workshops, Partner Business Meetings._ Project Managing: define Concept & Agenda - responsible for Costs Analysis & investments;_Deliver events on time, within budget, setting, communicating and maintaining timelines and priorities on every project;_Customer Engagement: DEM & PR activity / Marketing & Media Communication before and after events;_Social media promotion & content management;_Attend events as point person, facilitating discussions, negotiations and last minute requests; _On site: managing internal team plus relations with Opinion Leaders, Testimonials and Institutional Partners; _Follow-up: manage CRM, reports & Analytics plus coordinate marketing & PR initiatives with the Sales TeamPR & SPONSORHIPS:- International support for cooperation, sponsorships, marketing activationsBRAND COMMUNICATION:- Create, deliver, edit, and optimize marketing materials, ensuring messages are supportive of and consistent with mktg strategies;PRESS OFFICE- Create Press Kit, Organize press day, Showroom management, Meeting with journalists, actors, singers, influencers Show less
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Happy Hours Events
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Maiori
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Founder - Art Director - Project Manager -
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Jul 2010 - Sep 2014
Brand development, Planning, Organisation, promotions and event management Planning and management promotional campaigns web site traffic growth, web site UI and advertising revenue. Developed brand strategy and statistics systems. Christmas -Summer Village 2011-14 : Planning, Organisation, promotions and event management of entertainment - Concerts - Discotheque - Cinema - Theatre - Live Music - Social activities - shows children - fitness activities Maiori JUMP (Fun Park) DJ Contest Maiori Jump (Music Contest. 2 Phases: 1st Phase = Facebook/Website based contest with the aim to increase the the event web word of mouth. 2nd Phase = Live Event, final between the most voted DJs Show less
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Diadora
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Italy
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Sporting Goods Manufacturing
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200 - 300 Employee
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Communication specialist
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Jun 2007 - Jun 2010
Brand Communication; - Organisation of events, sales meetings, trade stands, photoshooting - activities of communication above and belove the line - co-marketing, sponsorships, and PR activities - creation of new concepts for shows in store, packaging, ADV, POP - research and relations with suppliers Brand Communication; - Organisation of events, sales meetings, trade stands, photoshooting - activities of communication above and belove the line - co-marketing, sponsorships, and PR activities - creation of new concepts for shows in store, packaging, ADV, POP - research and relations with suppliers
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Ravello Festival
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Ravello (SA)
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Stage
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Jun 2006 - Sep 2006
Creative producer and director of short-film about "Ravello school management" Winner of the contest : "Un'idea di turismo culturale" Production Support Marketing events Welcome Service Logistic Creative producer and director of short-film about "Ravello school management" Winner of the contest : "Un'idea di turismo culturale" Production Support Marketing events Welcome Service Logistic
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NAPOLI CANALE 21 SRL
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Italy
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Entertainment Providers
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1 - 100 Employee
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Stage
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Mar 2006 - Jun 2006
Support TV Reporter Press release Daily press review External services about : - interview with national and local politicians - crime news - Sport - Culture - Gossip Support TV Reporter Press release Daily press review External services about : - interview with national and local politicians - crime news - Sport - Culture - Gossip
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Radio Campus Paris
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France
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Broadcast Media Production and Distribution
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1 - 100 Employee
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Author, radio show host of the radio program "Paname"
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2004 - 2005
Author Creative Producer Copy Speaker External service Author Creative Producer Copy Speaker External service
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RADIO CAMPUS BORDEAUX
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Bordeaux Area, France
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Author, radio show host of the daily radio program - " Souffle"
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Feb 2003 - Jun 2003
Author Creative Producer Copy Speaker Author Creative Producer Copy Speaker
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Education
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Digital Coach
Master’s Degree, Master Digital Marketing: Web, Social Media, E-commerce -
Ateneo Impresa
Master’s Degree, Marketing & Communication of fashion & luxury goods -
Ravello School
Master in Comunicazione di Eventi Culturali, Master in Comunicazione di Eventi Culturali -
ILS Nottingham
diploma di lingua Inglese livello Intermedio, Lingua e letteratura inglese/Lettere -
Université Sorbonne Nouvelle (Paris III)
Bachelor’s Degree, Film/Cinema/Video Studies - HISTORY -
Università degli Studi di Salerno
Laurea, Communication and Media Studies -
Université Michel de Montaigne (Bordeaux 3)
Scienze della comunicazione, Marketing/comunicazione -
Université Michel de Montaigne (Bordeaux 3)
DELF (advanced ), Scienze della comunicazione e dell''informazione