Mike Vaughn
Internet Marketing Specialist at Centura College- Claim this Profile
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English -
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Bio
Experience
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Centura College
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United States
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Education Management
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100 - 200 Employee
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Internet Marketing Specialist
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Jun 2016 - Present
• Awarded 2020 Marketing and Admissions Professional of the Year• Configure campaigns in the LeadConduit lead management system, includinglead delivery destinations• Configure translations in the eLeads system to feed into CampusNexus, including programs, campuses, and lead sources• Create landing pages for the different brands' lead generationefforts• Configure the back-end PHP to feed into the LeadConduit systemto Campus Nexus and Salesforce• Add and configure Salesforce objects and fields• Perform lead audits to ensure campaigns are effective and leadforms are submitting properly• Troubleshoot issues in the various systems to ensure good leadsare not invalidated or rejected• Set up and configure properties in Google Analytics• Develop UTMs to help track lead conversions and determine whichmediums are more successful than others• Configure Bit.lys for use in SMS, email, and social mediacampaigns Show less
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Campus Technology Assistant
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May 2015 - Jun 2016
- Setting up and maintaining workstations for students, staff, and faculty, and handling any and all technical issues on the campus. - Resolving any issues on the network.- Proactively seek out computer/connectivity issues in classrooms and offices.- Software installs.- Rebuild/repair machines when necessary (switch out hard drives, CD drives, RAM chips, power supplies, etc.).- Run ethernet cables and make patch cables.- Administer certification tests (obtained Pearson Vue Certified Test Administrator certification).- Complete projects given by directors or my own personal initiatives. Show less
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Corporate LMS Specialist
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Dec 2009 - May 2015
- Part of the core team responsible for rejuvenating the online campus and introducing “flex” learning to the company.- Developed and implemented new processes for a simpler student experience, as well as simplified the workflow of colleagues, to increase efficiency of online delivery.- Create courses in the learning management system from scratch including the multimedia presentations, creating quizzes and exams, and developing online forums.- Set up, maintain, and/or troubleshoot third-party content: McGraw-Hill Connect, ALEKS, SIMnet, and Gregg Keyboarding, Elsevier Evolve, TestOut LabSim, Cengage e-Medsys- Integrate LTI for McGraw-Hill Connect and Adapt Courseware- Manage quality control of all courses- Manage content management system by creating or editing user profiles and rights along with running various reports. - Maintain content on the Centura intranet and website. Tasks include multimedia banners, and updating with entertainment content such as comics and news. - Develop presentations in Flash which include all aspects of multimedia from audio to video and custom graphics. - Develop interactive Flash programs, games, and banners using ActionScript.- Utilize various web programming languages for best presentation including HTML, CSS, PHP, SQL, and Actionscript. - Develop forms for use on company intranet and student Content Management System - Responsible for quality control by proofreading and editing content created by employees and from teachers prior to being uploaded.- Assist Division Director in management of all aspects of the Instructional Design production schedule with Curriculum Development and Education.- Manage and maintain database for Curriculum Development, Education, and Instructional Design.- Assist Division Director as a liaison between other departments Show less
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3D Artist
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Oct 2007 - Sep 2009
- Created models of various structures based on CAD drawings to defined specifications and working off of concept art and reference pictures. - Populated these structures and environments with people and other objects, including furniture, cars, and other environmental objects. - Edited or created textures in Photoshop and mapped them to the models. - Utilized UVW Map and Unwrap UVW modifiers. - Set up lighting systems using Brazil and standard lighting. - Created models of various structures based on CAD drawings to defined specifications and working off of concept art and reference pictures. - Populated these structures and environments with people and other objects, including furniture, cars, and other environmental objects. - Edited or created textures in Photoshop and mapped them to the models. - Utilized UVW Map and Unwrap UVW modifiers. - Set up lighting systems using Brazil and standard lighting.
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Education
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Tidewater Community College
Working on it, Business Administration and Management, General -
ITT Technical Institute-Norfolk
Associate of Arts (AA), Multimedia -
ITT Technical Institute-Norfolk
Multimedia/Game Design, 3D Modeling