Shona O' Neill
Head of Employee Engagement at Glanbia- Claim this Profile
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Bio
Experience
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Glanbia
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Ireland
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Food and Beverage Services
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700 & Above Employee
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Head of Employee Engagement
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Jan 2015 - Present
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Aer Lingus
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Ireland
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Airlines and Aviation
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700 & Above Employee
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Employee Communications Manager
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Aug 2011 - Jun 2014
Reporting to the Chief HR Officer, responsible for the development of communication and engagement activities for c 4,000 employees the majority of whom are mobile.Current responsibilities:. Develop and implement a communication strategy for 4,000 employees to enhance employee engagement and drive business performance.• Embed strong communication principles and practices in the organisation• Support engagement and culture transformation agenda. A member of the Employee Engagement Steering Group responsible for the implementation of the annual engagement survey • Build communication skills capability amongst the people manager population• Manage communication channels - Business Leaders face to face briefings, company magazine, newsletters, intranet, video • Support ongoing change in the business by building change communication skills and processes
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Internal Communications Consultant
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Feb 2011 - Jul 2011
• Provided internal communication consultancy to Coillte Executive Team to support a significant transformation programme• Developed and implemented the internal communication strategies for 2,000 employees in 4 separate business units to pre-condition for and ultimately announce the plan for a significant organisation restructure.• Supported the Executive Team on planning, messaging and delivery• Coached and supported senior management team and develop tailored implementation plans for their functions• Developed communication toolkits for Line Managers to build their confidence and capability • Produced communication materials for launch of transformation programme
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Diageo
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United Kingdom
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Beverage Manufacturing
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700 & Above Employee
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Head of Global Brand Communications
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May 2010 - Dec 2010
Reporting to the Global Brand Communications Director, provided strategic advice to Global Brand Teams on the development of brand PR activities and on the briefing and management of agency resources.- Implemented a new model for managing Brand PR in Northern Europe - Conducted an audit and evaluation of Global Brand PR spend Reporting to the Global Brand Communications Director, provided strategic advice to Global Brand Teams on the development of brand PR activities and on the briefing and management of agency resources.- Implemented a new model for managing Brand PR in Northern Europe - Conducted an audit and evaluation of Global Brand PR spend
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Media Relations
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Jan 2010 - May 2010
Seconded from Diageo to work on Your Country, Your Call - a major competition to ignite imaginations and inspire thinking, which could ultimately secure prosperity and jobs for Ireland.• PR strategy development and implementation - created a PR campaign to encourage participation in the competition• Media relations – leveraged media contacts to maximise publicity across all on / off line media• Managed relationships with senior media outlet owners, advertising agencies and creative design agencies• Managed the launch event in the National Gallery which was attended by over 300 people including President McAleese • Developed messages and coached the project Steering group which included Senior Business Leaders• Secured significant national and local press, TV and radio coverage for the key milestones during the competition
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Diageo
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United Kingdom
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Beverage Manufacturing
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700 & Above Employee
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Head of Brand PR
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Oct 2008 - Dec 2009
- Managed critical and often complex issues that arose between Local and Global brand teams requirements - Built profile for Diageo Ireland marketing and brand teams through leveraging relationships with key marketing media- Managed PR agency relationships for effectiveness and efficiency - Worked with brand teams and agencies to design, develop, deliver and evaluate brand PR programmes across the Diageo portfolio- Ensured that PR agencies were fully briefed on Diageo ways of working and operating within the marketing code framework- Managed the agency pitch process for Smirnoff and Reserve Brands. - Developed and implemented online and offline PR programmes to capture consumer imagination and participation in Guinness 250 celebrations and to deliver maximum media coverage for G250 activities.
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Head of Employee Communications
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Jan 2000 - Oct 2008
• Developed and implemented internal communication and engagement strategies and processes for the Diageo Ireland Supply and Demand businesses (comprising approx 2000 employees on the Island of Ireland)• Led a team of 4 to deliver excellent communication programmes to support high performance, culture transformation and ongoing organisation change.• Coached and supported Supply and Demand Leadership Team members to develop their communication capability and impact• Was a key member of the Global Communicators network playing a lead role in influencing best practice in communication across the organisation• Established formal and informal communication processes - face to face, electronic and digital• Notable achievements include the development and implementation of multi-stakeholder internal programmes for the Integration of Guinness and UDV; the creation of Diageo; the Brewing Investment announcement along with many downsizing and outsourcing programmes• Co-led the development of a new employee engagement model for Guinness Supply, which was subsequently adopted as the Global Diageo Employee engagement model• Managed the annual employee survey (Diageo Values survey) rollout, insight generation and action planning process• Compiled and wrote the written submission for the “Best Companies to Work competition and managed the employee participation element of the process. Diageo Ireland won best company in its category
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