Danielle Rurak

Project Manager at RC Design
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Contact Information
us****@****om
(386) 825-5501
Location
Canada, CA
Skills

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Bio

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Credentials

  • Amazon eCommerce Basic Accreditation
    Amazon
    Dec, 2017
    - Oct, 2024
  • Facebook Certified Planning Professional
    Facebook Blueprint
    Dec, 2017
    - Oct, 2024

Experience

  • RC Design
    • Canada
    • Design Services
    • 1 - 100 Employee
    • Project Manager
      • Apr 2018 - Present

      • Project management for client website design and development from project kick-off and creative brief creation to website completion including client website training and hand-off• Establish and define project scope, timelines, goals, and deliverables that support client business objectives in collaboration with key stakeholders• Build, develop, and grow client relationships vital to the success of each project• Budget management and financial forecasting, recommend budget adjustments as necessary

  • UM Worldwide
    • United States
    • Advertising Services
    • 700 & Above Employee
    • Manager, Connection Planning
      • Feb 2017 - Apr 2018

      CLIENTS: Tim Hortons• Prepare, write and present traditional and digital media plans, proposals and analyses; including researching markets, competitors, and customers to ensure plans meet client goals with supported documentation • Oversee digital media activation (video, display, mobile, social), track and monitor performance against campaign KPIs, identify optimization opportunities to improve performance and evolve strategies and tactics • Ability to bring ideas to life with excellent presentation and communication skills • Actively participate in the management of the group, maintain overall control of assigned staff responsibilities, oversee progress, and provide assistance where necessary to ensure quality of deliverables• Team lead for sponsorship, partnerships, and integrations

  • Starcom
    • Australia
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Strategy Manager
      • Mar 2014 - Feb 2017

      CLIENTS: TJX (Winners, HomeSense, Marshalls)• Promoted from digital supervisor to strategy manager in June 2015• Team lead for digital media strategy and execution, including negotiating and purchasing online media • Define KPIs and benchmarks to report on weekly, monthly, and post-campaign results, analyze achievements, refine programs and future decision making• Develop digital media best practices and processes, mentored and trained team members to ensure consistency and flexibility

  • ZenithOptimedia Group I The ROI Agency
    • United Kingdom
    • Advertising Services
    • 1 - 100 Employee
    • Digital Account Supervisor
      • Oct 2012 - Feb 2014

      CLIENTS: Loblaw, Joe Fresh, PC Financial, LOreal Paris, General Mills• Shifted from account supervisor to digital account supervisor in September 2013• Digital media strategy and planning, including branding, mobile app install, e-commerce, and acquisition • Developed site event tracking recommendation and implementation for advertising across client web properties • National traditional and digital media strategy development including managing always-on social campaigns CLIENTS: Loblaw, Joe Fresh, PC Financial, LOreal Paris, General Mills• Shifted from account supervisor to digital account supervisor in September 2013• Digital media strategy and planning, including branding, mobile app install, e-commerce, and acquisition • Developed site event tracking recommendation and implementation for advertising across client web properties • National traditional and digital media strategy development including managing always-on social campaigns

  • Mindshare
    • Arts & Crafts
    • Senior Media Planning Associate
      • Mar 2010 - Oct 2012

      CLIENTS: Walmart, Kimberly-Clark, Ford, Mazda• Promoted from media planning associate to senior media planning associate in October 2011• Shifted from broadcast associate to media planning associate in April 2011 CLIENTS: Walmart, Kimberly-Clark, Ford, Mazda• Promoted from media planning associate to senior media planning associate in October 2011• Shifted from broadcast associate to media planning associate in April 2011

Education

  • University of Guelph
    Bachelor of Commerce - BCom
    2003 - 2007
  • George Brown College
    Certificate, Sport and Event Marketing
    2008 - 2008

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