Amy Driscoll

Undergraduate Student at Southern Methodist University - Cox School of Business
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Contact Information
us****@****om
(386) 825-5501
Location
US
Languages
  • English Native or bilingual proficiency
  • French Limited working proficiency

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Madeleine Stump

Amy was an absolute joy to have as an intern! Even while taking on projects in the product and data departments, she still completed all her marketing work with skill and finesse and showed excellent time & project management skills. She always seeks to go above and beyond, was proactive in her problem-solving, and added immense value to the team and the company as a whole. If you’re looking for a driven, smart, capable, data savvy, helpful, and creative team member, Amy is the perfect candidate. I couldn't have asked for a better intern.

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Experience

    • Undergraduate Student
      • Aug 2019 - Present
    • Product Management Intern
      • Jun 2022 - Aug 2022

      -Partnered with the Senior Product Manager and CEO on optimizing the end to end product lifecycle, creating strategic processes, and conducting analysis on product trends in the FSM SAAS market. -Wrote detailed product requirements and created designs to assist the Senior PM in feature launches.-Collaborated with cross functional partners to ensure buy-in on the product roadmap and prioritization frameworks throughout the organization.

    • Marketing Intern
      • Apr 2022 - Jun 2022

      -Assisted the Product Marketing Manager and VP of Marketing in strategic development and execution of demand generation campaigns utilizing FieldPulse’s advertising channels. -Worked directly with the product team to enhance our current sales enablement materials with the goal of shortening the buyer consideration period and increasing conversion rates. -Took responsibility for improving the CRO and SEO standings of FieldPulse’s blog and social media content. -Worked directly with the VP of Data Analytics to enhance FieldPulse’s current marketing analytics and lead attribution models. -Strategized Facebook Ads campaigns with the goal of decreasing our CPL, and presented my initiatives to the FieldPulse executive team. Show less

    • Manufacturing
    • 1 - 100 Employee
    • Digital Marketing Analytics Intern
      • Aug 2021 - Dec 2021

      •Generated, organized, and conducted analysis of sales and marketing data using Excel Pivot Tables and Vlookups to determine the total revenue and profit margins •Communicated performance data from Google Analytics, Instagram, and Facebook to 5 executives (both technical and non-technical) based on data and marketing insights using Tableau •Developed 10 social media campaigns and Google Ad campaigns to enhance company’s brand using SEO •Generated, organized, and conducted analysis of sales and marketing data using Excel Pivot Tables and Vlookups to determine the total revenue and profit margins •Communicated performance data from Google Analytics, Instagram, and Facebook to 5 executives (both technical and non-technical) based on data and marketing insights using Tableau •Developed 10 social media campaigns and Google Ad campaigns to enhance company’s brand using SEO

    • United States
    • Higher Education
    • 700 & Above Employee
    • Peer Academic Leader
      • May 2020 - Aug 2021

      •Advised 300+ undergraduate students with scheduling and adapting to collegiate life •Supported school advisors by suggesting improvements to curriculum and mediating between students •Adapted to COVID environment by creating 8 virtual and socially-distant events to meet CDC guidelines •Advised 300+ undergraduate students with scheduling and adapting to collegiate life •Supported school advisors by suggesting improvements to curriculum and mediating between students •Adapted to COVID environment by creating 8 virtual and socially-distant events to meet CDC guidelines

Education

  • Southern Methodist University
    Bachelor of Business Administration - BBA, Major: Marketing; Minors: Statistical Science & Sociology
    2019 - 2022
  • Plano Sr High School
    2017 - 2019

Community

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