Madeleine (Holler) Goff
Manager of Communications at Mark-Taylor, Inc.- Claim this Profile
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Bio
Experience
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Mark-Taylor, Inc.
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United States
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Real Estate
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200 - 300 Employee
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Manager of Communications
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Jan 2023 - Present
Scottsdale, Arizona, United States Manages daily internal and external communication functions.
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Communications Specialist & Copywriter
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Jan 2022 - Jan 2023
Scottsdale, Arizona, United States Prepares internal and external-facing communications on behalf of Mark-Taylor, team members and luxury multifamily communities across Arizona and Nevada.
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Aidan James Agency
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United States
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Advertising Services
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1 - 100 Employee
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Communications Director
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Oct 2020 - Dec 2021
El Paso, Texas, United States Responsible for overseeing agency and client copywriting, inclusive of brand messaging, creative briefs, company profiles, press releases, social media content, and newsletters. - Heavily involved in strategic planning for special projects and campaigns - Prepared internal and external-facing communication plans - Led PR strategy and development, media outreach and more - Acted as the supervisor to the social media department
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Social Media Strategist
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Jan 2020 - Oct 2020
El Paso, Texas, United States In preparation to transition to Communications Director: - Prepared social media-focused communication plans for a wide variety of clients/industries; lifestyle, construction, products and services, and more - Developed and refined brand copywriting - Client and team member management
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News Reporter
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Sep 2019 - Oct 2019
El Paso County, Texas, United States On-air reporter responsible for pitching, scripting and executing evergreen and/or hard-hitting stories. - Covered breaking news - Interview coordination and scheduling - Turned broadcast packages into web-friendly stories on ktsm.com - Videography and AV editing for VOSOTs, packages, social media highlights, etc. - Media relations and community outreach handlings
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Cronkite News
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United States
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Online Audio and Video Media
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1 - 100 Employee
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Education Reporter
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Jan 2019 - May 2019
Phoenix, Arizona, United States Completed a semester-long professional program with Cronkite News and Arizona PBS. - Multimedia Journalist with specialized skills in interviewing, videography, scripting, tracking and editing - Stand ups in studio or on-location - Developed broadcast and web copy (i.e. Scripts, articles, etc.) - Attended daily team pitch meetings - Marketed stories on social media and monitored weekly social analytics
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News Intern
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Aug 2018 - Dec 2018
Phoenix, Arizona, United States Worked at the digital assignment desk in a highly-ranked media market. - Content production, social media and CMS application - Published articles (hard/breaking and soft news) for azfamily.com - Attended weekly editorial meetings - Shadowed prime time news reporters and videographers
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The Miss America Opportunity
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United States
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Non-profit Organizations
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100 - 200 Employee
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Miss Arizona 2017
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Jun 2017 - Jun 2018
Arizona, United States Organizational spokesperson, representing the state of Arizona, at the national Miss America competition and various local/regional/national events. - Sparked awareness of the Miss Arizona Organization through marketing campaigns, sponsored posts, professional partnerships, and fundraising programs - Engaged in news interviews, promos, charitable and speaking events - Championed a social impact platform of "Support our Nation's Military and Their Families" - Management of official… Show more Organizational spokesperson, representing the state of Arizona, at the national Miss America competition and various local/regional/national events. - Sparked awareness of the Miss Arizona Organization through marketing campaigns, sponsored posts, professional partnerships, and fundraising programs - Engaged in news interviews, promos, charitable and speaking events - Championed a social impact platform of "Support our Nation's Military and Their Families" - Management of official social media accounts provided by Dick Clark Productions - Gained relevant knowledge and experience in the non-profit sector Show less
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Education
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Purdue University - The Graduate School
Master of Science - MS, Strategic Communications -
Cornell University
Professional Certificate, Brand Management -
Arizona State University - Walter Cronkite School of Journalism and Mass Communication
Bachelor of Arts - BA, Journalism and Mass Communication -
Arizona State University - College of Public Service & Community Solutions
Minor, Special Events Management -
Imagine Prep Surprise
High School Diploma