Experience

dentsu Finland

• Finland
• Advertising Services
• 1 - 100 Employee

• Insight Director

  • Jan 2022 - Present

  Helsinki, Uusimaa, Finland My role involves developing and managing dentsu Finland's insight services, leading our highly competent insight team consisting of insight managers and specialists, and being in close contact with our clients in order to help them in all their research and insight needs - without forgetting hands-on research ranging from analyzing ad spend data to segmentation studies and modelling projects.



LOGEX Finland

• Finland
• Hospitals and Health Care
• 1 - 100 Employee

• Solution Manager

  • Jan 2018 - Dec 2021

  Helsinki Area, Finland I worked at LOGEX as a project manager in various projects. The role involved managing the work of project teams in relation to project implementation, different kinds of administrative tasks (e.g. resource planning and task prioritization) and supporting team members and colleagues in their work. A great deal of my work also involved working directly with clients. Furthermore, I worked as a service manager for LOGEX's clients' ongoing services.



University of Eastern Finland

• Finland
• Higher Education
• 700 & Above Employee

• University Lecturer

  • May 2015 - Dec 2017

  Joensuu, Finland I worked as a lecturer/researcher at the UEF Business School for more than two and half years. Besides being active in doing research on such topics as brand management and strategic orientations, including that of brand orientation, I was responsible for lecturing such courses as Global Brand Management, Relationship Marketing, and Service Marketing. Furthermore, I coordinated the bachelor thesis seminar for Service Management students and supervised both master students and PhD students.

• University Teacher

  • Jun 2010 - Apr 2015

  Joensuu, Finland I was responsible for several marketing courses over the years, including Service Marketing, Markkinoinnin perusteet (Principles of Marketing, organized in Finnish) and Asiakkuusajattelu ja liiketoimintaprosessit (Customer Thinking and Business Processes, organized in Finnish). Regarding research, I focused on my doctoral dissertation, but also took part in other research projects at the UEF Business School.