Lori Parr, MBA
Digital Marketing Consultant at NorthStar Solutions Group, LLC- Claim this Profile
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Bio
Tom Delano
As VP of Business Development I have worked with Lori for the past 5 years at Adam Equipment. Lori is clearly a top-notch professional who manages to combine strong creative abilities with practical business sense. In addition to her ability to work with many different functions and personalities, I have always appreciated Lori’s vision for taking products and the company to new levels in our markets. Lori is a true team player, is reliable, insightful and always exceeds expectations. Truly an asset to any organization, I am be pleased to be working with Lori.
Tom Lybarger
Lori is a dedicated professional with creative ideas for positioning products and services in a complex market. As we worked together to improve our position with clients and the industry in general, Lori create effective plans for executing our strategy and leading us to new opportunities. I hope our career paths cross again, and I highly recommend Lori to anyone needing a professional with extensive experience and knowledge to get you where you want to go.
Tom Delano
As VP of Business Development I have worked with Lori for the past 5 years at Adam Equipment. Lori is clearly a top-notch professional who manages to combine strong creative abilities with practical business sense. In addition to her ability to work with many different functions and personalities, I have always appreciated Lori’s vision for taking products and the company to new levels in our markets. Lori is a true team player, is reliable, insightful and always exceeds expectations. Truly an asset to any organization, I am be pleased to be working with Lori.
Tom Lybarger
Lori is a dedicated professional with creative ideas for positioning products and services in a complex market. As we worked together to improve our position with clients and the industry in general, Lori create effective plans for executing our strategy and leading us to new opportunities. I hope our career paths cross again, and I highly recommend Lori to anyone needing a professional with extensive experience and knowledge to get you where you want to go.
Tom Delano
As VP of Business Development I have worked with Lori for the past 5 years at Adam Equipment. Lori is clearly a top-notch professional who manages to combine strong creative abilities with practical business sense. In addition to her ability to work with many different functions and personalities, I have always appreciated Lori’s vision for taking products and the company to new levels in our markets. Lori is a true team player, is reliable, insightful and always exceeds expectations. Truly an asset to any organization, I am be pleased to be working with Lori.
Tom Lybarger
Lori is a dedicated professional with creative ideas for positioning products and services in a complex market. As we worked together to improve our position with clients and the industry in general, Lori create effective plans for executing our strategy and leading us to new opportunities. I hope our career paths cross again, and I highly recommend Lori to anyone needing a professional with extensive experience and knowledge to get you where you want to go.
Tom Delano
As VP of Business Development I have worked with Lori for the past 5 years at Adam Equipment. Lori is clearly a top-notch professional who manages to combine strong creative abilities with practical business sense. In addition to her ability to work with many different functions and personalities, I have always appreciated Lori’s vision for taking products and the company to new levels in our markets. Lori is a true team player, is reliable, insightful and always exceeds expectations. Truly an asset to any organization, I am be pleased to be working with Lori.
Tom Lybarger
Lori is a dedicated professional with creative ideas for positioning products and services in a complex market. As we worked together to improve our position with clients and the industry in general, Lori create effective plans for executing our strategy and leading us to new opportunities. I hope our career paths cross again, and I highly recommend Lori to anyone needing a professional with extensive experience and knowledge to get you where you want to go.
Credentials
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Real Estate Broker/Sales Agent
Berkshire Hathaway HomeServices New England, New York, and Hudson Valley PropertiesMar, 2023- Nov, 2024 -
Everyday Essentials
HiveFeb, 2023- Nov, 2024 -
Fundamentals of Waterfall Project Management
Project Management InstituteFeb, 2023- Nov, 2024 -
Hive Basics
HiveFeb, 2023- Nov, 2024 -
Inbound Marketing
HubSpot AcademyOct, 2019- Nov, 2024 -
HubSpot Email Marketing
HubSpot AcademyOct, 2019- Nov, 2024 -
Inbound Sales Certified
HubSpot AcademyOct, 2019- Nov, 2024 -
Inbound Certified
HubSpot AcademySep, 2019- Nov, 2024 -
Adult and Pediatric First Aid/CPR/AED
American Red CrossJun, 2019- Nov, 2024 -
Keyword Research Course
SEMrushOct, 2019- Nov, 2024 -
Real Estate Agent
State of Connecticut
Experience
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NorthStar Solutions Group, LLC
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United States
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Business Consulting and Services
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1 - 100 Employee
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Digital Marketing Consultant
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Apr 2022 - Present
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FREEDOM FARM ANIMAL SANCTUARY
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United States
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Non-profit Organization Management
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1 - 100 Employee
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Social Media Volunteer
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Nov 2022 - Present
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Catchafire
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United States
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Civic and Social Organizations
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200 - 300 Employee
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Volunteer, Writer
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Sep 2020 - Sep 2022
Assist nonprofits with mission critical projects to advance their mission and goals Contributed approximately $1792 through one engagement with nonprofit organization Learn more about my impact: https://www.catchafire.org/profiles/440560/ Assist nonprofits with mission critical projects to advance their mission and goals Contributed approximately $1792 through one engagement with nonprofit organization Learn more about my impact: https://www.catchafire.org/profiles/440560/
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Waterbury CT Teachers Federal Credit Union - WCTFCU
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United States
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Banking
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1 - 100 Employee
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Marketing
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Nov 2021 - Apr 2022
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Parr Communications
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Greater New York City Area
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Marketing Consultant
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May 2019 - Oct 2021
Providing small and mid-sized businesses with marketing expertise, strategy, and execution to raise their profile with their target audience, increase customer interactions, and support sales. Providing small and mid-sized businesses with marketing expertise, strategy, and execution to raise their profile with their target audience, increase customer interactions, and support sales.
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Adam Equipment
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United Kingdom
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Appliances, Electrical, and Electronics Manufacturing
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1 - 100 Employee
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International Marketing Manager
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Apr 2011 - Apr 2019
Lead marketing services team in a multinational company. Define, create, edit, and publish content. Develop marketing strategy - channel partners, products, messages, promotions. Work with global offices to promote brand awareness, gain market share, and increase sales. Manage creative team tasked with developing all digital marketing and print communications including ads, trade show graphics, email marketing, web content, press releases, blogs, etc. Review data analytics for website and social media accounts. Show less
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Eversource Energy
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United States
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Utilities
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700 & Above Employee
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Marketing Specialist
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2010 - 2011
Contract position supporting the Conservation and Load Management department at Connecticut Light & Power. Primary duties include support of marketing promotions of the Connecticut Energy Efficiency Fund, including public relations, advertising and other support of marketing team as needed. Contract position supporting the Conservation and Load Management department at Connecticut Light & Power. Primary duties include support of marketing promotions of the Connecticut Energy Efficiency Fund, including public relations, advertising and other support of marketing team as needed.
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Education
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University of New Haven
Master of Business Administration (MBA) -
Central Connecticut State University
BS, Marketing
Community
