Elżbieta Socha
Head of Communications & Public Affairs at Gemini Polska Sp. z o.o.- Claim this Profile
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English Full professional proficiency
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Polish Native or bilingual proficiency
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Bio
Experience
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Gemini Polska
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Public Health
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300 - 400 Employee
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Head of Communications & Public Affairs
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Feb 2020 - Present
• Responsible for Government Affairs (GA) and communication strategy for the Gemini Group as well as for Environment, Sustainability and Governance (ESG) strategy (since 2023) • Defined, implemented and developed GA & Communication strategies • Increased the company’s recognition in the healthcare system • Ensured internal experts presence in media to shape legislative changes • Plays an active role in legislation – member of various organizations: Pracodawcy RP, AmCham, Izba Gospodarcza Farmacja Polska • To support and strengthen Gemini’s external position, reputation, established strong relations and works closely with internal business functions, cross-functional teams; key stakeholders in the healthcare sector, influencers and decision makers; KOLs, patient advocacy groups and external stakeholders • Managed crisis communication Show less
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Bayer
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Chemical Manufacturing
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700 & Above Employee
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External Communications Business Partner, Pharmaceuticals & Consumer Health
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Nov 2017 - Feb 2020
• Acted as a Strategic Business Partner to country / cluster GMs, member of the leadership team, responsible for external & internal comms, PA, CSR & Sustainability strategy for the entire CEE region • Maintained strong relations with key stakeholders in healthcare, nutrition and industrial environment • Played an active role in legislation to secure business continuity in Consumer health – active presence in PASMI, Infarma, Izba Gospodarcza Farmacja Polska, AmCham • Delivered GA &PP strategies in close cooperation with various cross-functional teams i.e. market access, medical, patient engagement, regulatory, legal compliance and commercial • Delivered change communications strategies, campaigns for internal & external audiences for CEE • Developed corporate communication – ideas for THMs, press meetings, involvement of Universities • Successfully managed crisis communication after the acquisition of Monsanto – educational meetings for employees and external partners (discussion groups regarding glifosat) • Led the CEE program “Metryka mnie nie tyka” – showing the potential of health in a silver age and based on 4 Bayer’s divisions: Pharmaceuticals (cardio, ophthalmology and onco therapies), Consumer Health, Animal Health and Crop Science (0 hunger) Show less
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PASMI Polski Związek Producentów Leków Bez Recepty
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Poland
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Pharmaceutical Manufacturing
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1 - 100 Employee
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Head of Public Relations & Public Affairs
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Nov 2013 - Oct 2017
• Scope of the role: building the organization awareness among key decision makers, KOLs and other associations and securing business continuity for the members • Increased the recognition of PASMI due to several roles and activities: an active player in setting regulations for food supplements, participating in the meetings in Ministry of Health and Ministry of Technology and Economic Development • Maintained strong relationships with key policy makers in Government (Ministry of Health, Ministry of Entrepreneurship) and Parliament both in PL & EU • Ensured business continuity in General Sales List (GSL) and psychoactive for OTC companies – cooperation with a law company to set up the amendments to the acts drafts, publicity with active involvement of third parties • Close cooperation with AESGP, the Association of the European Self-Care Industry • Activated working committees by delivering regulatory framework for foods supplements, medical devices and medicinal products including umbrella brands • Supported PASMI communications activities and public relations and counseled on public policy matters to the Management Board and PASMI members Show less
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Ad rem Public Relations
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Public Relations and Communications Services
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1 - 100 Employee
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Managing Director
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May 2002 - Oct 2017
• Set up PR consultancy from 0 up to 15 clients operating in FMCG, IT, Finance and Services Sectors • Scope of services: comprehensive communications strategies, corporate, crisis management (DHL), product PR (The Gillette Company in CEE), strategies focusing on sales increase (Gillette, Oral-B, Braun, Zelmer), internal communication and change management • Maintained relationships with media, run press offices on behalf of clients, acted as a spokesperson • Set up PR consultancy from 0 up to 15 clients operating in FMCG, IT, Finance and Services Sectors • Scope of services: comprehensive communications strategies, corporate, crisis management (DHL), product PR (The Gillette Company in CEE), strategies focusing on sales increase (Gillette, Oral-B, Braun, Zelmer), internal communication and change management • Maintained relationships with media, run press offices on behalf of clients, acted as a spokesperson
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Ciszewski Public Relations
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Warsaw
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Client Service Director
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Jun 1999 - Apr 2002
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ComPress Public Relations
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Warsaw
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Senior Account Manager
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Jan 1998 - May 1999
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Education
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Uniwersytet Ekonomiczny w Katowicach
Master, Economics