Experience

Verily

• United States
• Hospitals and Health Care
• 700 & Above Employee

• Senior Manager Acquistion and Enrollment Marketing

  • Oct 2022 - Present

  Connecting people to care through a variety of innovative programs. Connecting people to care through a variety of innovative programs.



Confidant Health

• Hospitals and Health Care
• 1 - 100 Employee

• Vice President Marketing

  • Jan 2022 - Oct 2022

  Leading marketing efforts for an outcome-focused telehealth solution to substance use. Responsible for brand growth and development, performance marketing, content marketing, PR and everything in-between. Leading marketing efforts for an outcome-focused telehealth solution to substance use. Responsible for brand growth and development, performance marketing, content marketing, PR and everything in-between.



Mercury Healthcare (Now WebMD Ignite)

• United States
• Hospitals and Health Care
• 1 - 100 Employee

• Associate Vice President, Consumer Strategy

  • Feb 2018 - Jan 2022

  My goal is to create meaningful connections between patients and hospitals. I do so by understanding the patient journey and the points of need along that journey and how best to provide value at each of those intersections. I manage a team of 12 healthcare marketing strategists and 2 directors. We research, strategize, plan, execute, measure, and optimize data-driven campaigns for health systems.

• Director of Integrated Marketing

  • Oct 2016 - Feb 2018

  I research, plan strategy for, execute, and optimize campaigns focused on patients for health systems and the Healthgrades brand. When I'm not working with clients directly I'm also leading a team of five Integrated Marketing Managers who provide strategy to hospital clients. Seeing my team succeed is the best part of my job. My passion is for understanding the patient's journey and for creating experiences that make healthcare easier.

• Director of Digital Strategy

  • Jul 2015 - Oct 2016

  I manage a team of Digital Advisors who provide digital strategy to the largest health systems in the US. We provide consultation on paid search, SEO, social media, and conversion optimization and assist our healthcare clients with the execution of integrated marketing plans. Data drives our decisions and helps create an ecosystem of highly transparent campaigns that deliver encounters and ultimately revenue for the hospital systems who partner with us.



COCG./ A Division of Healthgrades

• Senior Digital Advisor

  • Jun 2013 - Jun 2015

  I provide guidance to COCG's clients on how best to maximize their website's value using SEO, PPC, and social media. I provide guidance to COCG's clients on how best to maximize their website's value using SEO, PPC, and social media.



Merrill Corporation - Legal Solutions

• Legal Services
• 100 - 200 Employee

• Sales Executive

  • Sep 2012 - May 2013

  I connect AmLaw 100 firms and Fortune 1000 companies to solutions to resolve issues throughout the litigation process. I specialize in cases involving complex electronic discovery challenges and guiding the client through identification, preservation, collection, processing, hosting, review, analysis, and production. I connect AmLaw 100 firms and Fortune 1000 companies to solutions to resolve issues throughout the litigation process. I specialize in cases involving complex electronic discovery challenges and guiding the client through identification, preservation, collection, processing, hosting, review, analysis, and production.



Glenn Mills Fisher & Mahoney

• Legal Services
• 1 - 100 Employee

• Summer Law Clerk

  • Jun 2011 - Aug 2011

  Performed legal research and drafted memos on topics including expert witness testimony focusing on possible causation versus probable causation and examining the statute of limitation on claims of breach of fiduciary duty in the ERISA context.Drafted legal documents including litigation hold letters, interrogatories, requests for discovery, requests for admission, and motions to compel discovery. Assisted in initial client consultations, the preparation of witnesses for deposition, and onsite depositions.Participated in 200,000 page document review using hosted repository. Created a training manual for hosted repository to be used by co-counsel. Drafted a coding manual for use by co-counsel.



Click Optimize

• Internet Marketing Manager

  • Jan 2009 - Aug 2009

  Assisted clients in leveraging social media to gain greater brand recognition and to drive sales using websites like Facebook, Twitter, and Wordpress. Representative clients included Standard Pacific Homes and LoneRider Brewing Company. Assisted clients in leveraging social media to gain greater brand recognition and to drive sales using websites like Facebook, Twitter, and Wordpress. Representative clients included Standard Pacific Homes and LoneRider Brewing Company.



Legalis

• Client Services Manager

  • May 2007 - May 2008

  Sold e-discovery and litigation support services such as the collection, processing, review, and production of electronically stored information (ESI). Managed the client services branch of the company supervising two employees and participating in the interviewing and hiring of additional employees.Serviced the needs of over 10 law firms in the Raleigh, Durham, and Cary area. The revenue of these accounts grew 35.14% during my tenure at Legalis with three accounts growing to a level to be considered for Legalis’ Preferred Account Status (PAS).



SiteLogistix

• United States
• Legal Services
• 1 - 100 Employee

• Account Executive

  • Nov 2006 - May 2007

  Worked as a sales consultant assisting clients with their e-discovery and litigation support needs. Succeeded in securing new clients including Greenberg Traurig LLP; Heller Ehrman LLP; and Bernstein, Litowitz, Berger & Grossmann LLP. Worked as a sales consultant assisting clients with their e-discovery and litigation support needs. Succeeded in securing new clients including Greenberg Traurig LLP; Heller Ehrman LLP; and Bernstein, Litowitz, Berger & Grossmann LLP.



Drillteam Media

• Advertising Services

• Account Coordinator

  • May 2006 - Nov 2006

  Worked on a team of marketing professionals that used innovative guerilla marketing techniques to build brand loyalty. Serviced clients such as Virgin Mobile USA and Neiman Marcus. Worked on a team of marketing professionals that used innovative guerilla marketing techniques to build brand loyalty. Serviced clients such as Virgin Mobile USA and Neiman Marcus.



Village Litigation Support

• Account Executive

  • Dec 2004 - May 2006

  Oversaw the document management needs of clients such as Troutman Sanders LLP; O’Melveny & Myers LLP; and Shearman & Sterling LLP. Helped transition the company from traditional paper-based discovery services into e-discovery services such as hosting, electronic data discovery, and forensic imaging of hard drives. Oversaw the document management needs of clients such as Troutman Sanders LLP; O’Melveny & Myers LLP; and Shearman & Sterling LLP. Helped transition the company from traditional paper-based discovery services into e-discovery services such as hosting, electronic data discovery, and forensic imaging of hard drives.