Experience

Blue Cross Blue Shield of North Dakota

• United States
• Insurance
• 500 - 600 Employee

• Sales Enablement Lead

  • Oct 2019 - Present

  Fargo, North Dakota Area Lead initiatives focused on sales training, processes, and accessible resources across multiple teams. Collaborate with leadership and sales team regularly to identify skill gaps and coaching needs. Create data-driven, compelling insight messages that drive sales conversations. Developed a resource hub to provide easy access to message samples, product highlights, and competitor information.



WEX Benefits

• Financial Services
• 400 - 500 Employee

• Business Analyst

  • Aug 2019 - Oct 2019

  Fargo, North Dakota Area Transitioned to new Business Analyst role created to align with WEX, the parent company. Prepared client-facing teams to support FSA, HSA and COBRA products and technology by communicating product solutions and value propositions. Developed business requirements and technical requirements based on collaboration with stakeholders to understand client and operational needs for benefit and COBRA administration.

• Product Manager

  • Aug 2018 - Aug 2019

  Fargo, ND Manage new product and technology roll-outs for FSA, HSA and COBRA administration including market research, product and software development, sales and marketing strategy, cost and data analysis, and track client adoption and revenue.

• Senior Lead Education Manager

  • Feb 2017 - Aug 2018

  Fargo, North Dakota Area Lead and coach a team of System Education Managers to promote benefit and COBRA system knowledge and continuous learning across the company.

• System Education Manager

  • Jun 2014 - Feb 2017

  Fargo, North Dakota Area Responsible for the development and implemenation of system education training for Discovery Benefits team members across multiple benefit software platforms.

• Senior Account Manager

  • Jul 2013 - Jun 2014

  Fargo, North Dakota Area Managed high revenue accounts with superior customer service skills. Proactively monitored benefit and COBRA plans, communicated trends, and found solutions to enhance the client experience. Build relationships and trust by scheduling on-site meetings and conference calls with the client to discuss the benefit and COBRA administration.

• Benefits Implementation Manager

  • Jul 2012 - Jul 2013

  Fargo, ND • Utilize project management skills to guide clients through the implementation process • Lead conference calls with confidence and listen intently to correctly determine client needs • Collaborate with internal departments to manage benefit plan set up and improve internal processes • Apply communication skills to educate the client on benefit plan details, regulations and system functionalities.



North Dakota State University

• United States
• Higher Education
• 700 & Above Employee

• Marketing Instructor (Adjunct)

  • Jan 2014 - May 2014

  Fargo, North Dakota Instructed undergraduate students on the fundamentals of marketing. Created lesson plans, class activities, quizzes and exams.



Fargo-Moorhead Convention & Visitors Bureau

• United States
• Hospitality
• 1 - 100 Employee

• Director of Tourism & Event Services

  • Feb 2012 - Jul 2012

  Fargo, North Dakota • Lead marketing and sales efforts to promote Fargo-Moorhead to group tour and travel leaders • Manage event services and staff to ensure superior hospitality is delivered to all clients • Utilize technical skills as the administrator for CRM software system and online housing bureau • Prepare proposals and deliver bid presentations effectively with persuasive communication skills

• Convention Sales Manager

  • Mar 2008 - Apr 2012

  Fargo, ND • Responsible for marketing Fargo-Moorhead to event planners in MN, Chicago, and government markets • Build brand awareness through email marketing, social networks, and advertisements • Establish close working relationships and build trust with clients and industry partners • Mediate communication and procedures between event planners and local facility managers • Direct event production including contracts, logistics, budgets, and marketing • Evaluate outcome of sales and… Show more • Responsible for marketing Fargo-Moorhead to event planners in MN, Chicago, and government markets • Build brand awareness through email marketing, social networks, and advertisements • Establish close working relationships and build trust with clients and industry partners • Mediate communication and procedures between event planners and local facility managers • Direct event production including contracts, logistics, budgets, and marketing • Evaluate outcome of sales and marketing efforts to maximize success of future strategies



Anstadt Creative

• Account Executive

  • Sep 2007 - Dec 2007

  Fargo, ND • Managed production schedules and communicated project progress between clients and internal creative team • Prepared estimates, creative briefs, and invoices for clients in a punctual manner • Developed effective copy for client projects and internal marketing materials • Responsible to nurture client relationships while continuously prospecting new business in the region



FARGODOME - Global Spectrum

• Group Sales Manager

  • Dec 2005 - Aug 2007

  Fargo, ND • Developed and implemented group sales and marketing plans, promotions, and theme nights for various events • Established and maintained professional relationships with local organizations to expand client base • Initiated and directed the first focus groups for the Fargodome Marketing and Group Sales departments • Coordinated entire pre-event activities and receptions including sponsorships, marketing and entertainment • Managed web pages, customer database, and generated email… Show more • Developed and implemented group sales and marketing plans, promotions, and theme nights for various events • Established and maintained professional relationships with local organizations to expand client base • Initiated and directed the first focus groups for the Fargodome Marketing and Group Sales departments • Coordinated entire pre-event activities and receptions including sponsorships, marketing and entertainment • Managed web pages, customer database, and generated email campaigns with online software • Created marketing materials including direct mail pieces, banners, and web pages and measured effectiveness • Supervised suite attendant event staff and interns Show less