Brand & Content Executive

• Oct 2022 - Present

In charge of owned social channels: Facebook, Zalo, Tiktok, Youtube, Website. - Copywriting, create long-term master content plan for quarterly campaign. - Discuss and prepare script with collaborators to adapt PR/online news. - Brief guildline, work with media team for videos for social platforms. - Integrate content with trade and sale department to deliver the event's message. - Follow and analyze viral trend to build content upon interests of viewers. - Create content for offline materials (brochure, standee, banner, leaflet, sales kit...) delivering brand’s message and for merchandise. - Brainstorm creative works for inspirational values (newsletter, corporate gifts, e-card, comics…) internally. *Achievements: - Brand Campaign - Read To Lead: 2,275,060 reach in social promoting. - POLY x VTC6 news: 13,936 reach, 16,400 views on-air. - Tet campaign: 500% traffic in Tet gamification, create lucky card's messages to spread online & offline. - IMC Campaign: 122,607 reach, 160,451 impression. Show less

English Second Language Teacher

• Oct 2018 - Dec 2022

- Ensure students learn proper grammar, vocabulary, writing, and reading comprehension. - Create lesson plans that meet their needs and the school's requirements. - Motive students to actively gain knowledge and have a passion for learning language. - Ensure students learn proper grammar, vocabulary, writing, and reading comprehension. - Create lesson plans that meet their needs and the school's requirements. - Motive students to actively gain knowledge and have a passion for learning language.

Social Media Assistant

• Aug 2022 - Oct 2022

- Support Marketing Manager to prepare social content for products, using instructions. Prepare short clip projects, assured Eng-Viet contents were driven smoothly. - Support Marketing Manager to prepare social content for products, using instructions. Prepare short clip projects, assured Eng-Viet contents were driven smoothly.

Marketing Intern

• Mar 2022 - Aug 2022

- Build outline and create content for SEO articles in order to be displayed on the Website. - Devise Instagram plans for posts, reels, stories that come into sight monthly. - Get Instagram traffic and insights to involve in monthly report data and analysis. - Prepare content and brief design for Facebook Engagement Posts according to seasonal festivals and fashion collections. - Keep track of KOL, KOC list and prepare newbies to gain brand awareness. - Ensure achievement of paperwork related to payment process (PR, PO, RF), prepare vivid descriptions for budget proposals. *Achievements: - Over 50 SEO articles were driven on the Website with good results of SEO display. - Complete payment licenses, support materials for partnerships on time and accurately. - 22 engagement posts were uploaded with high reach and awareness. - Acttract 1000 new followers on Instagram. - 2 articles of fashion shaping and mix&match tips (brand Mango, Levi's, Nike, Cotton On, Dune,...) for ACFC website in Super Sale event. Show less

Marketing Intern

• Aug 2020 - Jan 2021

- Created customer engagement by designing basic websites, editing videos, and building content. - Managed fan page, planned customer acquisition strategies. - Popularized website, transportation service, interacted with customer for shortcomings. - Planned customer acquisition strategies. - Analyzed data to identify trends, reported results daily. - Acknowledged and carried out synchronized email marketing process to gain brand awareness. - Created customer engagement by designing basic websites, editing videos, and building content. - Managed fan page, planned customer acquisition strategies. - Popularized website, transportation service, interacted with customer for shortcomings. - Planned customer acquisition strategies. - Analyzed data to identify trends, reported results daily. - Acknowledged and carried out synchronized email marketing process to gain brand awareness.

Content Writer

• Jun 2020 - Aug 2020