Experience

Content Copywriting

• Australia
• Advertising Services
• 1 - 100 Employee

• Content Manager

  • May 2022 - Present

  As a content manager with Content Copywriting, I manage a pod comprising a subeditor and a large team of writers. I am responsible for managing the digital marketing strategy and content rollout for a number of national clients. My responsibilities include: • Ensuring all content assigned to my pod is delivered to deadline and meets our high standards • Managing my content pod timelines by working closely with my writing/editing team • Identifying opportunities for case studies for our own website and channels, or client’s channels • Maintaining excellent client relationships and gathering client testimonials • Internal and external reporting • Sourcing talent for interviews, coordinating and conducting interviews • Conducting research in line with client requirements • Crafting considered and well-researched briefs • Sourcing images • Incorporating client feedback • Managing all aspects of Rich Media assets and Authority Building for my Pod clients • Briefing for creation of infographics and custom graphics • Supporting the Content Director on client strategy • Keyword research and SEO data analysis Show less



My Weekly Preview

• Australia
• Newspaper Publishing
• 1 - 100 Employee

• Subeditor/Journalist

  • Apr 2012 - Apr 2022

  • Responsible for scheduling, writing and subediting key sections of well-known Sunshine Coast news, lifestyles and real estate magazine, My Weekly Preview • Consistent generation of compelling story ideas targeted to a specific demographic • Writing engaging, accurate and informative cover stories, news stories and profiles • Adherence to strict weekly deadlines • Regularly liaising with external agents including Sunshine Coast Council and Visit Sunshine Coast, as well as advertisers, to achieve marketing objectives • Providing full editorial briefing to photographers to meet story requirements • Collaborating with production and sales departments and publishers • Maintaining open and regular communication with management • Dealing appropriately and professionally with readers and stakeholders if issues arise • Adhering to company style guide, policies and procedures • Engaging in and encouraging effective teamwork at all times • Performing the role of acting editor when required Show less



Hinterland Times

• Australia
• Newspaper Publishing
• 1 - 100 Employee

• Senior Journalist & Guest Editor

  • Feb 2006 - Apr 2012

  • Planned, researched and wrote news and features in the Sunshine Coast Hinterland Times • Work included a popular column called ‘The Simple Life’ • Invited to guest edit in 2009 and 2011 by editor, the late Michael Berry, founding producer of ABC programs such as Four Corners and 7:30 • Planned, researched and wrote news and features in the Sunshine Coast Hinterland Times • Work included a popular column called ‘The Simple Life’ • Invited to guest edit in 2009 and 2011 by editor, the late Michael Berry, founding producer of ABC programs such as Four Corners and 7:30



The NRMA

• Australia
• Civic and Social Organizations
• 700 & Above Employee

• Chief Subeditor and Journalist

  • Apr 2002 - Jun 2004

  • Responsible for subediting this respected bi-monthly print magazine with a readership of two million • Responsible for writing travel stories, motoring news, road safety content and cover stories • Issues management when required • Responsible for subediting this respected bi-monthly print magazine with a readership of two million • Responsible for writing travel stories, motoring news, road safety content and cover stories • Issues management when required



Hay House, Inc.

• United States
• Book and Periodical Publishing
• 100 - 200 Employee

• Book Editor

  • Feb 1997 - Aug 2003

  I joined the Hay House Australia team as a writer and editor under the mentorship of Leon Nacson. I worked on numerous Hay House titles for authors such as Deepak Chopra, Louise Hay, Wayne Dyer, Stuart Wilde, Eckhart Tolle and Brian Weiss. I had a particularly close connection with the late Stuart Wilde, who invited me to London for a year to work as his book researcher and editor. I joined the Hay House Australia team as a writer and editor under the mentorship of Leon Nacson. I worked on numerous Hay House titles for authors such as Deepak Chopra, Louise Hay, Wayne Dyer, Stuart Wilde, Eckhart Tolle and Brian Weiss. I had a particularly close connection with the late Stuart Wilde, who invited me to London for a year to work as his book researcher and editor.



Paradises Ink

• Sydney

• Editor

  • Jan 1999 - Sep 2001

  I was a writer, assistant editor and editor for this suite of three travel publications. We published the annual 300-page glossy holiday manuals Pacific Island Paradises, Asian Paradises and Caribbean Paradises. I began in the role of editorial assistant and worked my way up to editor. I was responsible for writing editorials on each country we featured, as well as small editorial features on holiday accommodation across each region, from 1-star to 5-stars. I sourced content and photography, liaising with the graphic design team and printers to deliver these large magazines on deadline. Show less



Holiday & Travel Magazine

• Sydney

• Associate Editor and Production Manager

  • Aug 1999 - Jul 2001

  I joined the team as a writer for this quarterly full-colour glossy travel magazine, founded by Marjorie Crowley who at the time was the president of the Australian Society of Travel Writers. I was promoted to associate editor and was responsible for assisting Marjorie in sourcing and writing travel stories, business features and photography. I also liaised with a graphic design team and printers. I joined the team as a writer for this quarterly full-colour glossy travel magazine, founded by Marjorie Crowley who at the time was the president of the Australian Society of Travel Writers. I was promoted to associate editor and was responsible for assisting Marjorie in sourcing and writing travel stories, business features and photography. I also liaised with a graphic design team and printers.