Account Manager

• Mar 2022 - Present

- Annual budget planning for 44 markets- Manage, plan, and overview the different clients’ acquisition channels (Paid Search, Shopping, Social, Display and Video, Email, Programmatic buying)- Operate as the lead point of contact for all matters specific to the client- Supervise the Ad Ops, and Media traders team, for the efficient campaigns forecast, set up, QA, optimizations and reporting- Build and maintain strong, long-lasting team processes and relationships- Supervise Digital Marketing campaigns - Forecast and track key campaign’s KPI’s- Assist with client’s requests or complaints - Engage in project management duties- Cross-platform results analysis and reporting (GA4, Datastudio, Datorama)- Weekly meetings with the client, Ads Ops team and different media companies (Google, Meta, TikTok, Snapchat, LinkedIn, etc)

Media Trader

• May 2021 - Present

Digital Marketing Director

• May 2019 - May 2021

Founder and director of the digital marketing agency for the small and medium businesses. Founder and director of the digital marketing agency for the small and medium businesses.

Digital Marketing Specialist

• May 2018 - May 2021

I am the person you are looking for! I am a e-Commerce (shopify / woocommerce), Google Ads (search, display, video, shopping and apps), Facebook Ads and LinkedIn and Twitter Advertising Specialist with 5+ years of working experience. Having worked in Google as a Campaigns Manager and as Digital Marketing Planner for Santander Bank, I am aware of the importance of a holistic understanding of the marketing strategy to be successful. I have specialized in applying my knowledge and experience with the objective of helping small and medium businesses that want to stand out among their customers in digital media. I have thorough and in-depth knowledge in setting up, optimizing and successfully running Performance campaigns from scratch to restructuring existing ones.

Digital Media Planner - Santander Bank

• Feb 2017 - Apr 2019

Customers and campaigns comprehensive management, including digital media direct purchase and bidding platforms (Google Ads, Facebook y DV360) depending on campaign goals and KPIs. Development of digital plans and strategies, integration with Ad's Operations team and Media Operations. Gestión de clientes y campañas integrales, incluyendo medios digitales de compra directa y plataformas de bidding (Google Ads, Facebook y DV360) dependiendo de objetivos de campaña y KPIs. Desarrollo de planes y estrategias digitales, integración con el equipo de Ad Operations y Media Operations

Google AdWords Agency Development Manager (ETO)

• Aug 2016 - Jan 2017

My goal is to develop AdWords market within Argentina, Colombia and Paraguay. Direct work with marketing agencies to attract new customers to their businesses and in the development of performance and branding strategies of these customers. Supervision and follow up of the effective and efficient planning and execution of on-line content, budget and implementation of these digital marketing strategies. Deliver Adwords updates, strategy support, Betas information and trends reports to help them improve their business growth. Trainer for the new hires of the agencies team and leader of the quarters strategies.

Google Adwords Agency Sales Represensetative (ETO)

• Apr 2015 - Jul 2016

Work directly with LATAM digital marketing agencies to deliver Adwords updates, strategy support, Betas information and trends reports to help them improve their business growth. Responsible for the effective, efficient planning and execution of on-line content, budget and implementation of the digital marketing strategies for the agencies and its Google Adwords Clients.Drive site awareness via traditional and new media vehicles including: SEM, Analytics, and social media.Managing Google Adwords campaignsDigital Marketing StrategyKeyword Research.

Google AdWords Accounts Executive

• Mar 2014 - Apr 2015

Responsible for the effective, efficient planning and execution of on-line content, and implementation the digital marketing strategies for the Personal and small business Google Adwords Clients.Drive site awareness via traditional and new media vehicles including: SEM, and social media.Managing Google Adwords campaignsKeyword Research

Coordinador del Dpto de Prevención contra el Abuso de Sustancias

• Nov 2013 - Dec 2014

Diseño e implementación de talleres, charlas y seminarios de prevención del consumo problemático de sustancias en empresas y/o organizaciones. Consultor en el área de Prevención. Diseño e implementación de talleres, charlas y seminarios de prevención del consumo problemático de sustancias en empresas y/o organizaciones. Consultor en el área de Prevención.

Social Media Manager

• Jan 2007 - Dec 2014

The role developed in this job was to create the whole marketing strategy for every workshop, conference and training the company promote. From small training to international seminars I was the responsible of the publicity (print, radio and mail marketing) as well hiring the venues, and catering services. The role developed in this job was to create the whole marketing strategy for every workshop, conference and training the company promote. From small training to international seminars I was the responsible of the publicity (print, radio and mail marketing) as well hiring the venues, and catering services.

Psychotherapist

• Jan 2013 - Sep 2013

Full time psychotherapist in an addiction treatment unit Full time psychotherapist in an addiction treatment unit