Farhana Hafidz

Business Development Specialist at AYP Group
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Contact Information
us****@****om
(386) 825-5501
Location
MY
Languages
  • English Native or bilingual proficiency
  • Malay Native or bilingual proficiency

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Experience

    • Singapore
    • Human Resources Services
    • 1 - 100 Employee
    • Business Development Specialist
      • Mar 2023 - Present

    • Advertising Services
    • 1 - 100 Employee
    • Business Development Executive
      • Nov 2022 - Feb 2023

      - Sourced and acquired Interior Design companies within Klang Valley, Johor, and Penang - Conducted meetings to pitch Qanvast services and packages to new and existing clients - Drafted sales agreement contract with the most fitting package for clients - Created ID company profiles on Qanvast website and uploaded featured projects - Managed ID accounts and assist with leads returning, credit pausing and contract renewals - Sourced and acquired Interior Design companies within Klang Valley, Johor, and Penang - Conducted meetings to pitch Qanvast services and packages to new and existing clients - Drafted sales agreement contract with the most fitting package for clients - Created ID company profiles on Qanvast website and uploaded featured projects - Managed ID accounts and assist with leads returning, credit pausing and contract renewals

    • Singapore
    • Technology, Information and Internet
    • 700 & Above Employee
    • Account Management Associate, ShopeeFood
      • Jun 2022 - Oct 2022

      - Provided tools to merchants on how to boost their sales volume and brand awareness with ShopeeFood platform- Designed logo and banners for merchants to enhance their brand visibility- Monitored and closely reported to merchants on their ShopeeFood sales performance and their ADOs- Managed to boost top tier merchants in my area with ShopeeFood campaign tools and marketing assets- Provided support to merchants with any customers and brand related issues

    • Business Development Associate, ShopeeFood & ShopeePay
      • Jan 2022 - Oct 2022

      - Sourced leads for ShopeeFood and ShopeePay- Pitched, negotiated and onboarded merchants for ShopeeFood and ShopeePay- Secured 60 outlets on average and consistently hit the KPI for Q1 and Q2 2022- One of the first BDs to reach maximum targeted KPIs within the first 3 months of employment- Provided support to merchants on menu and brand optics with ShopeeFood and ShopeePay

    • Area Manager, ShopeeFood
      • Mar 2022 - Jul 2022

      - Acquired merchants for ShopeeFood and ShopeePay - Strategically located leads and conducted cold calls, pitching and site visits to onboard merchants on Shopee Mobile App and ShopeeFood platform-Ensured a 90% threshold of penetration rate for ShopeeFood among merchants and vendors across a specific area (Bandar Sri Permaisuri, Shah Alam and Klang)

    • United Kingdom
    • Staffing and Recruiting
    • 700 & Above Employee
    • Graduate Trainee
      • Sep 2021 - Sep 2021

      - Made pre-reg calls to candidates and posted job vacancies on job search platforms - Analyzed candidate resumes and shortlisted the best suited candidate for a potential position - Trained on conducting in office and virtual interview while guiding candidates on interview strategies - Made pre-reg calls to candidates and posted job vacancies on job search platforms - Analyzed candidate resumes and shortlisted the best suited candidate for a potential position - Trained on conducting in office and virtual interview while guiding candidates on interview strategies

    • Malaysia
    • Higher Education
    • 700 & Above Employee
    • Graduate Research Assistant
      • Mar 2019 - Nov 2020

      - Worked under a KPM (FRGS) Grant on establishing the index of legitimacy for Malaysia’s top GLCs - Coordinated monthly meetings between researchers and recorded the progress timeline - Prepared a checklist for the analysis of the top GLCs annual report for indexing purposes - Drafted papers to be published under the grant while sourcing for conferences - Worked under a KPM (FRGS) Grant on establishing the index of legitimacy for Malaysia’s top GLCs - Coordinated monthly meetings between researchers and recorded the progress timeline - Prepared a checklist for the analysis of the top GLCs annual report for indexing purposes - Drafted papers to be published under the grant while sourcing for conferences

    • Malaysia
    • Primary and Secondary Education
    • 1 - 100 Employee
    • Debating Coach
      • Nov 2018 - Feb 2020

      - Trained upper and lower secondary students to develop their critical thinking skills - Polished the students’ debating skills and enhance their English language proficiency - Organized friendly debate matchups with other schools as training sessions - Coached the school team into winning 2019 Za’ba International Debate Challenge and 2019 Swinburne Sawarak Interschool Debating Championship - Trained upper and lower secondary students to develop their critical thinking skills - Polished the students’ debating skills and enhance their English language proficiency - Organized friendly debate matchups with other schools as training sessions - Coached the school team into winning 2019 Za’ba International Debate Challenge and 2019 Swinburne Sawarak Interschool Debating Championship

    • Malaysia
    • Human Resources Services
    • 1 - 100 Employee
    • Intern
      • Jul 2018 - Sep 2018

      - Created and designed the Sheffield Executive RPO website and completed the website design for Sheffield Executive website - Worked closely with the CEO and CFO for the website design, optimization, and SEO execution - General administrative tasks such as taking and directing calls, providing weekly reports to the general manager - Created and designed the Sheffield Executive RPO website and completed the website design for Sheffield Executive website - Worked closely with the CEO and CFO for the website design, optimization, and SEO execution - General administrative tasks such as taking and directing calls, providing weekly reports to the general manager

    • Australia
    • Human Resources
    • 1 - 100 Employee
    • Intern
      • Jul 2018 - Sep 2018

      - Conducted several reference checks for Australian based companies and employers - Provided daily reference check reports to the manager - Designed the poster for RecruitCheck Australia - Conducted several reference checks for Australian based companies and employers - Provided daily reference check reports to the manager - Designed the poster for RecruitCheck Australia

Education

  • Universiti Teknologi MARA
    Master's degree, Administrative Science and Policy Studies
    2019 - 2022
  • Universiti Teknologi MARA
    Bachelor's degree in Administrative Science & Policy Studies, Public Administration
    2015 - 2019
  • Universiti Teknologi MARA
    Foundation of Law
    2013 - 2015
  • Malaysian Art School, Johor Bahru
    Music, Visual, Theatre and Dance
    2009 - 2013

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