Jennifer Florence

Sales and Marketing Manager at Blacktie Colorado
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Contact Information
us****@****om
(386) 825-5501
Location
Denver Metropolitan Area

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Credentials

  • Notary Public
    State of Colorado
    Nov, 2011
    - Nov, 2024
  • Certified Brain injury Specialist
    Academy of Brian Injury Specialist
    Oct, 2013
    - Nov, 2024
  • Housing Quality Standards Certification
    Colorado department of Local Affairs
  • Individualized Family Support Plan Certification
    Colorado Department of Human Services

Experience

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Sales and Marketing Manager
      • Mar 2015 - Present

      • Developed and maintained positive relationships with over 500 nonprofit clients nationwide while providing excellent customer service for our online marketing platform • Controlled and managed the clerical aspect of the entire office administration • Managed the growth and organization of our online ticketing CRM database to ensure analytical accuracy • Developed and implemented ideas to enhance marketing efforts • Networked with community to increase Sales/Memberships • Developed marketing materials for brand exposure • Established and managed social media tactics • Researched and analyzed competitive landscape • Event coordination including silent auctions, RSVP management and seating chart administration • Trained new clients on products using Ready Talk • Created help screens for our sister company using Zendesk • Implemented ticketing system using Zendesk • Actively used Adobe Photoshop for website images and photo orders Show less

    • United States
    • Telecommunications
    • 700 & Above Employee
    • Marketing Specialist
      • Dec 2013 - Mar 2015

      • Launched the MetroPCS brand in Colorado and Salt Lake City market • Developed marketing plans within determined timelines and budget • Tracked ROI for all marketing programs • Coordinated artwork and print for direct mail campaigns • Event coordination of Sponsorships and large scale quarterly territory events • Coordinated field marketing activities and grand opening events • Negotiated contracts and added value • Assisted franchises in participating in dealer Co-Op Marketing program • Ordered promotional items for event giveaways and managed inventory • Project managed outdoor signage program; approved signage and assured payment processing • Tailored marketing campaigns towards the multicultural audience • Coded marketing invoices by GL budget line items and processed through Accounts Payable • Worked with sales team to identify areas of improvement for sales opportunities • Trained sales team on promotional roll outs, marketing plans and market expectations • Complied with T-Mobile branding guideline through every marketing program Show less

    • United States
    • Advertising Services
    • 700 & Above Employee
    • Verizon NFL Market Manager
      • Aug 2012 - Dec 2013

      • Set up and executed 2 activation sites at Sports Authority Field • Managed team of 15 brand ambassadors for every home Broncos game • Trained brand ambassadors on products, services and promotional roll outs • Monitored and reported event results and ROI • Verified devices and equipment was working properly • Promoted the Verizon brand in a professional and energetic manner • Built brand awareness and customer retention for Verizon • Set up and executed 2 activation sites at Sports Authority Field • Managed team of 15 brand ambassadors for every home Broncos game • Trained brand ambassadors on products, services and promotional roll outs • Monitored and reported event results and ROI • Verified devices and equipment was working properly • Promoted the Verizon brand in a professional and energetic manner • Built brand awareness and customer retention for Verizon

    • Mental Health Care
    • 200 - 300 Employee
    • Program Consultant
      • Aug 2011 - Dec 2013

      • Executed consultative sales to service providers and independent contractors • Developed marketing strategies to further develop consultation services • Researched and analyzed competitive landscape • Developed member focused marketing materials to implement new program offerings • Networked with the community and service providers to sell consultation services • Increased participation in community engagement activities • Managed caseload of customers with developmental disabilities and their Section 8 Housing Voucher • Worked with team to improve quality of health care within their homes • Counseled tenants and landlords regarding program issues • Negotiated rent with perspective landlords when necessary • Development of Service contracts • Monitored appropriate trainings and licenses to meet State Regulations • Coordinated and prepared materials for meetings • Provided technical support and communication to providers, customers and internal staff • Updated and maintained accurate information on the Access and Excel databases • Scheduling of daily, weekly, and monthly meetings Show less

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Marketing Intern
      • May 2011 - Aug 2011

      • Conducted marketing research and analyzed outcomes • Assisted with direct mail campaigns; Reviewed ads, edited art layouts and copy • Opened work orders and processed changes • Planned and executed events • Conducted marketing research and analyzed outcomes • Assisted with direct mail campaigns; Reviewed ads, edited art layouts and copy • Opened work orders and processed changes • Planned and executed events

    • Marketing Intern
      • Jan 2010 - Jun 2010

      • Provided high level administrative support • Created presentations and ran internal reports • Received quotes from third party vendors and negotiated costs • Coordinated projects in a deadline sensitive environment • Opened work orders and processed changes • Led creative direction with creative briefs • Provided high level administrative support • Created presentations and ran internal reports • Received quotes from third party vendors and negotiated costs • Coordinated projects in a deadline sensitive environment • Opened work orders and processed changes • Led creative direction with creative briefs

Education

  • Metropolitan State College of Denver
    Bachelor of Science (B.S.), Marketing
    2007 - 2011

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