Experience

SC Johnson Professional® Canada

• Canada
• Soap and Cleaning Product Manufacturing
• 1 - 100 Employee

• Marketing Manager

  • Nov 2019 - Present

  Developing marketing and communications programs to support the SC Johnson Professional products portfolio in the Commercial, Industrial & Institutional markets. Developing marketing and communications programs to support the SC Johnson Professional products portfolio in the Commercial, Industrial & Institutional markets.



High Liner Foods

• Canada
• Manufacturing
• 400 - 500 Employee

• Marketing Manager (Contract)

  • 2018 - Nov 2019



Give and Go Prepared Foods

• Canada
• Food and Beverage Manufacturing
• 700 & Above Employee

• Marketing Manager, Create a Treat

  • 2017 - 2018

  Manage the seasonal decorating kit category under the Create A Treat brand. Products include gingerbread house kits and cookie decorating kits. Currently responsible for integrating the Create A Treat and Nafta Foods & Packaging brands and products into the Give and Go portfolio, working closely with the Integration team after recent acquisitions of these companies. Manage the seasonal decorating kit category under the Create A Treat brand. Products include gingerbread house kits and cookie decorating kits. Currently responsible for integrating the Create A Treat and Nafta Foods & Packaging brands and products into the Give and Go portfolio, working closely with the Integration team after recent acquisitions of these companies.



High Liner Foods

• Canada
• Manufacturing
• 400 - 500 Employee

• Marketing Manager (Contract)

  • 2015 - 2017

  Managed Branded Fillets and Seafood Portfolio, Private Label for major retail customers including Sobeys, Loblaw and M&M Foods, as well as the Costco portfolio for all categories (fillets, seafood and value added).-strategic planning -P&L management-product and packaging development and commercialization, managing cross functional teams Managed Branded Fillets and Seafood Portfolio, Private Label for major retail customers including Sobeys, Loblaw and M&M Foods, as well as the Costco portfolio for all categories (fillets, seafood and value added).-strategic planning -P&L management-product and packaging development and commercialization, managing cross functional teams



The Hain Celestial Group

• United States
• Manufacturing
• 700 & Above Employee

• Senior Marketing Manager/Senior Brand Manager

  • 2010 - 2014

  Senior Marketing ManagerLead all corporate marketing initiatives including strategic management of digital and social media programs, corporate promotions, corporate social responsibility programs and marketing research in addition to managing the Personal Care portfolio (Jason, Alba Botanica, Avalon Organics)•Manage all social media platforms for all brands; manage all digital assets and lead corporate digital promotions•Manage graphic design and creative services•Lead market research initiatives for all brands and customer marketing•Continued portfolio management for select brandsSenior Brand ManagerStrategic leadership and cross functional business team management for the following brands/portfolios:-Dream non-dairy beverages and frozen desserts-Greek Gods yogurt-Blueprint raw, organic, cold-pressed juice-Personal Care portfolio (Avalon Organics, Alba Botanica, Jason)



Belvedere International

• Senior Brand Manager

  • 2007 - 2010

  Managed the eco-friendly Live Clean personal care brand. -Categories included Hair Care, Body/Personal Care and a successful launch into the Baby Care category-Extensive Canadian product development and commercialization Managed the eco-friendly Live Clean personal care brand. -Categories included Hair Care, Body/Personal Care and a successful launch into the Baby Care category-Extensive Canadian product development and commercialization



Revlon Inc.

• United States
• Personal Care Product Manufacturing
• 700 & Above Employee

• Brand Manager

  • 2006 - 2007

  Managed the HBA portfolio (Mitchum, Custom Effects, Outrageous, Cutex and Revlon Beauty Tools). Managed the HBA portfolio (Mitchum, Custom Effects, Outrageous, Cutex and Revlon Beauty Tools).



Kraft Foods Group

• Customer Marketing Manager

  • 2003 - 2006

  Led the development of customer specific consumer-based promotional strategies and programs to increase profitable volume and support achievement of business team objectives.Accounts managed include Wal-Mart, Sam's Club, Shopper's Drug Mart, Zellers, Costco, London Drugs and C-store channel. Led the development of customer specific consumer-based promotional strategies and programs to increase profitable volume and support achievement of business team objectives.Accounts managed include Wal-Mart, Sam's Club, Shopper's Drug Mart, Zellers, Costco, London Drugs and C-store channel.



Cadbury Adams

• Brand Manager

  • 1999 - 2003

  Previously Cadbury Trebor Allan and Trebor Allan Inc.Portfolios managed include Seasonal portfolio, Impulse portfolio and Maynards Wine Gums brand. Previously Cadbury Trebor Allan and Trebor Allan Inc.Portfolios managed include Seasonal portfolio, Impulse portfolio and Maynards Wine Gums brand.



Dr. Oetker

• Germany
• Food and Beverage Manufacturing
• 700 & Above Employee

• Marketing Assistant/Assistant Product Manager

  • 1995 - 1998

  previously oetker ltd (Canada)Managed Shirriff, Shirriff Added Touch and oetker brands. previously oetker ltd (Canada)Managed Shirriff, Shirriff Added Touch and oetker brands.