Haya Abo Shakra
Content Writer & Editor at Knight Frank MENA- Claim this Profile
Click to upgrade to our gold package
for the full feature experience.
-
Arabic Native or bilingual proficiency
-
English Professional working proficiency
-
Spanish Limited working proficiency
Topline Score
Bio
Credentials
-
Real Estate Brokerage Training Certificate
IE Real Estate InstituteAug, 2022- Nov, 2024 -
Digital Marketing
Google Digital GarageJan, 2022- Nov, 2024 -
Translation Quality Management
Tomsk State UniversityJan, 2022- Nov, 2024 -
Spanish Vocabulary: Meeting People
CourseraMay, 2021- Nov, 2024
Experience
-
Knight Frank MENA
-
United Arab Emirates
-
Real Estate
-
100 - 200 Employee
-
Content Writer & Editor
-
Jun 2023 - Present
-
-
-
Vincitore Realty
-
United Arab Emirates
-
Real Estate
-
1 - 100 Employee
-
Content writer
-
Jan 2023 - Jun 2023
-
-
-
-
Social Media Marketing Specialist
-
Mar 2022 - Nov 2022
As a social media specialist at The Vault Real Estate, my job was to develop and implement social media strategies to promote the agency's listings and services. This included creating and scheduling engaging posts for multiple social media platforms, such as Facebook, Instagram, and Tiktok, as well as managing the agency's online presence and responding to customer inquiries and comments. I also worked closely with the sales team to create targeted ad campaigns and track the… Show more As a social media specialist at The Vault Real Estate, my job was to develop and implement social media strategies to promote the agency's listings and services. This included creating and scheduling engaging posts for multiple social media platforms, such as Facebook, Instagram, and Tiktok, as well as managing the agency's online presence and responding to customer inquiries and comments. I also worked closely with the sales team to create targeted ad campaigns and track the effectiveness of our social media efforts. In addition to managing the Vault Real Estate social media accounts, I also provided support to agents on how to use social media effectively to market themselves and their listings. Overall, my role as a social media specialist was to drive brand awareness and lead generation through engaging and effective social media content and campaigns.
-
-
Content writer
-
Jan 2022 - Mar 2022
-
-
-
Gauge
-
United Arab Emirates
-
Retail Apparel and Fashion
-
Copywriter
-
Feb 2020 - Jul 2022
I was responsible for creating engaging and persuasive content for the company's website, advertising campaigns, and social media channels. My main goal was to showcase the company's collections and promote their unique designs and fabrics to the local market in the UAE. Working closely with the marketing team, I developed a brand voice and tone that resonated with the target audience and aligned with the company's vision and values. I wrote product descriptions, blog posts, and social… Show more I was responsible for creating engaging and persuasive content for the company's website, advertising campaigns, and social media channels. My main goal was to showcase the company's collections and promote their unique designs and fabrics to the local market in the UAE. Working closely with the marketing team, I developed a brand voice and tone that resonated with the target audience and aligned with the company's vision and values. I wrote product descriptions, blog posts, and social media posts that highlighted the key features and benefits of the company's collections, as well as their commitment to quality and sustainability. In addition to my writing skills, I also provided creative direction and support to the design team, helping to ensure that all of the company's marketing materials were visually cohesive and consistent with the brand's overall aesthetic. Overall, my work as a copywriter for Gauge helped to increase brand awareness and drive sales, contributing to the company's success in the highly competitive women's fashion market in the UAE. Show less I was responsible for creating engaging and persuasive content for the company's website, advertising campaigns, and social media channels. My main goal was to showcase the company's collections and promote their unique designs and fabrics to the local market in the UAE. Working closely with the marketing team, I developed a brand voice and tone that resonated with the target audience and aligned with the company's vision and values. I wrote product descriptions, blog posts, and social… Show more I was responsible for creating engaging and persuasive content for the company's website, advertising campaigns, and social media channels. My main goal was to showcase the company's collections and promote their unique designs and fabrics to the local market in the UAE. Working closely with the marketing team, I developed a brand voice and tone that resonated with the target audience and aligned with the company's vision and values. I wrote product descriptions, blog posts, and social media posts that highlighted the key features and benefits of the company's collections, as well as their commitment to quality and sustainability. In addition to my writing skills, I also provided creative direction and support to the design team, helping to ensure that all of the company's marketing materials were visually cohesive and consistent with the brand's overall aesthetic. Overall, my work as a copywriter for Gauge helped to increase brand awareness and drive sales, contributing to the company's success in the highly competitive women's fashion market in the UAE. Show less
-
-
-
Freelance (Self employed)
-
Writing and Editing
-
700 & Above Employee
-
Freelance Translator
-
Sep 2017 - May 2022
-
-
Education
-
Damascus University
Bachelor's degree, English Language and Literature/Letters