Experience

MiQ

• United States
• Advertising Services
• 700 & Above Employee

• Account Executive

  • Aug 2022 - Present

• Director of Sales Strategy

  • Apr 2022 - Aug 2022

• Team Lead, Sales Strategy - US

  • Apr 2020 - Apr 2022

  Provide 65+ sellers with information, content, and tools to sell efficiently and effectively. Continuously training and educating on new products and the always-changing programmatic landscape to ensure the development of the Sales Strategy Team• Hired and manage 6 junior sales strategists nationally • Oversee the RFP submission process, averaging roughly $5Min weekly outputs • Secure an average quarterly win rate of 76% across the U.S• Handled more than 720+ RFP responses in FY21

• Client Service Executive

  • Mar 2019 - Apr 2020

  Craft and deliver insight reports that focus on analyzing and solving brands’ business challenges by turning data points into actionable insight recommendations.Build strategic relationships with individual agency teams, while acting as the day-to-day point of contact for existing and new businessStrategize with Sales Leads in pre-sale periods to grow and develop existing client business and win net new businessPartner with Operations teams in post-sale periods to ensure flawless execution of campaign deliverablesAssist and mentor other Client Services Executives in upholding best in class service and crafting truly inspiring insights across a team pod structure



ownerIQ

• United States
• Online Audio and Video Media
• 1 - 100 Employee

• Stragetic Account Manager - Brand Direct

  • Nov 2017 - Mar 2019

  Provide exceptional customer care to a large and diverse client base. Analyze campaign deliverables to meet and exceed KPI’s, in accordance to company marketing goals. Focus on increasing campaign value with new products, data partners, increased annual advertising renewals, while communicating best strategies for client growth and development. • Execute sales process and manage advertising campaigns of a portfolio totaling over $2.5 million • Increased brand direct client retention rate from 20% to 84% within FY2018



Fusion Media Group

• United States
• Online Audio and Video Media
• 1 - 100 Employee

• Account Coordinator

  • May 2017 - Nov 2017

  Manage all media-only accounts to meet client’s strategic goals, and ensure campaign success. Help strengthen revenue retention by providing exceptional and timely customer support. Monitor campaign delivery and performance on a daily basis, and lead weekly client conference calls throughout the entirety of the campaign. Work closely with the Director of Ad Operations to ensure campaigns are pacing and performing on target. • Manage 30-45 campaigns equaling over $600k of company revenue quarterly. 10-20% of monthly portfolio is incremental dollars.



Bazaarvoice

• United States
• Software Development
• 700 & Above Employee

• Strategic Account Manager

  • Oct 2016 - May 2017

  Partner with sales directors to develop digital advertising campaign proposals and respond to RFPs. Cross-team collaboration to build targeted strategy, construct media plans, and create response decks. Compile comprehensive reports, and in-depth analysis to enhance campaign performance. Propose recommendations for optimization across display, mobile, video, social, and programmatic advertising campaigns. Deliver campaign wrap reports to clients, to communicate campaign success, as well as, recommendations on how to leverage learning’s in future partnership opportunities.• Develop and execute strategic plan to grow and retain each individual account within the BV network.

• Account Associate

  • Aug 2015 - Sep 2016

  Support the Strategic Manager and client expectations were met and campaign goals were delivered. Launch and track all campaign screenshots, and campaign reporting. Troubleshoot any campaign issues as needed, including - billing and reporting discrepancies, campaign questions, creative issues, and more.• Given campaign responsibilities after first quarter. The client continued to run quarter after quarter equaling $250k in overall campaign spend for FY16. • Fastest Account Associate to be promoted to Strategic Account Manager