Experience

St. Andrew's Episcopal Church

• Religious Institutions
• 1 - 100 Employee

• Communications Manager

  • Jul 2017 - Present

  • Oversee all communication channels, traditional and digital• Develop procedures to streamline communication processes, including creation of content calendar and overall communications strategy• Lead Communications Commission consisting of team of twelve• Research trends in various communication platforms for cutting-edge tactics to increase parishioner engagement and ROI• Launched texting program to capture worship attendance, prayer requests, serve opportunities, increase online giving, and reach new audience• Create, deploy, and track weekly email campaigns through Constant Contact and manage all email contact lists• Social media content creation and strategy development for engagement and building community - 70% increase of Facebook daily engagement; Launched Instagram account• Monitor analytics to tweak content for maximum viewership and visitor action• Collaborate with staff and parishioners to advertise events and programs and share stories of the parish• Copywrite and proofread new and curated content• Craft print and digital marketing campaigns to generate revenue - Increased stewardship campaign pledges by $101,000 in 2020 with total pledge amount of $1.526 million; instrumental in raising $8,000 for Andie’s Pantry in two days• Design and produce marketing collateral that includes brochures, outdoor banners, mailers, and weekly worship bulletins• Built two websites (standrewkc.org and hjsbrookside.org) - manage and maintain all content on the church website



Social Work p.r.n.

• United States
• Staffing and Recruiting
• 1 - 100 Employee

• Marketing Coordinator

  • Oct 2013 - Jul 2017

  • Oversaw marketing responsibilities for the corporate and ten satellite offices• Designed, deployed, and tracked email campaigns through Constant Contact - 20%increase of open rates and 150% increase of click rates• Analyzed Facebook Insights to optimize post reach, engagement, and increase page awareness - 83% increase of page likes• Maintained, developed, and curated content for the website through the Joomla! content management system• Assisted customers in navigating website and account set up• Posted and managed jobs on CareerBuilder and Indeed utilizing SEO techniques• Designed brochure, print advertisements, and promotional materials



Kansas City Royals

• United States
• Sports Teams and Clubs
• 400 - 500 Employee

• Social Media HotSpot Host

  • Apr 2014 - Oct 2016

  • Worked with Sr. Director - Digital & Social Media to promote AOS Technology HotSpot• Launched HotSpot Twitter account - created, posted, and monitored content during games• Researched social media “fan room” strategies of sports teams to increase traffic to HotSpot space• Approved fan social media posts, using #RoyalsSocial, shown on out eld scoreboards and TVs in HotSpot space by utilizing Tagboard and Wayin digital platforms• Instructed fans on the use of MLB applications on digital devices• Resolved various technology issues



Northwest Missouri State University

• United States
• Higher Education
• 700 & Above Employee

• Media Design Teaching Assistant

  • Aug 2012 - May 2013

  • Advised students in the design of print and digital layouts utilizing Adobe InDesign and Photoshop software • Advised students in the design of print and digital layouts utilizing Adobe InDesign and Photoshop software



Aramark

• United States
• Hospitality
• 700 & Above Employee

• Student Catering Manager

  • Jun 2011 - May 2013

  • Managed and trained student staff, delegated daily tasks• Assisted with customer service issues • Coordinated logistics for catering events, including set up and take down, tableware, and decorations• Primary cashier for 600 plus guests at football tailgating events • Managed and trained student staff, delegated daily tasks• Assisted with customer service issues • Coordinated logistics for catering events, including set up and take down, tableware, and decorations• Primary cashier for 600 plus guests at football tailgating events



Advanced Advertising Strategies

• Social Media Strategist

  • Aug 2012 - Dec 2012

  • Researched social media trends in the tourism industry to develop a strategic social media plan• Developed a rebranding campaign for Mozingo Lake in Maryville, MO with classmates - Gathered and analyzed survey results; assisted creative team with ideas for promotional pieces, including advertisements and logo design • Presented social media plan to Mozingo Lake and Maryville city officials • Researched social media trends in the tourism industry to develop a strategic social media plan• Developed a rebranding campaign for Mozingo Lake in Maryville, MO with classmates - Gathered and analyzed survey results; assisted creative team with ideas for promotional pieces, including advertisements and logo design • Presented social media plan to Mozingo Lake and Maryville city officials



Mid-Continent Public Library

• United States
• Libraries
• 200 - 300 Employee

• Library Page

  • Aug 2008 - May 2011

  • Organized library materials and restocked shelves• Set up and maintained various library displays• Assisted with creative projects, including bulletin board creation • Organized library materials and restocked shelves• Set up and maintained various library displays• Assisted with creative projects, including bulletin board creation