Experience

TAG Collective

• United States
• Marketing Services
• 1 - 100 Employee

• Founder

  • Jan 2017 - Present

  TAG Media Group is a modern agency whose DNA and passion are our clients’ brands. We power brands that change the world. We love big ideas and the passion that drives them, being the catalyst of their realities. We dream, create, and deliver purposeful campaigns whether your concept was jotted on a napkin last night, or your brand already serves millions of customers. TAG Media Group is a modern agency whose DNA and passion are our clients’ brands. We power brands that change the world. We love big ideas and the passion that drives them, being the catalyst of their realities. We dream, create, and deliver purposeful campaigns whether your concept was jotted on a napkin last night, or your brand already serves millions of customers.



Manifest New York

• United States
• Public Relations and Communications Services
• 1 - 100 Employee

• Head of Publicity for U.S. Division

  • Jan 2016 - Dec 2016

  As Head of U.S. Publicity for this British based agency I developed and lead Manifest’s U.S. presence as it expanded their brands in the U.S. focusing on domestic strategy. I managed relationships with the national press (print, broadcast, and web), with a focus on introducing U.K. brands to the U.S. I also managed agency relationships, while overseeing PR related activities for U.S. regions, with attention to effective messaging, developing and engaging U.S. media with U.K. brands. I built, developed and managed teams in Manifest’s U.S. office to ensure a consistent and high level of performance and oversaw and launched global campaigns’ U.S. rollout. Clients included Spirits, lifestyle, celebrities, and tech including UNILAD, Vivino, Sugru, Joe Wicks, Innis & Gunn and Hot Octopus and events for the above-mentioned clients for media and influencers Show less



Rubenstein Public Relations

• United States
• Public Relations and Communications Services
• 1 - 100 Employee

• Senior Vice President

  • Feb 2015 - Aug 2015

  As Senior V.P. I oversaw several accounts and secured national print and broadcast segments for clients in the entertainment sector including Grammy-Winning Singer and Actress Brandy Norwood, Deborah Cox, Top App Sober Grid, Pier 59 Studios and more. As Senior V.P. I oversaw several accounts and secured national print and broadcast segments for clients in the entertainment sector including Grammy-Winning Singer and Actress Brandy Norwood, Deborah Cox, Top App Sober Grid, Pier 59 Studios and more.



John Doe

• United Kingdom
• Public Relations and Communications Services
• 1 - 100 Employee

• Director of Publicity and Events Manager

  • Nov 2012 - Feb 2015

  Secured national and regional print and online features as well as national broadcast segments for clients in the hospitality, entertainment, and consumer goods sectors including Beats by Dre, Dream Hotels, W Hotels, COS and illy. Spearheaded events and event media coverage for clients as well. Secured national and regional print and online features as well as national broadcast segments for clients in the hospitality, entertainment, and consumer goods sectors including Beats by Dre, Dream Hotels, W Hotels, COS and illy. Spearheaded events and event media coverage for clients as well.



Marilyn Public Relations

• United States
• Public Relations and Communications Services

• Media Strategist & Public Relations Expert

  • Jan 2006 - Nov 2012

  Secured national print, on-line features and TV segments for clients in the business, entertainment, fashion and lifestyle industries. Media trained celebrity and executive clientele. Developed content for press releases while servicing exclusive information to top tier media. Secured national print, on-line features and TV segments for clients in the business, entertainment, fashion and lifestyle industries. Media trained celebrity and executive clientele. Developed content for press releases while servicing exclusive information to top tier media.



FYI Public Relations

• Greater New York City Area

• Senior Director of Fashion, Lifestyle and Entertainment

  • Jun 2005 - Jan 2009

  Lead publicist on premier fashion, lifestyle and entertainment accounts. Booked media tours for radio, print and TV. Coordinated ceremonies, press conferences, events and special projects. Wrote public relations proposals, press releases and media alerts. Prepared budgets for special events and controlled expenditures. Supervised publicists. Lead publicist on premier fashion, lifestyle and entertainment accounts. Booked media tours for radio, print and TV. Coordinated ceremonies, press conferences, events and special projects. Wrote public relations proposals, press releases and media alerts. Prepared budgets for special events and controlled expenditures. Supervised publicists.



Sony Music - RCA Records

• Greater New York City Area

• Senior Publicist

  • Jan 2000 - Jun 2005

  Publicist on all major album releases including Britney Spears, Justin Timberlake, Backstreet Boys and more. Managed all major televised performances, photo shoots, album release parties, private artist parties and corporate industry events. Supervised national magazine cover shoots, TV appearances, interviews, press conferences and press at concerts at major national venues. Prepared budgets for artists appearing on national award shows such as The Grammy Awards, The American Music Awards, The MTV Awards, HBO Specials, network Specials, holiday Specials, late night talk show appearances and more. Handled corporate announcements and servicing of business news and executive news to trade and national music and business media. Formulated and edited press releases and pitch letters. Monitored talent press coverage. Show less



Sony Music- Jive Records/RCA Records

• New York, New York, United States

• Junior Publicist

  • Jan 1999 - Jan 2000

  Assisted the Senior Vice President, Vice President and Manager of Publicity with talent relations. Handled the production and execution of major album release parties, private artist events and corporate industry events for all Grammy winning, platinum selling recording artists. Formulated and edited press releases and monitored talent press coverage. Assisted with the art direction of album packaging and publicity images for artists. Assisted the Senior Vice President, Vice President and Manager of Publicity with talent relations. Handled the production and execution of major album release parties, private artist events and corporate industry events for all Grammy winning, platinum selling recording artists. Formulated and edited press releases and monitored talent press coverage. Assisted with the art direction of album packaging and publicity images for artists.