Certified Optimize Coach and Heroic Supporter

• Jan 2021 - Present

A personal training platform that positively helps you be more energized, productive and connected. Change yourself to change to world. www.heroic.us A personal training platform that positively helps you be more energized, productive and connected. Change yourself to change to world. www.heroic.us

Founder & CEO

• 2009 - Present

JS Daw & Associates is a vibrant boutique consultancy. We partner with leading business, government and nonprofit organizations that embrace innovation and collaboration to reimagine their social impact. We co-design community engagement strategies and cross-sector partnerships that help clients create meaningful community relationships, and accelerate positive organizational and social performance. As changemakers, thought leaders and educators we believe in the power of non-profits, government, business and above all people to make the world a better place. We’ve guided some of the preeminent organizations to improve their social performance and create sustainable value and impact. Our clients are leaders from corporate community investment, community affairs, stakeholder relations, communications and CSR; nonprofit executive directors, fundraisers and marketing and outreach professionals; public and community engagement leaders in government. They choose us because we help them be clear about their strategic impact, fuel positive social change, foster deeper relationships, and develop greater value for themselves and society. Our work uses the principles outlined in my books Cause Marketing: Partner for Purpose, Passion and Profits and Breakthrough Nonprofit Branding:The Seven Principles to Power Extraordinary Results. 2010 (John Wiley/AFP). As certified Shared Vale Consultants and Authorized Partnership Brokers, JS Daw & Associates focuses on creating mutually beneficial strategies, relationships and initiatives. Current and recent clients include United Way of Calgary and Area, Brookfield Residental, A & W, MS Society of Canada, Cenovus Energy, Canadian Oil Sands Limited, Standard Life, Enbridge, Suncor Energy Foundation, YMCA of Calgary, Soup Sisters, Benevity Show less

Partnership Performance Coach and Authorized Partnership Practitioner Trainer

• 2013 - Present

I am a Partnership Performance Coach and authorized Partnership Practitioner Trainer. As a Partnership Performance Coach I act as an active ‘go-between’ who supports partners in navigating their collaboration journey. I focus on building and strengthening a partnership throughout its life cycle, to ensure it delivers highly impactful programmes of work as well as significant wider value to those involved and wider society. I ‘serve’ and ‘lead’ as the situation requires and as needs of the partnership change over time. Skilled brokering can make all the difference to the effectiveness of complex networks and partnerships. Partnership Brokering is a new and emerging profession. As a Partnership Broker I act as a change maker who is dedicated to connecting ideas and people in order to help clarify the goals and improve the operations of a partnership. As a Partnership Broker I work to enable more breakthrough and transformational collaboration and positive social results. My partnership offerings include: partnership brokering, training, coaching, mentoring, supporting the design of a partnership, setting up the partnership for success through fit for purpose governance, communications and management, reviewing and revising partnerships, and helping with sustaining the outcomes of the partnership. Show less

Author

• 2006 - Present

Cause Marketing for Nonprofits: Partner for Purpose, Passion and Profits (Wiley, 2006) Building a Breakthrough Nonprofit Brand: Seven Principle to Power Extraordinary Result (Wiley, 2010) Cause Marketing for Nonprofits: Partner for Purpose, Passion and Profits (Wiley, 2006) Building a Breakthrough Nonprofit Brand: Seven Principle to Power Extraordinary Result (Wiley, 2010)

Board member

• Jun 2009 - Jun 2022

Proud Board member since 2009. The Trico Charitable Foundation is focused on promoting the development of effective and successful models, concepts and principles related to the national advancement of social enterprise. Member of the grants and conference committee. Proud Board member since 2009. The Trico Charitable Foundation is focused on promoting the development of effective and successful models, concepts and principles related to the national advancement of social enterprise. Member of the grants and conference committee.

Subject Matter Expert, Course Reviewer and Designer

• Dec 2014 - Sep 2019

Designer and instructor for the newly developed Community Investment Professional Certificate . Course is on-line for those interested in developing an understanding and practical skills in designing and managing a community investment program for a company or foundation. Open to all sectors! Designer and instructor for the newly developed Community Investment Professional Certificate . Course is on-line for those interested in developing an understanding and practical skills in designing and managing a community investment program for a company or foundation. Open to all sectors!

Member

• 2015 - 2016

Marketing and Community Engagement, Instructor

• Dec 2011 - Dec 2011

Top rated instructor in Marketing and Community Engagement for Cultural Institutions! Top rated instructor in Marketing and Community Engagement for Cultural Institutions!

Special Projects

• 2009 - 2011

National Committee Volunteer

• 2009 - 2010

Participated as outside expert on brand and brand development and social action strategies. Participated as outside expert on brand and brand development and social action strategies.

Vice President, Corporate and Community Engagement

• Jul 2006 - Jul 2009

• Part of senior management team for national leadership organization for Canada’s nonprofit sector with responsibility for marketing and nonprofit and corporate community engagement • Oversaw Canada’s largest corporate citizenship initiative aimed at increasing corporate support and building community partnerships. Program is 20 years old and is internationally recognized for its leadership and role in encouraging corporate involvement and providing a framework of support to Canadian community investment professionals. • Developed national education initiatives on corporate community investment, community-business partnerships, leadership summit for nonprofit CEO's and board chairs. Worked with over 120 of Canada's leading corporate citizens. Built strategic relationships for implementation and delivery • Developed and launched national social marketing campaign "Thanks & Giving" to unify and engage community organizations, businesses and individuals in a focused effort to create awareness and generate additional financial support tied to Thanksgiving. • Led national marketing and engagement team focused on working with multiple stakeholders to build relationships and strategic alliances with Canadian nonprofits, businesses, individuals and media to create a community of supporters dedicated to a strong and sustainable nonprofit sector Show less

Vice President, External Relations and Enterprises

• 1999 - 2006

• Member of senior management team with leadership accountability for strategic planning, fundraising, marketing and commercial operations for the largest cultural institutions in Western Canada, with $15 million annual budget. • Leadership role in development and execution of major strategic exhibition initiative to turn around attendance and community support decline. Resulted in doubling of attendance and community support. • Oversaw fully integrated marketing and communications program and institutional development program. Created long term relationships with corporate, individual, foundation, media and government supporters to achieve organizational and funder goals. Earned and raised $20 million + over 7 years and $15 million in capital and endowment, 300% increase in membership • Strategic role in selection of more than 20 major special exhibitions exhibition products and programs. Decisions driven by market research, community consultations and fulfillment of Glenbow mission and vision. • Part of several multi-stakeholder exhibition teams including for Blackfoot Gallery, extensive experience working with First Nations. • Part of Glenbow senior management team on planning and implementation for phased major infrastructure project. Oversaw needs assessment, community consultations, fundraising feasibility studies. • Lead, motivated and coached a multi-disciplinary team of 18 in an environment of innovation, entrepreneurship and change. • Show less

Executive Director, Grace Women's Health Foundation

• 1997 - 1999

Executive Director

• 1988 - 1997

• Founding national executive director of national non-profit organization dedicated to engaging Canadians in supporting Canada’s national parks and historic sites. • Established organizational framework and developed programs with national board of directors and Parks Canada to support 60 “friends of parks” groups representing 20,000 Canadians. • Pioneered national marketing and entrepreneurship strategy to position and brand organization to create awareness, engage Canadians to benefit Canada's national parks and historic sites. Built mutually beneficial partnerships with more than 25 major Canadian corporate to achieve mutual benefit. Program resulted in extending reach at low cost and earned over $5 million and $15 million in leveraged marketing and advertising support for national parks. Recognized as a pioneer in field of social entrepreneurship and cause marketing internationally. Show less