Shaila Sam
Head Impact And Communications at Development Alternatives- Claim this Profile
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English Full professional proficiency
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Hindi Professional working proficiency
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Malayalam Elementary proficiency
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Punjabi Elementary proficiency
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Tamil Elementary proficiency
Topline Score
Bio
Martin Sloot
For 5 months, Shaila was the interim Head of Communication for the MSF India Branch Office and in that role also part of the MSF India MT. I have come to know Shaila as a dedicated, hardworking and friendly person with a broad set of skills. She has extensive knowledge of and experience in the communications and media sector in India and a proper understanding of the not for profit sector. She is service minded and is able to develop and execute communication strategies and activities, including the coordination and implementation of media activities. Shaila is a good, soft but persistent manager and open to feedback. With her previous diverse experience in the national and international NGO sector, Shaila has also been able to contribute to the overall management of the India office by offering different perspectives and by her broad network in the communications sector. I recommend Shala Sam without any doubt in a similar position.
SUBROTO ROY
Shaila has innate talent of bringing life to a static picture through her words. She has indepth knowledge of development sector communication. She is always available to help us in communicating the ground work to the world through her emotive writing. Always admired her strategic input. I wish her good luck in her future endeavours.
Martin Sloot
For 5 months, Shaila was the interim Head of Communication for the MSF India Branch Office and in that role also part of the MSF India MT. I have come to know Shaila as a dedicated, hardworking and friendly person with a broad set of skills. She has extensive knowledge of and experience in the communications and media sector in India and a proper understanding of the not for profit sector. She is service minded and is able to develop and execute communication strategies and activities, including the coordination and implementation of media activities. Shaila is a good, soft but persistent manager and open to feedback. With her previous diverse experience in the national and international NGO sector, Shaila has also been able to contribute to the overall management of the India office by offering different perspectives and by her broad network in the communications sector. I recommend Shala Sam without any doubt in a similar position.
SUBROTO ROY
Shaila has innate talent of bringing life to a static picture through her words. She has indepth knowledge of development sector communication. She is always available to help us in communicating the ground work to the world through her emotive writing. Always admired her strategic input. I wish her good luck in her future endeavours.
Martin Sloot
For 5 months, Shaila was the interim Head of Communication for the MSF India Branch Office and in that role also part of the MSF India MT. I have come to know Shaila as a dedicated, hardworking and friendly person with a broad set of skills. She has extensive knowledge of and experience in the communications and media sector in India and a proper understanding of the not for profit sector. She is service minded and is able to develop and execute communication strategies and activities, including the coordination and implementation of media activities. Shaila is a good, soft but persistent manager and open to feedback. With her previous diverse experience in the national and international NGO sector, Shaila has also been able to contribute to the overall management of the India office by offering different perspectives and by her broad network in the communications sector. I recommend Shala Sam without any doubt in a similar position.
SUBROTO ROY
Shaila has innate talent of bringing life to a static picture through her words. She has indepth knowledge of development sector communication. She is always available to help us in communicating the ground work to the world through her emotive writing. Always admired her strategic input. I wish her good luck in her future endeavours.
Martin Sloot
For 5 months, Shaila was the interim Head of Communication for the MSF India Branch Office and in that role also part of the MSF India MT. I have come to know Shaila as a dedicated, hardworking and friendly person with a broad set of skills. She has extensive knowledge of and experience in the communications and media sector in India and a proper understanding of the not for profit sector. She is service minded and is able to develop and execute communication strategies and activities, including the coordination and implementation of media activities. Shaila is a good, soft but persistent manager and open to feedback. With her previous diverse experience in the national and international NGO sector, Shaila has also been able to contribute to the overall management of the India office by offering different perspectives and by her broad network in the communications sector. I recommend Shala Sam without any doubt in a similar position.
SUBROTO ROY
Shaila has innate talent of bringing life to a static picture through her words. She has indepth knowledge of development sector communication. She is always available to help us in communicating the ground work to the world through her emotive writing. Always admired her strategic input. I wish her good luck in her future endeavours.
Experience
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Development Alternatives
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Non-profit Organizations
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200 - 300 Employee
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Head Impact And Communications
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Apr 2022 - Present
India’s first social enterprise, Development Alternatives is working towards creating a Resilient Future where People and Planet prosper together India’s first social enterprise, Development Alternatives is working towards creating a Resilient Future where People and Planet prosper together
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Reach to Teach
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India
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Education
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1 - 100 Employee
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Director Of Communications
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Dec 2020 - Apr 2022
At Reach To Teach I set up the Communication Vertical. Created a volume of content that not only told the story of the organisation’s past but also put in a story framework for its future including creating its new brand avataar. At Reach To Teach I set up the Communication Vertical. Created a volume of content that not only told the story of the organisation’s past but also put in a story framework for its future including creating its new brand avataar.
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UN Environment Programme
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International Affairs
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700 & Above Employee
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Communications Specialist
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Aug 2019 - Jun 2020
Communication specialist for UNEP- India program. Communication specialist for UNEP- India program.
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Médecins Sans Frontières (MSF)
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Switzerland
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Non-profit Organizations
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700 & Above Employee
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Head of Communications(Interim)
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Apr 2016 - Aug 2016
Strategic level planning and execution. Working in close conjunction with Fund Raising ,HR ,global and operations offices. Team of 10 comprises of all components of communications(media,campaigns,social media and digital outreach,content management,production of collaterals). Managed the launch,reach and messaging of the second phase of the Online and Off-line campaign #Without Borders. Was instrumental in negotiating for offline reach of the campaign with Delhi Metro. Part of the management team. Managed crises communications. Set in motion an awareness survey,media fellowship and launched a new property in the form of the event "Unchartered Voices". Gave strategic inputs for various communication outputs(short term and long term). Show less
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Indians4africa.com
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Durban , South Africa
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Content Editor and Marketing Consultant
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Nov 2012 - Jan 2015
A Start-up venture with the focus on creating a networking and knowledge sharing platform for Indian's across Africa. The last issue "Foodies guide to Africa" was sourced, edited and designed by me. Relaunched FB, Linked-in and Twitter. Membership about 6000 across Africa. A Start-up venture with the focus on creating a networking and knowledge sharing platform for Indian's across Africa. The last issue "Foodies guide to Africa" was sourced, edited and designed by me. Relaunched FB, Linked-in and Twitter. Membership about 6000 across Africa.
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WWF-India
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India
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Environmental Services
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400 - 500 Employee
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Senior Manager and Head Central Communications
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Sep 2007 - Sep 2011
-Played a strategic role in the organisations communication work. -Organised large scale media interaction for various campaigns. -Negotiated pro-bono arrangements with large media houses for separate causes. Was external communications touch point for Earth Hour campaign at its launch year. Was part of the team Earth ---Hour with niche role of media relations for the entire period. -Was communications lead for FSC certification and GFTN( Global Forest and Trade Network). -Responsible for implementation of WWF-Brand guidelines for the India office. -Lead person for internal communications for WWF-India. Contact person for India with communications HO at Switzerland. -Lead person to responsible for content excellence of WWF-India (Digital and Print).This included newsletters, Annual report, Living Planet report,Website and Social Media -Was single touch point for media during crises. -http://www.thaindian.com/newsportal/enviornment/ngo-asks-delhi-mumbai-to-switch-off-for-an-hour_100164968.html Show less
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Indian Institute of Management Bangalore
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India
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Higher Education
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700 & Above Employee
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Communications Consultant
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May 2002 - Oct 2004
Responsible for media engagements, crises communication and vendor management. Role required setting up of communication cell for the Institute;event organisation of talks by leading business and industry heads; editing and proof-reading of institute newsletter and communication material. Responsible for media engagements, crises communication and vendor management. Role required setting up of communication cell for the Institute;event organisation of talks by leading business and industry heads; editing and proof-reading of institute newsletter and communication material.
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INDIAN RAILWAYS
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Truck Transportation
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700 & Above Employee
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Senior Public Relations Inspector
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May 1990 - Mar 2003
Complete 360 degrees understanding of all corporate communication functions- media functioning; creation of a media database, press release procedure;agency briefing for campaigns and advertising. Being an organisation with extensive customer interface, main takeaway was of crises communication. Excellent exposure in how to have a sensitive understanding of all stakeholder issues requiring 24x7 engagement during crises. Complete 360 degrees understanding of all corporate communication functions- media functioning; creation of a media database, press release procedure;agency briefing for campaigns and advertising. Being an organisation with extensive customer interface, main takeaway was of crises communication. Excellent exposure in how to have a sensitive understanding of all stakeholder issues requiring 24x7 engagement during crises.
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Education
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1987 - 1988
India Insitute of Mass Communication New Delhi
PG Diploma, Advertising and PR -
1984 - 1987
Jesus and Mary College
BA (Hons), sociology -
1971 - 1984
Convent of Jesus And Mary
AISSCE, Liberal Arts.
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