Cynthia Kahumbura (BEng, MBA)

at Jacaranda Health
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Contact Information
us****@****om
(386) 825-5501
Location
Kenya, KE

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Experience

    • Kenya
    • Non-profit Organizations
    • 1 - 100 Employee
      • Mar 2022 - Present

      • Mar 2020 - Apr 2022

    • Kenya
    • Retail Office Equipment
    • 1 - 100 Employee
    • Director
      • Dec 2016 - Present

    • United States
    • Technology, Information and Internet
    • 1 - 100 Employee
      • Aug 2019 - Mar 2020

      • Oct 2018 - Mar 2020

    • Kenya
    • Business Consulting and Services
    • 1 - 100 Employee
    • Partner, Marketing & Sales Strategy and Advisory Services
      • Nov 2016 - Sep 2018

      • I have successfully grown the business through the recruitment, closing and managing of new clients as well as old clients while managing my own P+L • Working alongside the C-suite and marketing teams I have developed marketing strategies and sales plan to build and grow sales and marketing departments with a positive impact on business objectives • Successfully project managed a 360º marketing campaign which included digital, billboards, telemarketing and content creation to lead to growth in customer recruitment • Advised and developed content for various marketing materials for different clients to use for their sales and marketing activities Show less

    • Netherlands
    • Appliances, Electrical, and Electronics Manufacturing
    • 700 & Above Employee
    • Regional Channel Marketing Manager (B2B)
      • Jan 2016 - Oct 2016

      • Initiated and developed relationships with key stakeholders in the professional industry which has led to lead generation contributing to 2015 sales and funnel building in 2016. Training modules being initiated with educational bodies to drive industry standards and ensure accreditation of Philips Lighting training • Developed proposals to government and commercial businesses on the economic value estimation based on Philips solutions alongside the sales and product management teams which has led to successful winning of tenders in Uganda and Kenya • Successfully organised the EA (Kenya and Ethiopia) leg of the Africa Roadshow which saw the outdoor lighting of Kenya National Archives and led the partnership with Addis Ababa City and Roads Authority for the lighting of 100 street lights on a major road Show less

    • Netherlands
    • Hospitals and Health Care
    • 700 & Above Employee
      • Jan 2014 - Dec 2015

      • Developed and implemented regional marketing plans, working closely and supporting the regional sales team which we successfully met sales targets and ensuring Philips Lighting global marketing initiatives were also successfully met for 2014 & 2015 • Worked closely with global marcoms and product management, and local sales teams to identify and define locally (EA & Africa) relevant product specifications and strategic pricing for new product launches. Kenya has successfully launched two Africa specific products by meeting (and surpassing) sales targets and increasing product and brand awareness. Products to be launched in rest of EA in 2016 • Successfully maintained and surpassed margin requirements set for 2014 & 2015 through a healthy product mix and working closely with sales teams on customer and market pricing • Researching, analysing and maintaining market and product specific data in order to ensure effective and sustainable growth of local and global objectives • Successfully managed eight campaigns in 2015 since I started which has led to double growth in sales for the consumer market and an increase in brand awareness • As the local project manager for the Anti-Counterfeit campaigns, I have worked with global teams (including legal) to develop a 360° campaign which has entailed multiple raids, development of effective communication to end-users, launch of an SMS code and the PR engagements to create awareness Show less

      • Aug 2013 - Dec 2013

      • Successfully implemented a branding blitz campaign managing an agency and supporting the sales team in their objectives • Coordinated & implemented PR and marcoms activities in support of the launch of six Community Light Centres across Kenya

    • Netherlands
    • Appliances, Electrical, and Electronics Manufacturing
    • 700 & Above Employee
    • Business Development Analyst (MBA Internship)
      • Dec 2012 - Apr 2013

      • Researching and analysing the lighting industry in the East African market working under the Business Development Manager of the EMEA market • Proposing a specific market to increase sales of a particular product and developing a go-to-market strategy for the next two to three years alongside the East African team based in Egypt • Researching and analysing the lighting industry in the East African market working under the Business Development Manager of the EMEA market • Proposing a specific market to increase sales of a particular product and developing a go-to-market strategy for the next two to three years alongside the East African team based in Egypt

  • Freelance
    • Nairobi, Kenya
    • Marketing Advisor
      • May 2011 - Dec 2011

      - Developed and co-authored marketing materials for a start-up company with their Business development manager - Prepared marketing strategy with the head of sales for Microsoft Partner company and secured funding for first quarter - Successfully negotiated partnership with Indian subsidiary of an international company listed on the BSE, NSE and Luxembourg Stock Exchange on behalf of Director - Researched and prepared presentation on Kenyan development programs presented to US audience of over 500 Show less

    • Kenya
    • Outsourcing and Offshoring Consulting
    • 1 - 100 Employee
    • Marketing Manager
      • Apr 2009 - Apr 2011

      - Developed, budgeted and implemented marketing strategy 2010 and submitted to CEO - Evaluated and successfully on-boarded over seven projects from companies based in Kenya, US and UK - Managed marketing department and oversaw PR activities for company as well as international Multi-National Association product marketing plan - Prepared, negotiated and delivered many proposals and contracts which led to the successful on boarding of clients - Developed, budgeted and implemented marketing strategy 2010 and submitted to CEO - Evaluated and successfully on-boarded over seven projects from companies based in Kenya, US and UK - Managed marketing department and oversaw PR activities for company as well as international Multi-National Association product marketing plan - Prepared, negotiated and delivered many proposals and contracts which led to the successful on boarding of clients

    • Business Consulting and Services
    • 700 & Above Employee
    • Research Analyst - Project based
      • Jan 2009 - Mar 2009

      - Researched, analysed and presented information to the Kenyan IT industry alongside McKinsey team developing country value proposition - Researched, analysed and presented information to the Kenyan IT industry alongside McKinsey team developing country value proposition

    • Marketing Assistant
      • Aug 2008 - Dec 2008

      - Organised, participated and successfully implemented trip to UK representing the Board and Kenyan ICT industry with industry stakeholders and government officials and utilised and managed a budget of EUR 90.000 which resulted in award - Planned and prepared projections for the upcoming budget with the marketing team and Deputy CEO to submit to Treasury - Liaised, coordinated, and presented to Deputy CEO submissions for stakeholders capacity support from World Bank which resulted in the awarding of five reimbursements Show less

    • Manager
      • Jun 2007 - Jul 2008

      - Prepared, developed and executed the business plan for this company which resulted in it being started and I oversaw all training, recruitment, accounting and various other management tasks - Prepared, developed and executed the business plan for this company which resulted in it being started and I oversaw all training, recruitment, accounting and various other management tasks

    • Kenya
    • Movies, Videos, and Sound
    • 1 - 100 Employee
    • International Marketer
      • 2006 - 2007

      - Organised, managed and executed a trip to Mumbai, India representing the Film Commission and Kenya at an expo which the CEO and marketing team attended - Organised, managed and executed a trip to Mumbai, India representing the Film Commission and Kenya at an expo which the CEO and marketing team attended

Education

  • Erasmus University Rotterdam
    Master of Business Administration (M.B.A.), Strategy
    2012 - 2013
  • University of Leeds
    Postgraduate Diploma, Human & Sustainable Development in Africa
    2004 - 2005
  • University of Leeds
    Management with Manufacturing and Mechanical Engineering
    2001 - 2004
  • Bradfield College
    A-Levels
    1999 - 2001
  • Consolate Primary
  • Hillcrest Secondary School

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