Leah Swofford
Senior Account Executive at MMGY Global- Claim this Profile
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Bio
Experience
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MMGY Global
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United States
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Advertising Services
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200 - 300 Employee
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Senior Account Executive
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Apr 2016 - Present
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Jetset Extra
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United States
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Managing Editor
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Nov 2012 - Dec 2015
-Edited an average of 20 articles ranging in length from 1,000 to 2,000 words per month -Scheduled and oversaw editorial and newsletter calendars -Assisted in managing and maintaining site’s social media pages, including Facebook, Twitter and Instagram -Assigned story ideas and set deadlines for a team of 30 to 40 writers -Oversaw video editorial team to produce informative and exciting travel videos -Wrote engaging feature articles about first-person experiences around the world -Created content for weekly email newsletters and monthly contests -Developed strategic new content to further engage audience -Read industry blogs and news items to ensure content stayed on-trend -Traveled when needed, taking video footage and photos to supplement editorial coverage -Coordinated with design team to ensure consistency in article formatting -Represented Jetset Extra at industry events Show less
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Allied 360, An Anthem System Company
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United States
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Book and Periodical Publishing
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1 - 100 Employee
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Associate Editor
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Sep 2011 - Nov 2012
-Assigned and edited four to six 1,400-word freelance articles per issue -Supervised writers and set production deadlines -Researched and wrote full-length feature articles for print and online -Searched news feeds to create and edit daily online articles and weekly newsletter -Assisted editorial and art directors by proactively delivering all articles, images and photo captions ahead of deadline -Thoroughly combed through upcoming issue for factual, grammatical and style errors -Assigned and edited four to six 1,400-word freelance articles per issue -Supervised writers and set production deadlines -Researched and wrote full-length feature articles for print and online -Searched news feeds to create and edit daily online articles and weekly newsletter -Assisted editorial and art directors by proactively delivering all articles, images and photo captions ahead of deadline -Thoroughly combed through upcoming issue for factual, grammatical and style errors
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California Media Group
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United States
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Advertising Services
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1 - 100 Employee
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Editorial Assistant, WHERE Los Angeles
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Mar 2012 - Oct 2012
-Assisted editor by completing assignments accurately and efficiently within a tight deadline -Wrote creative dining, shopping, nightlife and event profiles -Created eye-catching headlines -Carefully read through all articles and listings to find factual, grammatical and style errors -Maintained the accuracy of the information for all listed restaurants, attractions and museums -Contacted local businesses and PR companies to collect high-quality, high-resolution images for use in upcoming issues Show less
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California Media Group
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United States
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Advertising Services
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1 - 100 Employee
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Online Editor/Circulation & Events Manager
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May 2009 - Sep 2011
-Developed colorful, fun articles about new and exciting restaurants, bars, boutiques and entertainment venues in Orange County -Carefully read through all articles and listings to find factual, grammatical and style errors -Maintained the accuracy of the information for all listed restaurants, attractions and museums -Planned and executed monthly concierge events, including designing invitations, overseeing guest lists and coordinating itineraries -Assisted sales team by keeping marketing materials and media kits up to date -Managed publication’s social media pages -Represented company at industry events and concierge association meetings Show less
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IeiMedia
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Urbino, Italy
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Intern
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Jun 2009 - Jul 2009
-Worked with magazine editor to manage content of travel guide for English-speaking visitors during a monthlong stay in the city -Helped design pages using inDesign -Wrote in-depth history of the city for use in the printed publication, as well as weekly online blog posts about experiences living and working in a foreign country -Worked with an interpreter to interview local residents -Took classes in photography, videography, Web site design, creative writing and Italian -Worked with magazine editor to manage content of travel guide for English-speaking visitors during a monthlong stay in the city -Helped design pages using inDesign -Wrote in-depth history of the city for use in the printed publication, as well as weekly online blog posts about experiences living and working in a foreign country -Worked with an interpreter to interview local residents -Took classes in photography, videography, Web site design, creative writing and Italian
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Freelance Writer
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Sep 2008 - Jun 2009
-Conducted in-person interviews for business, social and entertainment articles -Conducted in-person interviews for business, social and entertainment articles
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Disneyland Resort
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United States
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Entertainment
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700 & Above Employee
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Acrobat
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Jul 2008 - May 2009
-Performed as an acrobat on the “Toy Story” float in the Pixar Play Parade two to three times per week -Memorized choreography and stayed true to character -Held self to professional standards of the Walt Disney Company -Performed as an acrobat on the “Toy Story” float in the Pixar Play Parade two to three times per week -Memorized choreography and stayed true to character -Held self to professional standards of the Walt Disney Company
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California Media Group
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United States
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Advertising Services
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1 - 100 Employee
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Intern
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May 2008 - Aug 2008
-Aided editor with writing, editing and fact-checking -Aided editor with writing, editing and fact-checking
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Managing Editor
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Jan 2008 - May 2008
-Organized and managed a staff of 20 writers, photographers, editors and designers for university magazine. -Organized and managed a staff of 20 writers, photographers, editors and designers for university magazine.
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Spartan Daily
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Newspaper Publishing
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1 - 100 Employee
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Staff Writer
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Aug 2007 - Dec 2007
-Conducted high profile interviews -Learned to create well-written articles in a high-pressure, time-sensitive environment -Conducted high profile interviews -Learned to create well-written articles in a high-pressure, time-sensitive environment
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Education
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San Jose State University
Bachelor of Science, Magazine Journalism