Experience

NATIONAL Public Relations

• Canada
• Public Relations and Communications Services
• 100 - 200 Employee

• Senior Consultant, Research – Strategy, Insights & Digital

  • Jul 2022 - Present

  Toronto, Ontario, Canada



ecobee

• Canada
• Consumer Electronics
• 400 - 500 Employee

• Market & Consumer Insights Researcher

  • Jan 2022 - Jun 2022

  Toronto, Ontario, Canada



Hotspex

• Canada
• Market Research
• 1 - 100 Employee

• Senior Research Analyst

  • Oct 2020 - Jan 2022

  Toronto, Ontario, Canada

• Research Associate

  • Jul 2019 - Oct 2020

  Toronto, Ontario, Canada



Lang School of Business and Economics - University of Guelph

• Canada
• Higher Education
• 1 - 100 Employee

• Graduate Teaching Assistant

  • Sep 2017 - Apr 2019

  Guelph, Ontario, Canada Teaching assistant for MCS4060 Retail Management, MCS4600 International Marketing, MCS2600 Consumer Behaviour, MCS 3620 Marketing Communication, and MCS4600 Marketing and Society.



NATIONAL Public Relations

• Canada
• Public Relations and Communications Services
• 100 - 200 Employee

• Marketing Intern

  • May 2018 - Aug 2018

  Halifax, Nova Scotia, Canada - Assisting the coordinators in writing and building request for proposals, agency of records, request for standing offer, and submitting tickets through the creative studio; as well as helped with event planning for clients. - Aided both the firm and their clients with any insights, data analysis, data collection, or research questions related to their brand, audience, or market, by conducting focus groups, literature reviews, or using statistical analysis tools and software.



Nova Scotia Immigration and Population Growth

• Canada
• Government Administration
• 1 - 100 Employee

• Marketing Intern

  • Apr 2017 - Aug 2017

  Halifax, Nova Scotia, Canada Assisted the Director of International Marketing and Communication with planning, coordinating, and executing events, marketing strategies, and procedures. Conducting literature researches regarding international marketing, specifically comparing the immigration marketing strategies in different countries.



Saint Mary's University

• Higher Education
• 700 & Above Employee

• Lead Research Assistant

  • Jun 2013 - Aug 2017

  Halifax, Nova Scotia, Canada Supervisor: Dr. Steven Smith

• Research Assistant

  • May 2016 - Aug 2016

  Halifax, Nova Scotia, Canada Summer internship through SMUWorks program. Supervisor: Dr. Ethan Pancer, Department of Marketing. - Measured galvanic skin response, heart rate, and heartbeat using an electrocardiography and iWorx’s Labscribe software. Competent in the collection process, analysis, and interpretation of physiological data obtained from human participants. - Familiar with and able to complete the Saint Mary’s University Research Ethics Board form. - Created and conducted research projects using… Show more Summer internship through SMUWorks program. Supervisor: Dr. Ethan Pancer, Department of Marketing. - Measured galvanic skin response, heart rate, and heartbeat using an electrocardiography and iWorx’s Labscribe software. Competent in the collection process, analysis, and interpretation of physiological data obtained from human participants. - Familiar with and able to complete the Saint Mary’s University Research Ethics Board form. - Created and conducted research projects using Qualtrics, Excel, and PhotoShop. - Conducted thorough, extensive literature reviews on various topics related to consumer behaviour



Nova Scotia Health Authority

• Canada
• Hospitals and Health Care
• 700 & Above Employee

• Research Assistant

  • Sep 2014 - Jun 2016

  Halifax, Nova Scotia, Canada - Research assistant for The Centre for Emotions and Health - Used the Achievement of Therapeutic Objectives Scale in order to code depressive patients and their response to therapeutic intervention, particularly Intensive Short-Term Dynamic Psychotherapy (ISDTP) - Volunteered from September 2014 until August 2015. Offered a paid position in September 2015