Caitlin McHale

Assistant Director, Communications and Marketing at Temple University College of Public Health
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Contact Information
us****@****om
(386) 825-5501
Location
Philadelphia, Pennsylvania, United States, US

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Todd Broadbent

Caitlin is a pleasure to work with. She is prompt, attentive and bright. There is virtually no management needed. She is on time, polite and ready at a moments notice regardless of the task. Caitlin will undoubtedly reap extraordinary benefits as a result of her intelligence and work ethic. I recommend her with the highest confidence and will miss her attentiveness and diligence in our office upon her graduation.

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Credentials

  • Google Analytics Individual Qualification (IQ)
    Google
    Jun, 2017
    - Oct, 2024

Experience

    • United States
    • Higher Education
    • 100 - 200 Employee
    • Assistant Director, Communications and Marketing
      • Nov 2021 - Present

      Create and implement the college’s advertising plan and media strategy, including digital (paid search, paid social, display) and print advertising, email marketing and paid media (streaming and terrestrial radio, OOH). Manage college website, including updating and restructuring content, maintaining events calendar, and detecting and ensuring timely resolution of bugs and errors. Manage social media strategy, content, and voice. Manage production of all internal and external digital newsletters. Copyedit college's annual research magazine, distributed digitally and in print. Show less

    • Marketing Specialist
      • May 2019 - Oct 2021

    • Marketing Coordinator
      • Jun 2017 - Apr 2019

    • United States
    • Advertising Services
    • 100 - 200 Employee
    • Assistant Media Planner
      • Oct 2016 - Jun 2017
    • United States
    • Retail
    • Digital Campaign Manager
      • Jun 2015 - Sep 2016
    • United States
    • Entertainment Providers
    • 1 - 100 Employee
    • Station Page
      • Dec 2014 - Jun 2015

    • Creative Services Intern
      • Aug 2014 - Dec 2014

    • Junior Web Developer
      • Jun 2014 - Jun 2015

Education

  • Temple University
    Bachelor of Arts (BA), Media Studies and Production
    2011 - 2015

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