Aspen Rae Tengler
Digital Education Content Creator at PRAVANA- Claim this Profile
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Bio
Credentials
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Cosmetology
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Experience
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PRAVANA
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United States
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Cosmetics
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1 - 100 Employee
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Digital Education Content Creator
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Jul 2021 - Present
Ideate, script out, and create high quality cutting, styling & color technique content using native tools on iOS/Android (Instagram, TikTok, YouTube, and Facebook)Help develop & execute impactful and diverse photo shoot campaigns, in close partnership with Product Development and Content Production teamCorrespond with artists/talent and content creators (external/internal) to support pre-shoot and onsite day of shootsDevelop outlines and scripts for educational video modules for use on the website, social media platforms, and sales support.Utilizing data, research trends and develop engaging and relevant digital content in a quick and timely mannerWork directly with the Curriculum Manager to create new and engaging education for PRAVANA global and regional educatorsCreate new educational classes via Power Point Create model call job posts, scout and communicate with models for photo and video shoots via Newbook for the PRAVANA Youtube and PRAVANA.comMake call sheets for on set schedule on Excel and Power Point
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Platform/Stage Hairstylist
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Nov 2018 - Present
Platform/Stage artist for large scale trade shows in the hair and cosmetics industryIdeate and create engaging content for Instagram, Tiktok, and Youtube using PRAVANA products Color, style and educate new looks for product launch campaigns
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Social Media Content Creator
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Aug 2016 - Present
Platform/Stage artist for large scale trade shows in the hair and cosmetics industrySpeak and educate on stage for hundreds-thousands of attendees Ideate and create engaging content for Instagram, Tiktok, and YouTube using PRAVANA productsColor, style, and educate new looks for product launch campaigns
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Owner + Director Social Media
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Aug 2016 - Present
Founded in 2016 as a partnership under a different LLC name, Gained sole ownership In January 2022 and re-branded as The Edit Salon In Denver, COCreated new marketing, business, and social media plan for re-brand Overseeing 18 chair commission and booth rental hairstylists Manage large picture operations and partnerships Run the social accounts @TheEditDenver Founded in 2016 as a partnership under a different LLC name, Gained sole ownership In January 2022 and re-branded as The Edit Salon In Denver, COCreated new marketing, business, and social media plan for re-brand Overseeing 18 chair commission and booth rental hairstylists Manage large picture operations and partnerships Run the social accounts @TheEditDenver
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Founder, Director Social Media, & Influencer relations
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Jul 2020 - Dec 2021
Founder and Creative Director of NÜD, an all inclusive hair extension brand.-Creating graphics and managing Instagram-Director of Education, designing and scripting exclusive digital education videos and E-book-Influencer relations, Creating and corresponding with PR list and sending out PR packagesNUDhair.com@NUDhair#ShowUsYourNUDs Founder and Creative Director of NÜD, an all inclusive hair extension brand.-Creating graphics and managing Instagram-Director of Education, designing and scripting exclusive digital education videos and E-book-Influencer relations, Creating and corresponding with PR list and sending out PR packagesNUDhair.com@NUDhair#ShowUsYourNUDs
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Assistant to the Art Director + Copywriter
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Apr 2015 - Apr 2017
Contributing beauty writer: Responsible for writing articles on new trend hairstyles, Pitching article ideas, Meeting article deadlines, Researching new beauty and hair trends, Scouting talent for upcoming stories and photo shoots, assisting in social media posts, etc. Contributing beauty writer: Responsible for writing articles on new trend hairstyles, Pitching article ideas, Meeting article deadlines, Researching new beauty and hair trends, Scouting talent for upcoming stories and photo shoots, assisting in social media posts, etc.
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Ulta Beauty
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United States
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Retail
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700 & Above Employee
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Prestige Cosmetics Manager
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Dec 2015 - May 2016
Oversee Prestige (high end) makeup brands, Manage prestige sales staff, Plan and execute Prestige brand makeup events, Met and Exceeded monthly sales goals, exceeded regional / state sales goals, Have an extensive knowledge of over 25+ makeup brands, Preform makeup applications, train staff on new brand launches, attend new product launch meetings and trainings, etc. Oversee Prestige (high end) makeup brands, Manage prestige sales staff, Plan and execute Prestige brand makeup events, Met and Exceeded monthly sales goals, exceeded regional / state sales goals, Have an extensive knowledge of over 25+ makeup brands, Preform makeup applications, train staff on new brand launches, attend new product launch meetings and trainings, etc.
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Social Media Manager & Hairstylist
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Aug 2015 - Feb 2016
Directing and educating salon employees about social media outlets, in charge of the salons social media accounts, posting pictures and marketing on all accounts, keeping track of audience analytics Directing and educating salon employees about social media outlets, in charge of the salons social media accounts, posting pictures and marketing on all accounts, keeping track of audience analytics
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Education
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Aveda Institute-Denver
Cosmetology, Cosmetology/Cosmetologist, General -
Fashion Institute of Technology
Certificate, Beauty industry essentials -
Parsons School of Design
Certificate, Social media marketing & Fashion