Rob Bertrand
Director of Marketing - Sports & Entertainment Division at GTS Distribution- Claim this Profile
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Topline Score
Bio
Mike Smeth
Rob is a highly talented writer, video producer, and radio show host. He's extremely dependable and has a great deal of sports card and memorabilia expertise.
Ashley Kulkin
Rob was a great find for our company. He's not afraid to get on the phones and work a sales cycle, but also is extremely thoughtful about the big picture and details of a sales plan. He's helped us to coordinate our social media, our marketing schedule, and our targeted sales groups into a more cohesive plan. When he's not selling, he's working on research for a new idea or product grouping or comparing with our competitors. With his planning, we were able to launch a new series of webinars and trainings at our company, which would not have happened otherwise. I've worked with Rob in the areas of Business Development, Marketing, and general project coordination in his area. He's great as a sales manager, a salesman, and a marketer. I fully recommend Rob Bertrand.
Mike Smeth
Rob is a highly talented writer, video producer, and radio show host. He's extremely dependable and has a great deal of sports card and memorabilia expertise.
Ashley Kulkin
Rob was a great find for our company. He's not afraid to get on the phones and work a sales cycle, but also is extremely thoughtful about the big picture and details of a sales plan. He's helped us to coordinate our social media, our marketing schedule, and our targeted sales groups into a more cohesive plan. When he's not selling, he's working on research for a new idea or product grouping or comparing with our competitors. With his planning, we were able to launch a new series of webinars and trainings at our company, which would not have happened otherwise. I've worked with Rob in the areas of Business Development, Marketing, and general project coordination in his area. He's great as a sales manager, a salesman, and a marketer. I fully recommend Rob Bertrand.
Mike Smeth
Rob is a highly talented writer, video producer, and radio show host. He's extremely dependable and has a great deal of sports card and memorabilia expertise.
Ashley Kulkin
Rob was a great find for our company. He's not afraid to get on the phones and work a sales cycle, but also is extremely thoughtful about the big picture and details of a sales plan. He's helped us to coordinate our social media, our marketing schedule, and our targeted sales groups into a more cohesive plan. When he's not selling, he's working on research for a new idea or product grouping or comparing with our competitors. With his planning, we were able to launch a new series of webinars and trainings at our company, which would not have happened otherwise. I've worked with Rob in the areas of Business Development, Marketing, and general project coordination in his area. He's great as a sales manager, a salesman, and a marketer. I fully recommend Rob Bertrand.
Mike Smeth
Rob is a highly talented writer, video producer, and radio show host. He's extremely dependable and has a great deal of sports card and memorabilia expertise.
Ashley Kulkin
Rob was a great find for our company. He's not afraid to get on the phones and work a sales cycle, but also is extremely thoughtful about the big picture and details of a sales plan. He's helped us to coordinate our social media, our marketing schedule, and our targeted sales groups into a more cohesive plan. When he's not selling, he's working on research for a new idea or product grouping or comparing with our competitors. With his planning, we were able to launch a new series of webinars and trainings at our company, which would not have happened otherwise. I've worked with Rob in the areas of Business Development, Marketing, and general project coordination in his area. He's great as a sales manager, a salesman, and a marketer. I fully recommend Rob Bertrand.
Credentials
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Lean Six Sigma Yellow Belt
GoLeanSixSigma.comApr, 2015- Oct, 2024 -
Certified Behavioral Consultant
IML/PeopleKeysJun, 2012- Oct, 2024
Experience
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GTS Distribution
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United States
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Transportation, Logistics, Supply Chain and Storage
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1 - 100 Employee
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Director of Marketing - Sports & Entertainment Division
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Aug 2013 - Present
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Senior Marketing Manager - Sports & Entertainment Division
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May 2017 - Present
Content is still king.
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Marketing Manager - Sports & Entertainment Division
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Oct 2015 - Present
Multi-media online content development to aid sales through content marketing. Examples of such content includes but is not limited to: product solicitations, player profiles, press release writing, hobby and sports related news posts, product profiles and other related information.Other responsibilities include:- Video creation used for corporate presentations, product solicitations, tradeshows, etc- Blog Editor- Event coordinating and planning.- Podcast hosting (planned for future)- Live video program host (planned for future)
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Marketing Coordinator
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Oct 2014 - Oct 2015
Multi-media online content development to aid sales through content marketing. Examples of such content includes but is not limited to: product solicitations, player profiles, press release writing, hobby and sports related news posts, product profiles and other related information.Other responsibilities include:- Video creation used for corporate presentations, product solicitations, tradeshows, etc- Blog Editor- Event coordinating and planning.- Podcast hosting (planned for future)- Live video program host (planned for future)
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WorthPoint
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United States
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Information Services
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1 - 100 Employee
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Worthologist- Sports Collectibles
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Aug 2012 - Present
I prepare evaluations, conduct appraisals and publish articles related to the sports collectibles marketplace. I prepare evaluations, conduct appraisals and publish articles related to the sports collectibles marketplace.
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Managing Partner/Lead Content Developer
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Mar 2002 - Feb 2015
Original home of the Cardboard Connection Radio Show - Host and Producer Original home of the Cardboard Connection Radio Show - Host and Producer
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The Cardboard Connection
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United States
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Marketing Services
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1 - 100 Employee
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Multimedia Content Developer
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Jun 2003 - Jan 2015
Content developer for one of the sports collectibles markets most heavily trafficked websites. Content development in the form of event management and sponsorship sales, video box breaks, audio podcasts, webcasts, written articles, product reviews and previews. Co-host of Cardboard Connection Radio, The Hobby's ONLY, LIVE National call in radio show. Performing same duties as with Card Corner Club prior to the company's acquisition in June 2011. Content developer for one of the sports collectibles markets most heavily trafficked websites. Content development in the form of event management and sponsorship sales, video box breaks, audio podcasts, webcasts, written articles, product reviews and previews. Co-host of Cardboard Connection Radio, The Hobby's ONLY, LIVE National call in radio show. Performing same duties as with Card Corner Club prior to the company's acquisition in June 2011.
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SMSB Consulting
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Northeast Ohio
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Principal
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Jan 2012 - Dec 2014
Small town businesses can benefit greatly from integrating social media into their current marketing efforts. I help owners navigate the social media maze by getting to understand their business and then setting up social media channels that meet their needs. Small town businesses can benefit greatly from integrating social media into their current marketing efforts. I help owners navigate the social media maze by getting to understand their business and then setting up social media channels that meet their needs.
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PeopleKeys, Inc.
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United States
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Professional Training and Coaching
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1 - 100 Employee
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Director of Business Development
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Mar 2012 - Apr 2013
PeopleKeys is the worldwide leader in customized behavioral solutions, assessing one's unique characteristics and matching them to any environment. Our mission is to provide user-friendly, cost-effective, high-quality, customized behavioral solutions worldwide. PeopleKeys is the worldwide leader in customized behavioral solutions, assessing one's unique characteristics and matching them to any environment. Our mission is to provide user-friendly, cost-effective, high-quality, customized behavioral solutions worldwide.
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Globe Ticket and Label
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Entertainment Providers
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1 - 100 Employee
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Inside Sales Manager
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Jun 2010 - Jan 2011
A company with a 140 year history of tradition having produced tickets and credentials for the Chicago World's Fair, Woodstock, Super Bowl I and II, Presidential Inaugurations and other events that chronicle our country's history. A leading manufacture in secure printing needs for Professional Athletics, Amusements and Attractions, Performance Art, and many more business activities. Globe provides cutting edge anti-fraud and counterfeiting technology at an affordable price. Stock and Custom items available. Globe YOUR resource for all your secure printing and ticketing needs.
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Reed Business Information
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IT Services and IT Consulting
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700 & Above Employee
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Integrated Solutions Manager
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Feb 2008 - Jun 2010
Provided a sophisticated array of integrated B2B marketing solutions in the residential building, commercial construction, highway and heavy machinery markets. Combining in-person events, electronic, print, and social media with research and data projects to provide a customized media and marketing solution for my clients by leveraging their brand with the audiences from Professional Builder, Housing Giants, Professional Remodeler, Construction Equipment, Building Design + Construction and Housing Zone.
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eMedia Specialist
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Feb 2007 - Feb 2008
Business development, market education and product awareness. Inside sales and business development for the Retail Sales Group whose media brands include; Furniture Today, Home Accents Today, Casual Living, Home Textiles Today
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Director of Sales and Marketing
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Nov 2003 - Feb 2007
Responsible for developing marketing strategy and execution including implementing eCommerce capabilities. Provided B2B sales for fire safety protection services to the hospitality, education, and institutional markets. Responsible for developing marketing strategy and execution including implementing eCommerce capabilities. Provided B2B sales for fire safety protection services to the hospitality, education, and institutional markets.
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Business Development Manager
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Apr 2002 - Oct 2003
B2B sales and marketing specializing in administrative staffing and recruiting. B2B sales and marketing specializing in administrative staffing and recruiting.
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The Opportunities Group
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Staffing and Recruiting
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1 - 100 Employee
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Account Executive
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Nov 1997 - Apr 2002
Business development and account management specializing in B2B staffing and recruitment services. Business development and account management specializing in B2B staffing and recruitment services.
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Education
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1996 - 2001
Roosevelt University
Bachelor's degree, Marketing -
1995 - 2001
Roosevelt University
BA, Marketing
Community
