Marketing Specialist

• Nov 2019 - Present

Run Widji’s Facebook, Instagram and TikTok social media accounts including planning and strategy, copywriting, creating content, and analyzing data to track progress. Over three years, produced a 30% growth rate and 3.27% engagement rate (up from .0.5%) Emphasis on keeping a pulse on emerging trends, adapting trends to camps needs, and creating an engaged audience of raving fans Strategize and write all of camp’s marketing email campaigns. Increased email open rates from 4% to 52% Plan, shoot and edit all of Widji’s videography needs including event recaps, program promos, interviews, social media content, and general camp content Photograph events and summer programs, as well as general content throughout the year Planned, coordinated and produced all content, both written and visual Analyzed current digital and social media trends, and implement strategy to reach, connect with and engage specific audience Show less

Video Production Associate

• Apr 2019 - Oct 2019

Filmed all 70 home games and community outreach events Created original video content such as recaps, promos, hype videos and quick hits of outstanding plays for social media Worked closely with the Social Media Manager to ensure all social channels constantly got updated, fresh visual content Organized and logged all game footage Filmed all 70 home games and community outreach events Created original video content such as recaps, promos, hype videos and quick hits of outstanding plays for social media Worked closely with the Social Media Manager to ensure all social channels constantly got updated, fresh visual content Organized and logged all game footage

Digital Media Intern

• Jan 2018 - May 2018

Assist in game-day operations to broadcast men and women’s basketball, baseball and softball, as well as photograph athletic events. Write human interest stories featuring collegiate athletes Assist in game-day operations to broadcast men and women’s basketball, baseball and softball, as well as photograph athletic events. Write human interest stories featuring collegiate athletes

Kiwi Ambassador

• Jan 2017 - Jul 2017

As a Study in New Zealand scholarship recipient, posted weekly to the SiNZ Instagram account and wrote several articles about studying abroad in New Zealand. As a Study in New Zealand scholarship recipient, posted weekly to the SiNZ Instagram account and wrote several articles about studying abroad in New Zealand.

Student Blogger

• Jan 2017 - Jul 2017

Write bi-weekly articles documenting a first-person experience of studying abroad in New Zealand. Write bi-weekly articles documenting a first-person experience of studying abroad in New Zealand.

Campus Correspondent

• Sep 2016 - Dec 2016

Work closely with team members from MP&F, the largest independent public relations firm in Tennessee, as well as league officials from the OVC headquarters. The goal of the Campus Correspondent's program is to have student journalists from each college in the conference identify compelling content/story ideas for the Ohio Valley Conference blog. Correspondents draft stories as well as package content (video/ photos, social media posts, etc.) for the OVC blog. Features written for the OVC blog were also featured via Belmont University athletics. Show less

Intern

• Sep 2016 - Dec 2016

Contributing Editor

• Jan 2016 - Dec 2016

In addition to writing weekly articles, I edit the weekly submissions of each member of the Belmont Community chapter of Odyssey (currently about 20 writers). I also work closely with the managing editor to innovate ways to make our chapter better and more successful, as well as help recruit new members. In addition to writing weekly articles, I edit the weekly submissions of each member of the Belmont Community chapter of Odyssey (currently about 20 writers). I also work closely with the managing editor to innovate ways to make our chapter better and more successful, as well as help recruit new members.

Game Day Photographer

• Aug 2015 - Dec 2016

Game day photographer for Belmont University athletics including men and women's soccer, cross country, and volleyball. Images used for game recaps, Twitter, Facebook and Instagram for both Belmont as well the conference (Ohio Valley Conference).

Student Produced Athletic Broadcast

• Jan 2015 - Dec 2016

Worked graphics, camera operation, replay and directed volleyball, soccer, baseball, softball, and basketball as part of the OVC Digital Network[2015 Overall Award of Excellence for Student Production from the OVC]

Contributing Editor

• Jun 2016 - Aug 2016

Wrote several articles- are related to high school football- for Brentwood Lifestyle Magazine and Franklin Lifestyle Magazine as well photographed several teams for the articles. Wrote several articles- are related to high school football- for Brentwood Lifestyle Magazine and Franklin Lifestyle Magazine as well photographed several teams for the articles.

Real-Time Correspondent

• Apr 2016 - May 2016

Real Time Correspondent (RTC) for the 2016 Stanley Cup Playoffs, a new program deployed by the NHL Social Media team. As RTC, I capture compelling photo and video content of in-game storylines for use on the NHL and its teams' digital platforms, primarily social media. Content includes behind-the-scenes, memorable hockey moments, real-time reactions, and human-interest stories. Real Time Correspondent (RTC) for the 2016 Stanley Cup Playoffs, a new program deployed by the NHL Social Media team. As RTC, I capture compelling photo and video content of in-game storylines for use on the NHL and its teams' digital platforms, primarily social media. Content includes behind-the-scenes, memorable hockey moments, real-time reactions, and human-interest stories.

Video Production/ Broadcast Media Intern

• Aug 2015 - Dec 2015

Logged game footage from both home and road games, edited in-arena content, assisted in on-location shoots, created 60 second music videos for Predators Snapshot (aired on Fox Sports Tennessee) Logged game footage from both home and road games, edited in-arena content, assisted in on-location shoots, created 60 second music videos for Predators Snapshot (aired on Fox Sports Tennessee)

Game Day Photographer (volunteer)

• Jun 2015 - Jul 2015

Game Day Photographer (volunteer)

• Jun 2015 - Jul 2015

2015 Men's and Women's Basketball Tournament

• Mar 2015 - Mar 2015

Worked graphics and camera for the 2015 OVC Men’s and Women’s Basketball Tournament [picked up by ESPN3] Worked graphics and camera for the 2015 OVC Men’s and Women’s Basketball Tournament [picked up by ESPN3]