Experience

Visit Philadelphia

• United States
• Travel Arrangements
• 1 - 100 Employee

• Senior Digital Content Manager

  • Jan 2022 - Present



Philadelphia Corporation for Aging

• United States
• Non-profit Organizations
• 200 - 300 Employee

• Multimedia Communications Specialist

  • Apr 2018 - Dec 2021

  • Serve as a member of the Milestones newspaper editorial team, pitching and writing stories for each issue of Milestones newspaper, which has a monthly readership of 168,000+• Served as team lead for the development of all content of a new external website, which launched in June 2021• Write, edit, and manage content on the employee intranet • Developed a social media strategy in consultation with the Marketing & Communications Director; write, develop and manage all social media content for the agency• Manage content of external website



Aquatrols

• United States
• Chemical Manufacturing
• 1 - 100 Employee

• Marketing Communications Coordinator

  • May 2012 - Apr 2018

  • Served as Marketing Team Lead for agricultural products • Composed press releases, interviews, and in-depth articles for publication in industry magazines, newsletters, and Blogs• Assisted the Marketing Manager in the creation of product literature, PowerPoint presentations, promotional videos, and print advertisements• Coordinated logistics for major industry trade shows and regional education events• Established a Social Media presence and implemented a company-wide Social Media strategy• Presented on the topic of Social Media Marketing at industry events and in online webinars



Spirit Newspapers

• United States
• Writing and Editing
• 1 - 100 Employee

• Contributing Reporter

  • May 2016 - Jul 2017

  • Contributed articles to a hyperlocal weekly newspaper covering Philadelphia’s riverwards neighborhoods• Pitched stories, followed up with leads, and assisted other reporters in covering stories from every angle • Contributed articles to a hyperlocal weekly newspaper covering Philadelphia’s riverwards neighborhoods• Pitched stories, followed up with leads, and assisted other reporters in covering stories from every angle



Fareportal

• United States
• Technology, Information and Internet
• 700 & Above Employee

• Social Media Coordinator

  • Jan 2011 - Apr 2012

  • Managed a team of freelance writers and coordinated content based on industry trends and past sales data• Standardized Social Media messaging to align with brand identity and SEO goals• Proofread and copy-edited freelance Blog submissions daily• Composed original Blog content as needed• Cultivated and sustained large Social Media followings through organic means and limited paid advertising• Engaged niche travel audiences in daily interactions via Facebook, Twitter, and Google+• Prepared and executed large-scale giveaways from start to finish• Collaborated with SEO team to provide consumer-friendly yet search-efficient Blog content• Generated daily, weekly, and monthly traffic reports

• Content Writing Intern

  • Aug 2010 - Dec 2010

  • Composed concise and compelling ad copy for a leading online travel agency• Performed quality control on content submitted by a remote team in India



St. John's University

• United States
• Higher Education
• 700 & Above Employee

• Writing Consultant

  • Jan 2009 - May 2010

  • Worked one-on-one with undergraduate and graduate students from across the curriculum to improve written assignments• Aided undergraduate English professors in developing creative and challenging assignments for first-year students • Worked one-on-one with undergraduate and graduate students from across the curriculum to improve written assignments• Aided undergraduate English professors in developing creative and challenging assignments for first-year students