Experience

Planted Cities

• United Kingdom
• Design Services
• 1 - 100 Employee

• Social Media Manager

  • Jan 2022 - Nov 2022

  Freelancing for a sustainable events and media platform promoting nature based design, managing their Instagram account @planted_community



University of Birmingham

• United Kingdom
• Higher Education
• 700 & Above Employee

• Marketing and Admissions Officer, College of Medical and Dental Sciences

  • Oct 2017 - Jul 2018

  Birmingham • Organised college-wide open days • Updated course brochures and website as required, working closely with academics and in-house creative teams • Wrote copy for e-newsletters to prospective students, parents and teachers • Worked with the international office to produce marketing collateral and adverts to attract overseas students and inform international agents • Managed conversion communications with prospective students using the university’s CRM system to convert enquiries… Show more • Organised college-wide open days • Updated course brochures and website as required, working closely with academics and in-house creative teams • Wrote copy for e-newsletters to prospective students, parents and teachers • Worked with the international office to produce marketing collateral and adverts to attract overseas students and inform international agents • Managed conversion communications with prospective students using the university’s CRM system to convert enquiries through to offer acceptances • Oversaw the market research element of a college rebrand by running student focus groups and in-depth interviews with academics

• Alumni Relations Officer, College of Medical and Dental Sciences

  • Oct 2016 - Nov 2017

  Birmingham, England, United Kingdom • Created content for new alumni pages of the website and worked with the web team on the re-design • Interviewed alumni for website profiles • Wrote articles for the medicine and dentistry alumni magazines which included interviewing alumni and staff • Project managed the production of alumni ‘talking head’ videos for the website • Organised alumni reunions • Maintained database of alumni contacts



London College of Fashion, University of the Arts London

• United Kingdom
• Higher Education
• 500 - 600 Employee

• Client Team Leader

  • Jan 2014 - Apr 2015

  London College of Fashion, 20 John Prince's Street, London W1G 0BJ - Account managed new and existing relationships with fashion industry contacts to support student employability. - Developed and facilitated an industry led Careers Programme. - Developed and managed the co-ordination of specialist student projects with industry partners. - Updated website with new work experience and graduate opportunities and used social media and email marketing to alert students.



Camberwell College of Arts

• Student Engagement Manager

  • Sep 2012 - Dec 2013

  - Developed and implemented marketing plan to promote all courses and meet yearly recruitment targets. - Organised and facilitated all internal and external recruitment events. - Project managed the development of the prospectus and wrote copy. - Managed two Information and Marketing Assistants.



London College of Fashion, University of the Arts London

• United Kingdom
• Higher Education
• 500 - 600 Employee

• Student Recruitment Team Leader

  • Oct 2008 - Sep 2012

  - Developed and implemented marketing plan to promote under-recruiting courses and meet targets. - Organised and hosted London College of Fashion’s open days. - Presented to large groups of prospective students. - Maintained and developed external links with feeder schools. - Produced a number of promotional films for the website using students and industry contacts. - Line management of the Student Recruitment Officer.



Xperta Technology

• Marketing and Business Development Manager

  • Oct 2007 - Oct 2008

  Covent Garden, London - Established and implemented Xperta’s marketing strategy. - Identified and developed the Xperta brand. - Project managed the development of Xperta’s first website. - Maximised partner/vendor relationships to increase referrals and gain financial support for co-branded campaigns.



HSBC

• United Kingdom
• Financial Services
• 700 & Above Employee

• Marketing Manager

  • Jul 2005 - Oct 2007

  Canary Wharf, London - Planned and managed a budget to support marketing activity across bank products. - Project managed delivery of national campaigns. - Facilitated customer insight workshops.



Institute for the Study of the Americas

• Marketing Officer

  • Mar 2002 - Jul 2005

  London - Managed website content, produced monthly online newsletters and designed promotional literature. - Organised public events. - Worked with designers and printers to re-brand the institute.