Marcus Vyvyan
Product Manager at Mountz Torque- Claim this Profile
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Topline Score
Bio
Will Ritchie
Marcus is a natural leader, and not just through the wield power, command attention way of traditional leaders, but through his thoughtfulness, compassion, and remarkable ability to inspire others to give and grow toward a unified vision. He's also one of the only people I've met who asks questions to hear answers. He may already know his answer, but he seriously thinks over all responses, regardless of who's answered—rank, seniority, all treated fairly with careful consideration to each. It's one of many reasons people gravitate toward his vision and plan. I witnessed Marcus grow the Freedom Bicycle brand from nothing at WTB, putting hard efforts to product and brand identity, competing in a crowded marketplace and coming out on top. I also watched him instill WTB's core values, homegrown-collaborative feel and product strengths in international markets, while growing sales simultaneously—not easy to do. These are just a few reasons, among many, why I'll always recommend Marcus for anything he sets his heart to do, as I'm confident he'll succeed.
Justin Kirkwood
Cool and measured regardless of the pressure or deadline, Marcus is a great colleague and a pleasure to work with. He is as comfortable building a brand through local grass roots marketing as he is opening new international markets. He is an incredible asset and receives my highest recommendation.
Chris Schierholtz
Marcus build a brand with very little resources. He took Freedom from an idea to a thriving globally recognized cycling brand; from the product development cycle, to marketing, to OEM spec, to sales and distribution. He is quick to learn and has one of the best work ethics of anyone I have ever met. I really enjoyed working with Marcus and would highly recommend him.
Will Ritchie
Marcus is a natural leader, and not just through the wield power, command attention way of traditional leaders, but through his thoughtfulness, compassion, and remarkable ability to inspire others to give and grow toward a unified vision. He's also one of the only people I've met who asks questions to hear answers. He may already know his answer, but he seriously thinks over all responses, regardless of who's answered—rank, seniority, all treated fairly with careful consideration to each. It's one of many reasons people gravitate toward his vision and plan. I witnessed Marcus grow the Freedom Bicycle brand from nothing at WTB, putting hard efforts to product and brand identity, competing in a crowded marketplace and coming out on top. I also watched him instill WTB's core values, homegrown-collaborative feel and product strengths in international markets, while growing sales simultaneously—not easy to do. These are just a few reasons, among many, why I'll always recommend Marcus for anything he sets his heart to do, as I'm confident he'll succeed.
Justin Kirkwood
Cool and measured regardless of the pressure or deadline, Marcus is a great colleague and a pleasure to work with. He is as comfortable building a brand through local grass roots marketing as he is opening new international markets. He is an incredible asset and receives my highest recommendation.
Chris Schierholtz
Marcus build a brand with very little resources. He took Freedom from an idea to a thriving globally recognized cycling brand; from the product development cycle, to marketing, to OEM spec, to sales and distribution. He is quick to learn and has one of the best work ethics of anyone I have ever met. I really enjoyed working with Marcus and would highly recommend him.
Will Ritchie
Marcus is a natural leader, and not just through the wield power, command attention way of traditional leaders, but through his thoughtfulness, compassion, and remarkable ability to inspire others to give and grow toward a unified vision. He's also one of the only people I've met who asks questions to hear answers. He may already know his answer, but he seriously thinks over all responses, regardless of who's answered—rank, seniority, all treated fairly with careful consideration to each. It's one of many reasons people gravitate toward his vision and plan. I witnessed Marcus grow the Freedom Bicycle brand from nothing at WTB, putting hard efforts to product and brand identity, competing in a crowded marketplace and coming out on top. I also watched him instill WTB's core values, homegrown-collaborative feel and product strengths in international markets, while growing sales simultaneously—not easy to do. These are just a few reasons, among many, why I'll always recommend Marcus for anything he sets his heart to do, as I'm confident he'll succeed.
Justin Kirkwood
Cool and measured regardless of the pressure or deadline, Marcus is a great colleague and a pleasure to work with. He is as comfortable building a brand through local grass roots marketing as he is opening new international markets. He is an incredible asset and receives my highest recommendation.
Chris Schierholtz
Marcus build a brand with very little resources. He took Freedom from an idea to a thriving globally recognized cycling brand; from the product development cycle, to marketing, to OEM spec, to sales and distribution. He is quick to learn and has one of the best work ethics of anyone I have ever met. I really enjoyed working with Marcus and would highly recommend him.
Will Ritchie
Marcus is a natural leader, and not just through the wield power, command attention way of traditional leaders, but through his thoughtfulness, compassion, and remarkable ability to inspire others to give and grow toward a unified vision. He's also one of the only people I've met who asks questions to hear answers. He may already know his answer, but he seriously thinks over all responses, regardless of who's answered—rank, seniority, all treated fairly with careful consideration to each. It's one of many reasons people gravitate toward his vision and plan. I witnessed Marcus grow the Freedom Bicycle brand from nothing at WTB, putting hard efforts to product and brand identity, competing in a crowded marketplace and coming out on top. I also watched him instill WTB's core values, homegrown-collaborative feel and product strengths in international markets, while growing sales simultaneously—not easy to do. These are just a few reasons, among many, why I'll always recommend Marcus for anything he sets his heart to do, as I'm confident he'll succeed.
Justin Kirkwood
Cool and measured regardless of the pressure or deadline, Marcus is a great colleague and a pleasure to work with. He is as comfortable building a brand through local grass roots marketing as he is opening new international markets. He is an incredible asset and receives my highest recommendation.
Chris Schierholtz
Marcus build a brand with very little resources. He took Freedom from an idea to a thriving globally recognized cycling brand; from the product development cycle, to marketing, to OEM spec, to sales and distribution. He is quick to learn and has one of the best work ethics of anyone I have ever met. I really enjoyed working with Marcus and would highly recommend him.
Credentials
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Project Management Specialization
Coursera @ UC IrvineOct, 2020- Nov, 2024 -
Project Management: Scheduling and Budgeting Projects
UC IrvineAug, 2020- Nov, 2024 -
Introduction to Finance
University of MichiganMay, 2014- Nov, 2024
Experience
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Mountz Torque
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United States
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Industrial Machinery Manufacturing
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1 - 100 Employee
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Product Manager
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May 2023 - Present
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Giro Sport Design
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United States
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Sporting Goods Manufacturing
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1 - 100 Employee
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Senior Product Manager - Bike Helmets
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Mar 2022 - Apr 2023
Responsible for profitability of $80m categoryLaunched 4 new models contributing to 8-digit incremental revenueIdentified key categories to raise category margin by 5%Utilized consumer data to build 4-year strategy
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Manager of Strategic Initiatives
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Feb 2021 - Mar 2022
Built data-driven presentations to communicate cross-functional strategic initiatives resulting in increased margins.Identified opportunities to optimize product lines resulting in increased revenues. Identified a gap in Giro's snow product line and helped to build a strategy resulting in 7-figure incremental sales.
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Vista Outdoor Inc.
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United States
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Manufacturing
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700 & Above Employee
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Category Manager - Blackburn Design
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Mar 2015 - Feb 2021
Led a product marketing team in the commercialization of 100+ new products resulting in $20m+ in revenue Set up an international trading company to help consolidate orders and grow international revenue by 25% in 2 years Led cross-functional initiatives to improve EBIT 105% YoY Directed annual strategic marketing plans Led a product marketing team in the commercialization of 100+ new products resulting in $20m+ in revenue Set up an international trading company to help consolidate orders and grow international revenue by 25% in 2 years Led cross-functional initiatives to improve EBIT 105% YoY Directed annual strategic marketing plans
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WTB (Wilderness Trail Bikes)
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United States
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Manufacturing
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1 - 100 Employee
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International Sales Manager
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Jul 2012 - Jan 2015
Responsible for driving the company's profitability throughout international markets including Australia, New Zealand and the Asia Pacific territories.
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Brand Manager and OEM Sales
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Aug 2007 - Jul 2012
Responsible for launch, strategy and global profitability Sales:Responsible for over 100% sales growth over a 4.5 year period.Acquired and secured international distributors and international OEM accountsManaged independent repsMarketing:Responsible for the launch, brand strategy execution, and the creation of global marketing collateral of WTB's commuter focused brand, Freedom.Product Management:Responsible for the creation and launch of all products within the Freedom portfolio. Show less
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Executive Assistant
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Dec 2005 - Aug 2007
-Worked directly with the President for all vendor negotiations and Legal contracts
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Outreach Coordinator
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Dec 2005 - Aug 2007
- Lobbied at the California State Capitol for a state bicycle and pedestrian fund allocation - Strategic member of a team responsible for the implementation of written bicycle guidelines for state and local agencies - Authored letters and gave presentations at local and state functions supporting the build-out of non-motorized infrastructure - Assisted the President of TAM with the creation of Federal Bills related to non-motorized infrastructure - Lobbied at the California State Capitol for a state bicycle and pedestrian fund allocation - Strategic member of a team responsible for the implementation of written bicycle guidelines for state and local agencies - Authored letters and gave presentations at local and state functions supporting the build-out of non-motorized infrastructure - Assisted the President of TAM with the creation of Federal Bills related to non-motorized infrastructure
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Education
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University of California, Santa Cruz
Bachelor, Environmental Sciences