Rustam Saidildinov

Omnichannel Media Supervisor at VMLY&R COMMERCE
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Contact Information
us****@****om
(386) 825-5501
Location
New York, New York, US
Languages
  • Turkish Limited working proficiency
  • Russian Native or bilingual proficiency
  • Kazakh Limited working proficiency
  • English Native or bilingual proficiency
Skills

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Credentials

  • Google Ads Search Certification
    Google
    Dec, 2018
    - Nov, 2024
  • YouTube Content Strategy - Brand Partner Program
    Google
    Oct, 2017
    - Nov, 2024

Experience

  • VMLY&R COMMERCE
    • United States
    • Advertising Services
    • 700 & Above Employee
    • Omnichannel Media Supervisor
      • Jan 2021 - Present

      VMLY&R Commerce is former Geometry Global agency.

  • Geometry Global
    • United States
    • Advertising Services
    • 300 - 400 Employee
    • Omnichannel Media Supervisor
      • Mar 2018 - Jan 2021

      I manage deliverables in media-planning and media-buying for the multi-brand portfolio (Pharma) focusing on SEM, Digital, PPC, Video and Broadcast channels.

  • OMD Worldwide
    • United States
    • Advertising Services
    • 300 - 400 Employee
    • Digital Investment Supervisor
      • Sep 2017 - Jan 2018

      • I led internal teams to bring forth the appropriate channel (display, social, mobile, programmatic, etc.) expertise to meet client goals/objectives and lead the development of media strategy and tactical media plan execution• Helped team in establishing campaign goals, developing performance reports and implementing strategic optimizations; measured media performance and ensured objectives and strategies are met; provided POVs for both staff and clients on 'first-to-market' opportunities, emerging technologies and vendor partners• Built strong relationships with clients, partner agencies and media partners

  • Havas Media Kazakhstan
    • Digital Media Consultant
      • Jul 2015 - Feb 2016

      • I had consulted HAVAS Media team to succeed in Digital Investment / Digital Media planning• Managed Lactalis ("President" & "Galbani" brands), Ulker and Tikkurila accounts (PPC, Display, Video campaigns)

  • UM Worldwide
    • United States
    • Advertising Services
    • 700 & Above Employee
    • Digital Media Manager
      • Dec 2014 - Feb 2016

      • I managed over $1M annually in digital media campaigns including tactics such as display, video, social media, SEM & lead generation by developing and managing digital media plans, the day-to-day implementation, analysis and optimization of campaigns, monitoring and assessment of ongoing campaign performance; managed brand reputation and social listening• Maintained responsive working relationship with client as well as with appropriate staff at client agencies and vendors, campaign authorizations, budgets, and reconciliation process, negotiated and purchased media, managed creative process with key stakeholders, operated as liaison with client's creative resources and other vendors• Managed accounts: Continental, Goodyear, The Coca-Cola Company, ExxonMobil, and others

  • GroupM
    • United States
    • Advertising Services
    • 700 & Above Employee
    • Digital Media Analyst
      • Mar 2013 - Dec 2014

      • I was responsible for the development of campaign strategy, implementation, analysis & optimization through life-cycle, identifying new opportunities for brand's positioning, promotion, and growth of brand awareness; analyzed the cause-effect relationships between marketing actions and financial outcomes also known as ROI analysis• Advised on measurement strategy, digital KPIs, insights, and benchmarks on digital performance; collected data, conducted studies, analysis (target audience, competition, trends etc.) and wrap reports (post-campaign results) to provide recommendations/analytical insights to determine strategic patterns and next steps• Received positive feedback from Clients such as Beiersdorf AG, Tele2, Bayer AG, Kaspi Bank etc., specifically for provision of high-quality reports in competitive ads market on a monthly basis for two years

  • SITEK Caspian LLP
    • Project Coordinator
      • Feb 2012 - Dec 2012

      I coordinated three major construction projects, managed work processes and workforce, site service provisions, procedures and site logistics, under supervision by Project Manager.− Kashagan Experimental Development Program - PIG TRAP SKIDS (AgipKCO & KCOI-Rosetti)− Submersible Drilling Rig Barge – ZHAMBYL (Saipem & DSME, link: http://www.ersai.kz/projects/jambyl) − Leak Detection & Emission monitoring – 7 Compressor Stations (Intergas & The SNIFFERS, link: www.the-sniffers.be)

  • J'son & Partners Consulting
    • Russian Federation
    • Business Consulting and Services
    • 1 - 100 Employee
    • Marketing Assistant Internship
      • Sep 2010 - Jul 2011

      • During the internship, I learned how to efficiently work with market data, succeed in making cold-calls, proceed with business correspondence and promo packages preparation, assisted in organization of "Digital Communications Event 2010"

Education

  • KIMEP University
    Bachelor, International Relations
    2008 - 2011

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