Jennifer McLeland

Account Manager at The E.W. Scripps Company
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Contact Information
us****@****om
(386) 825-5501
Location
IN
Languages
  • English Native or bilingual proficiency

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Bio

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Credentials

  • Google Certification
    Google AdWords Certified

Experience

  • The E.W. Scripps Company
    • United States
    • Media Production
    • 700 & Above Employee
    • Account Manager
      • Sep 2020 - Present

  • Mcleland Media Management
    • Indiana, United States
    • Social Media Manager
      • May 2017 - Present

  • Gannett | USA TODAY NETWORK
    • United States
    • Media Production
    • 700 & Above Employee
    • Key Account Manager
      • Apr 2018 - Dec 2018

      Key Account Executive Key Account Executive

  • YP, The Real Yellow Pages®
    • United States
    • Advertising Services
    • 700 & Above Employee
    • Digital Sales Executive
      • Aug 2014 - Sep 2017

      Formerly AT&T Advertising Solutions. My responsibilities include generating NEW BUSINESS DIGITAL sales revenue for YP, developing strategic account plans based on industry trending and customer analysis, preparing sales forecasts, account status reports and recommendations to enhance account growth and revenue potential. Consulting with businesses to obtain pertinent information about the business itself, the geographic and deomographic targets of the business, potential markets, problems faced in doing business, current advertising and results from it, capacity to take on new clients. Discuss the role of internet advertising and direct mail marketing in attracting new customers and retaining clients. Prepare effective account plans based on customer needs. I specialize in working with the Auto verticals. I have a large automotive clientele.

  • DexYP
    • United States
    • Software Development
    • 700 & Above Employee
    • Digital Sales Executive
      • Aug 2014 - Sep 2017

      Marketing Campaign management local B2B sales Business Development and management in a large suite of products to include a strong digital online presence with SEM, SEO, Listing Management, Direct Mail, SEO Websites, Mobile & Online Display advertising. Marketing Campaign management local B2B sales Business Development and management in a large suite of products to include a strong digital online presence with SEM, SEO, Listing Management, Direct Mail, SEO Websites, Mobile & Online Display advertising.

  • American Marketing & Publishing, LLC
    • United States
    • Advertising Services
    • 400 - 500 Employee
    • Account Executive
      • Jun 2011 - Feb 2014

      Business to Business Print and social media advertising sales, account management and customer service. Business to Business Print and social media advertising sales, account management and customer service.

Education

  • Indiana University Kokomo
    Business Communication, Business Communication & Marketing
    2001 - 2004
  • Southern New Hampshire University
    Marketing, Social Media
    2020 - 2023

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