Eric Ludwig
Chief Marketing Officer at DCA Outdoor- Claim this Profile
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Bio
Experience
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DCA Outdoor
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United States
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Farming
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1 - 100 Employee
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Chief Marketing Officer
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Oct 2022 - 1 year 3 months
Kansas City Metropolitan Area
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Pawz.com
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United States
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Retail Apparel and Fashion
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1 - 100 Employee
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CEO at Pawz.com (Sale to www.sunfrog.com in ‘22)
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Nov 2021 - Oct 2022
San Diego, CA and Canton, OH At Pawz.com we save dogs! We make great clothing, pet accessories, and home goods for people who love dogs! Pawz.com donates 10% of the net profits to Best Friends Animal Society, to make our country no-kill for shelter pets.
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LUMINESS
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United States
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Personal Care Product Manufacturing
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1 - 100 Employee
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Chief Technology Officer
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Jun 2020 - Oct 2021
Houston, Texas, United States Luminess is a pioneer in the beauty industry. The DTC E-Commerce brand develops and delivers affordable airbrush makeup technology to the masses, along with a catalogue of over 200 premium color cosmetics products.
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Reprise Digital
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United States
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Advertising Services
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700 & Above Employee
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VP, Group Director SEO
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Sep 2019 - May 2020
Greater New York City Area Reprise Digital, an IPG global digital marketing agency, is recreating digital marketing to finally work like it should. Reprise is proud to be the US Search Awards winner for 2019 in the Best Large Agency SEO category!
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CMO/CDO
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Aug 2014 - Jan 2019
Greater New York City Area I worked for several years in the bleeding edge of Retail Digital transformation. We worked to Power the Smart Store and Smart World revolution (IoT devices, software, analytics, multi-channel campaigns).
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Yieldmo
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United States
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Technology, Information and Internet
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1 - 100 Employee
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Advisor
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Oct 2014 - Apr 2018
Greater New York City Area I provided support and guidance to the Yieldmo management team as they grew their presence in the Mobile advertising space. Yieldmo has developed an array of Mobile ad units for brands and publishers that are superior to first generation Mobile ads. Early Mobile ads were plagued by inadvertent clicks, poor user experience, and low interaction rates. Google Ventures investment in Yieldmo is a sign that the industry is ready for a new generation of ads--beautiful in form and effective at driving… Show more I provided support and guidance to the Yieldmo management team as they grew their presence in the Mobile advertising space. Yieldmo has developed an array of Mobile ad units for brands and publishers that are superior to first generation Mobile ads. Early Mobile ads were plagued by inadvertent clicks, poor user experience, and low interaction rates. Google Ventures investment in Yieldmo is a sign that the industry is ready for a new generation of ads--beautiful in form and effective at driving engagement--pleasing advertisers and publishers. Show less
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Envision by WorldStrides
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United States
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Education Administration Programs
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1 - 100 Employee
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Chief Marketing Officer
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Jul 2015 - Dec 2016
Washington D.C. Metro Area We worked to align high performing middle and high school students with supplemental educational opportunities. I led the team that enrolled nearly 30,000 students annually into programs that helped them make better decisions, like: which area of study to pursue, what college to attend, and what career path to pursue.
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Rosetta Stone
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United States
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Software Development
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400 - 500 Employee
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SVP & GM, Consumer (Top 50 Facebook Global Advertiser)
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Sep 2010 - Apr 2015
Rosslyn, VA Search Engine Marketing | Facebook Marketing | Affiliate Marketing | Email Marketing | Display Advertising | PPC | SEO | Social CRM | Business Development | TV | Radio | Print | Retail | Kiosk I led the integrated sales and marketing efforts for Rosetta Stone's Consumer operations. My team's mission was to develop, launch and optimize campaigns that: stimulated demand, engaged a massive global audience, drove response, and inflated the brand.
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AOL
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United States
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Software Development
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700 & Above Employee
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Director of Search Engine Marketing (Top-10 Global Google Ads Advertiser)
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Aug 2004 - Jan 2010
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Custom Ink
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United States
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Retail
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700 & Above Employee
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Director of Marketing
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2004 - 2004
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VERISIGN
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United States
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Technology, Information and Internet
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700 & Above Employee
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Manager, International Research and Analysis
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1999 - 2001
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NASA - National Aeronautics and Space Administration
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United States
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Aviation and Aerospace Component Manufacturing
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700 & Above Employee
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Research Associate, Market Intelligence
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1997 - 1999
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