Experience

Digital Media Management

• United States
• Advertising Services
• 200 - 300 Employee

• Social Media Director / Associate Director

  • Jan 2019 - Aug 2023

  Los Angeles, California, United States Day-to-day account and internal platform lead for multiple TV clients including NBC, Telemundo, The Hallmark Channel, A&E and more Responsible for creating and managing innovative brand social media campaigns from a strategic, quality, and administrative perspective Supervised a staff of 16 social media managers and supervisors to facilitate posting strategy and execution of successful social campaigns on official brand and show accounts Spearheaded activations such as the… Show more Day-to-day account and internal platform lead for multiple TV clients including NBC, Telemundo, The Hallmark Channel, A&E and more Responsible for creating and managing innovative brand social media campaigns from a strategic, quality, and administrative perspective Supervised a staff of 16 social media managers and supervisors to facilitate posting strategy and execution of successful social campaigns on official brand and show accounts Spearheaded activations such as the Kelly Clarkson Show launch Twitter thread and more, making NBC the No. 1 primetime entertainment broadcast network on social

• Account Supervisor

  • Sep 2017 - Jan 2019

  Greater Los Angeles Area Day-to-day client supervisor and internal team lead on campaign level. Supervised a team of senior managers, managers, junior managers and social coordinators Responsible for the success of platform campaign executions from a strategic, quality and administrative perspective for all of NBC’s unscripted programming including The Voice and America’s Got Talent.



Tiny Horse

• United States
• Entertainment Providers
• 1 - 100 Employee

• Social Media Manager

  • May 2014 - Sep 2017

  New York., NY / Los Angeles, CA Managed platforms for NBC’s America’s Got Talent and The Voice Planned and executed successful social campaigns on official show accounts Lead a team of social media coordinators to facilitate posting strategy Collaborated with production to capture content on set with talent Educated contestants on social media and strategy



the karpel group

• United States
• Advertising Services
• 1 - 100 Employee

• Publicity Associate

  • Sep 2010 - Jan 2014

  Greater New York City Area Managed Nickelodeon Home Entertainment account and increased @NickelodeonDVD Twitter account followers by 1,500% in 3 years Doubled Nickelodeon Home Entertainment circulation numbers year-to-year Placed coverage for Nickelodeon Home Entertainment product in Us Weekly for first time in addition to coverage in WSJ, EW and Wired Planned and executed projects for additional company clients including The Sound of Music – Live!, Magic Mike and The Orion Experience Handled… Show more Managed Nickelodeon Home Entertainment account and increased @NickelodeonDVD Twitter account followers by 1,500% in 3 years Doubled Nickelodeon Home Entertainment circulation numbers year-to-year Placed coverage for Nickelodeon Home Entertainment product in Us Weekly for first time in addition to coverage in WSJ, EW and Wired Planned and executed projects for additional company clients including The Sound of Music – Live!, Magic Mike and The Orion Experience Handled all social media needs Show less



The Bender Lounge

• Producer

  • Jun 2013 - Dec 2013

  Greater New York City Area Researched and booking guests for SiriusXM personality Ben Harvey’s podcast Organized information and prepared Ben Harvey for interview



Our Lady

• Company Representative and Publicity Director

  • Jun 2012 - Aug 2012

  Greater New York City Area Company representative for piece in the New York International Fringe Festival Single-handedly placed coverage in Huffington Post, Time Out New York, MTV Act, Backstage, NewNowNext and other outlets Managed fundraising $13K through Kickstarter with the use of social media



Sweet Cupcakes

• Keyholder/Assistant Manager

  • May 2010 - Aug 2010

  Boston, Massachusetts, United States Responsible for opening/closing store, representing the brand and selling delicious cupcakes



Coldwell Banker Warburg

• Real Estate
• 100 - 200 Employee

• Open House Assistant

  • Jun 2007 - Jul 2010

  Greater New York City Area Responsible for assisting in showing apartments



Allied Integrated Marketing

• United States
• Advertising Services
• 1 - 100 Employee

• Intern

  • Sep 2009 - May 2010

  Greater Boston Area Responsible for college promotions for Disney and Touchstone films in the greater Boston area Assisted with street team marketing endeavors



Open Road Integrated Media Inc.

• United States
• Media Production
• 1 - 100 Employee

• Intern

  • Jun 2009 - Aug 2009

  New York City Metropolitan Area Assistant to Jeffrey Sharp and Luke Parker Bowles Duties include covering phones, scheduling, filing, coordinating, logging submissions, reading books, scripts, plays and writing coverage



Belfort Group

• United States
• Public Relations and Communications Services
• 1 - 100 Employee

• Intern

  • Jan 2009 - May 2009

  Boston, Massachusetts, United States Assigned to Consumer Group



POSH on Tremont

• Sales Associate

  • Jun 2008 - May 2009

  Boston, Massachusetts, United States Responsible for opening/closing with manager not always on premises