Co-founder & CEO

• Jun 2019 - Present

Chief Product Officer

• Feb 2015 - Oct 2018

Product Owner: - Shaped the product vision from the idea stage to product launch - Built and groomed the product backlog. Created short and long-term product roadmaps, aligning product initiatives with business and marketing strategies - Identified product opportunities based on customer and market research, user feedback and competitive analysis - Lead a cross-functional team of engineers, designers, business analysts and marketers to deliver complex features efficiently - Gathered requirements, developed epics and broke them down into user stories - Defined the acceptance criteria and performed functional testing. Ensured all user stories met DoD (definition of done) - Ran the Release Planning, Sprint Planning, Sprint Reviews and Retrospective meetings - Managed communications with all the stakeholders. Provided status updates to key executives and demoed all the new features. - Tracked the key product metrics. Worked closely with the marketing team to ensure successful launches UX designer: - Created wireframes, prototypes, user journeys and personas - Led the interface design for multiple platforms and form factors - Designed and conducted both quantitative and qualitative research studies, using the following -methodologies: focus groups, interviews, participatory design sessions, concept testing, usability testing, card sorting, A/B testing, clickstream analysis - Defined OKRs and iterated quickly to explore and validate product features and concepts. Designed innovative, data driven solutions to the problems we encountered - Participated in the UI design - Created and structured the platform’s information architecture - Developed user-interface specifications - Prepared detailed flowcharts, interaction specifications, site maps - Contributed to the pattern library Show less

UX Designer

• Sep 2013 - Jan 2015

(1FCM is a service and social network platform focused on the creative community)

Digital Marketing Specialist

• Jun 2013 - Jan 2015

My main responsibility was to create and supervize the execution of the company’s multichannel digital marketing strategy. After 4 months I also took the role of UX designer, and started to improve the usability & features of the platform based on data we gathered from both our marketing efforts and UX research. - Designed a multichannel digital marketing campaign: SEO, SEM, SMM, inbound marketing, email marketing, affiliates, influencers- Supervized and closely worked with the content creation team: copywriters, photographers, videographers, graphic designers- Established and monitored KPIs, and delivered post-campaign results analysis. Improved the campaigns through data analysis and iteration. - Managed the digital marketing budget allocation- Managed communication with stakeholders Show less

SEO / SEM / SMM Specialist (Junior)

• Oct 2012 - May 2013

(KNS is a classical music production company which also focuses on organizing charity concerts) - Conducted short and long-tail keyword research. Backlink analysis of the competitors. - Optimized the on-page content and assisted on link-building strategies - Wrote ad copy - Executed and monitored paid campaigns on Google Ads and Facebook (KNS is a classical music production company which also focuses on organizing charity concerts) - Conducted short and long-tail keyword research. Backlink analysis of the competitors. - Optimized the on-page content and assisted on link-building strategies - Wrote ad copy - Executed and monitored paid campaigns on Google Ads and Facebook

Content Creator

• Feb 2012 - Sep 2012

(Activa Films is a film, tv and events production company based in Barcelona. I worked on their music videos festival, MUSICLIP FESTIVAL) - Designed motion graphics for music videos and promotional videos - Participated in live events coverage - Created content for social media - both video and photography - Copywrite for social media (Activa Films is a film, tv and events production company based in Barcelona. I worked on their music videos festival, MUSICLIP FESTIVAL) - Designed motion graphics for music videos and promotional videos - Participated in live events coverage - Created content for social media - both video and photography - Copywrite for social media

(Internship) Feature Post Production

• Mar 2010 - Aug 2010

- Feature films I worked on: Warrior, The Next 3 Days, Abduction - Organized research screenings - Performed dailies QC - Assisted members of the post-production department with various administrative tasks - Feature films I worked on: Warrior, The Next 3 Days, Abduction - Organized research screenings - Performed dailies QC - Assisted members of the post-production department with various administrative tasks

(Internship) Script Development

• Sep 2009 - Dec 2009

- Read scripts for TV pilots and feature films, and prepared the script coverage - Broke down scripts for the pre-production department - Pitched the best scripts to the development team - Assisted with administrative tasks - Read scripts for TV pilots and feature films, and prepared the script coverage - Broke down scripts for the pre-production department - Pitched the best scripts to the development team - Assisted with administrative tasks