Tiffany Laufer
Senior Creative Lead | Photography & Video at The Jackson Laboratory- Claim this Profile
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English Native or bilingual proficiency
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French Limited working proficiency
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Bio
Shannan Morris
Tiffany and I have partnered on numerous projects critical to JAX's strategic objectives. She is one of my go-to resources when tackling key communication and marketing projects. Her work on the Animal Care Recruitment campaign exemplifies not only her creative abilities, but more importantly, her skills to build creative campaigns which engage target audiences, deliver outstanding digital performance metrics and drive bottom-line results for the organization. Her efforts on the campaign yielded video completion rates of 75%+ on multiple social media platforms and drove over 10k applicants to our hiring landing page. These results allowed JAX to meet a critical hiring need for our JMCRS operations.
Nancy Fox
Tiffany brings a high level of sophistication and creativity to all areas of her work. I particularly appreciate how her finished products are spot on with articulating the important messages that resonate with the audience. She recently produced a video highlighting the summer student program at The Jackson Laboratory in Bar Harbor, and it precisely captured the emotion and passion of the student's experience. The video included personal thoughts from a diverse group of students using multiple locations across the lab. The passion in the student's testimonies clearly demonstrated how this program is a life-changing experience, which is so powerful to alumni from this decades-long program.
Shannan Morris
Tiffany and I have partnered on numerous projects critical to JAX's strategic objectives. She is one of my go-to resources when tackling key communication and marketing projects. Her work on the Animal Care Recruitment campaign exemplifies not only her creative abilities, but more importantly, her skills to build creative campaigns which engage target audiences, deliver outstanding digital performance metrics and drive bottom-line results for the organization. Her efforts on the campaign yielded video completion rates of 75%+ on multiple social media platforms and drove over 10k applicants to our hiring landing page. These results allowed JAX to meet a critical hiring need for our JMCRS operations.
Nancy Fox
Tiffany brings a high level of sophistication and creativity to all areas of her work. I particularly appreciate how her finished products are spot on with articulating the important messages that resonate with the audience. She recently produced a video highlighting the summer student program at The Jackson Laboratory in Bar Harbor, and it precisely captured the emotion and passion of the student's experience. The video included personal thoughts from a diverse group of students using multiple locations across the lab. The passion in the student's testimonies clearly demonstrated how this program is a life-changing experience, which is so powerful to alumni from this decades-long program.
Shannan Morris
Tiffany and I have partnered on numerous projects critical to JAX's strategic objectives. She is one of my go-to resources when tackling key communication and marketing projects. Her work on the Animal Care Recruitment campaign exemplifies not only her creative abilities, but more importantly, her skills to build creative campaigns which engage target audiences, deliver outstanding digital performance metrics and drive bottom-line results for the organization. Her efforts on the campaign yielded video completion rates of 75%+ on multiple social media platforms and drove over 10k applicants to our hiring landing page. These results allowed JAX to meet a critical hiring need for our JMCRS operations.
Nancy Fox
Tiffany brings a high level of sophistication and creativity to all areas of her work. I particularly appreciate how her finished products are spot on with articulating the important messages that resonate with the audience. She recently produced a video highlighting the summer student program at The Jackson Laboratory in Bar Harbor, and it precisely captured the emotion and passion of the student's experience. The video included personal thoughts from a diverse group of students using multiple locations across the lab. The passion in the student's testimonies clearly demonstrated how this program is a life-changing experience, which is so powerful to alumni from this decades-long program.
Shannan Morris
Tiffany and I have partnered on numerous projects critical to JAX's strategic objectives. She is one of my go-to resources when tackling key communication and marketing projects. Her work on the Animal Care Recruitment campaign exemplifies not only her creative abilities, but more importantly, her skills to build creative campaigns which engage target audiences, deliver outstanding digital performance metrics and drive bottom-line results for the organization. Her efforts on the campaign yielded video completion rates of 75%+ on multiple social media platforms and drove over 10k applicants to our hiring landing page. These results allowed JAX to meet a critical hiring need for our JMCRS operations.
Nancy Fox
Tiffany brings a high level of sophistication and creativity to all areas of her work. I particularly appreciate how her finished products are spot on with articulating the important messages that resonate with the audience. She recently produced a video highlighting the summer student program at The Jackson Laboratory in Bar Harbor, and it precisely captured the emotion and passion of the student's experience. The video included personal thoughts from a diverse group of students using multiple locations across the lab. The passion in the student's testimonies clearly demonstrated how this program is a life-changing experience, which is so powerful to alumni from this decades-long program.
Experience
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The Jackson Laboratory
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United States
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Biotechnology Research
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700 & Above Employee
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Senior Creative Lead | Photography & Video
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Mar 2016 - Present
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Unit Stills Photographer
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Oct 2013 - Apr 2016
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Ohio Philharmonic Orchestra, Inc.
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United States
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Entertainment Providers
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1 - 100 Employee
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Creative Director
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2009 - Mar 2016
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Laufer Film
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Cleveland & Los Angeles
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Director | DP
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Jan 2003 - Mar 2016
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Kid 5 Entertainment
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NYC, Cleveland
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Cinematographer
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Jul 2014 - Sep 2014
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Artist in Residence
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Mar 2013 - May 2013
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CILTrust International
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Belize
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Financial Services
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1 - 100 Employee
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Art Director | Edge Magazine
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Jan 2012 - Jan 2013
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Cleveland Film Society
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Cleveland
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Social Media Field Producer
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Mar 2013 - 2013
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The North Coast College
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United States
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Education Administration Programs
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1 - 100 Employee
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Photography & Film Instructor
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2004 - 2012
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Boot Tracks | Feature Film
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Cleveland/Akron, Ohio Area
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Camera Operator
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Jul 2011 - Jul 2011
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Agricap Financial Corporation
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Financial Services
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1 - 100 Employee
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Director | DP (pilot)
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Jun 2005 - Aug 2006
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Sony Pictures Networks India
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India
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Entertainment Providers
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700 & Above Employee
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Director of Photography: "Tap video with Jason Samuel Smith"
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Jul 2005 - Jul 2005
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Robert Cort Productions
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Los Angles, CA
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Intern
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2004 - 2004
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Education
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The American Film Institute
MFA -
Georgetown University
BA -
Laurel School
Community
