Jeff Fortmann
EVP/GM TideSmart Experiential at TideSmart Global- Claim this Profile
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Bio
Debbie Parrott
All who know Jeff would no doubt agree that he has a rare combination of energy, enthusiasm and positive attitude as well as a clever and effective knack for connecting people and ideas -- making him a joy to work with and to know professionally and personally. Relationship building is in his DNA and he takes incredible care and thought in fostering connections that lead to win-win opportunities and growth. Jeff is a reliable team player and leader with a strong and highly disciplined work ethic. He takes pride in his work, his network and those he represents. I am a huge Jeff Fortmann fan and am excited to stay connected with him throughout his career and bright future.
Lindsay Rowe
As a business development lead, I have worked with Jeff consistently over the last 7 years. He is as dynamic as he is detailed and conscientious. He is known and adored by everyone in the industry and is passionately committed to seeing his clients succeed. Beyond being uber-connected with deep roots across media and experiential, he’s also extremely knowledgeable about the business landscape of our industry--where it’s headed and who is positioned well to win. Plus, he’s a truly great person that you immediately trust and want to collaborate with.
Debbie Parrott
All who know Jeff would no doubt agree that he has a rare combination of energy, enthusiasm and positive attitude as well as a clever and effective knack for connecting people and ideas -- making him a joy to work with and to know professionally and personally. Relationship building is in his DNA and he takes incredible care and thought in fostering connections that lead to win-win opportunities and growth. Jeff is a reliable team player and leader with a strong and highly disciplined work ethic. He takes pride in his work, his network and those he represents. I am a huge Jeff Fortmann fan and am excited to stay connected with him throughout his career and bright future.
Lindsay Rowe
As a business development lead, I have worked with Jeff consistently over the last 7 years. He is as dynamic as he is detailed and conscientious. He is known and adored by everyone in the industry and is passionately committed to seeing his clients succeed. Beyond being uber-connected with deep roots across media and experiential, he’s also extremely knowledgeable about the business landscape of our industry--where it’s headed and who is positioned well to win. Plus, he’s a truly great person that you immediately trust and want to collaborate with.
Debbie Parrott
All who know Jeff would no doubt agree that he has a rare combination of energy, enthusiasm and positive attitude as well as a clever and effective knack for connecting people and ideas -- making him a joy to work with and to know professionally and personally. Relationship building is in his DNA and he takes incredible care and thought in fostering connections that lead to win-win opportunities and growth. Jeff is a reliable team player and leader with a strong and highly disciplined work ethic. He takes pride in his work, his network and those he represents. I am a huge Jeff Fortmann fan and am excited to stay connected with him throughout his career and bright future.
Lindsay Rowe
As a business development lead, I have worked with Jeff consistently over the last 7 years. He is as dynamic as he is detailed and conscientious. He is known and adored by everyone in the industry and is passionately committed to seeing his clients succeed. Beyond being uber-connected with deep roots across media and experiential, he’s also extremely knowledgeable about the business landscape of our industry--where it’s headed and who is positioned well to win. Plus, he’s a truly great person that you immediately trust and want to collaborate with.
Debbie Parrott
All who know Jeff would no doubt agree that he has a rare combination of energy, enthusiasm and positive attitude as well as a clever and effective knack for connecting people and ideas -- making him a joy to work with and to know professionally and personally. Relationship building is in his DNA and he takes incredible care and thought in fostering connections that lead to win-win opportunities and growth. Jeff is a reliable team player and leader with a strong and highly disciplined work ethic. He takes pride in his work, his network and those he represents. I am a huge Jeff Fortmann fan and am excited to stay connected with him throughout his career and bright future.
Lindsay Rowe
As a business development lead, I have worked with Jeff consistently over the last 7 years. He is as dynamic as he is detailed and conscientious. He is known and adored by everyone in the industry and is passionately committed to seeing his clients succeed. Beyond being uber-connected with deep roots across media and experiential, he’s also extremely knowledgeable about the business landscape of our industry--where it’s headed and who is positioned well to win. Plus, he’s a truly great person that you immediately trust and want to collaborate with.
Experience
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TideSmart
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United States
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Advertising Services
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1 - 100 Employee
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EVP/GM TideSmart Experiential
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Mar 2021 - Present
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Highmark TechSystems
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United States
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Events Services
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1 - 100 Employee
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Vice President, Business Development & Marketing
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Aug 2019 - Apr 2021
Oversee all new business development and marketing strategy targeting the outdoor experiential marketing sector. Increase annual gross revenue by designing aggressive new business campaigns specifically for event and experiential marketing agencies. Leverage personal network and connections for introduction, growth and expansion of new product lines. Develop and manage relationships with industry trade partners, as well as conference & event stakeholders. Oversee all new business development and marketing strategy targeting the outdoor experiential marketing sector. Increase annual gross revenue by designing aggressive new business campaigns specifically for event and experiential marketing agencies. Leverage personal network and connections for introduction, growth and expansion of new product lines. Develop and manage relationships with industry trade partners, as well as conference & event stakeholders.
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Access Intelligence
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United States
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Events Services
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100 - 200 Employee
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Business Director/Group Publisher - Brand Activation Group
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Jan 2017 - Aug 2019
Manage all day-to-day business operations and revenue across the world’s largest portfolio of marketing content, conferences, recognition programs and corporate training programs. Responsible for all strategic planning, sales and growth initiatives across all channels—events, media, marketing services, digital and custom training—reaching audience of more than one million corporate marketers and agencies. Properties include Event Marketer, Chief Marketer, The Experiential Marketing Summit, EventTech, PROMO, The Ex Awards, PRO Awards and EventTech Awards. Manage group spanning sales, events and marketing. Regular speaker at industry events and well-respected category leader.
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Associate Publisher, Event Marketer, Experiential Marketing Summit, EMI
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Jan 2011 - Aug 2019
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Event Marketer
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United States
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Media Production
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1 - 100 Employee
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National Sales Director
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Jun 2005 - Dec 2010
Event Marketer Magazine was founded in 2002 to serve the information needs of brand-side event marketers and agency executives across the spectrum of face-to-face media - including mobile marketing, mall marketing, street events, trade shows, corporate events, proprietary events, sponsorships, business-to-business events and press events. Event Marketer Magazine was founded in 2002 to serve the information needs of brand-side event marketers and agency executives across the spectrum of face-to-face media - including mobile marketing, mall marketing, street events, trade shows, corporate events, proprietary events, sponsorships, business-to-business events and press events.
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National Sales Director
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Jun 2005 - Dec 2010
Event Design was created out of our belief that the next chapter in the growth of the event industry—which encompasses corporate events, exhibits, and environments—will be a focus on experience design, that tangible quality that fuses creativity with structure to stimulate a reaction and communicate a message to a defined audience. Event Design was created out of our belief that the next chapter in the growth of the event industry—which encompasses corporate events, exhibits, and environments—will be a focus on experience design, that tangible quality that fuses creativity with structure to stimulate a reaction and communicate a message to a defined audience.
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Advertising Sales Director
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Jan 2002 - May 2005
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6FigureJobs.com, Inc.
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United States
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Account Executive
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2000 - 2002
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Education
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The University of Connecticut
Bachelor of Arts (B.A.), Mass Communication/Media Studies
Community
