Signe M.

Channel Catalog Specialist at Best Choice Products
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Contact Information
us****@****om
(386) 825-5501
Location
Greater Seattle Area

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5.0

/5.0
/ Based on 2 ratings
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Tony Martinelli

Signe and I worked together at content26 from 2016-2023. This was an amazing time at my company. Our growth was unprecedented. Amazon and eCommerce were rapidly changing. Signe kept up with the pace and her versatility was astounding. She’s incredibly self-motivated, but also an exceptional team player. Given our unpredictable, fast-pivot business, her willingness to tackle – and master – anything in front of her made Signe a huge asset to my organization. I’d welcome the chance to work with her again in the future.

Laura Lussier

Signe is one of those rare gems that, if you put her in front of a problem and ask her to figure out how to fix it, she will. And not only will she figure it out, she'll figure out the most efficient way to fix that problem, and then document it so other people can reap the benefits of her hard work. She is the type of person who'll just roll up her sleeves and stick her hands in the mud with you, even if it's not part of her job to do so. We collaborated often to solve pipeline problems between our two departments, making it so that new processes that were rolled out would save both of our teams time and money. Highly efficient, cheerful disposition, and someone you definitely want at your back when work gets tough, Signe is both a wonderful and caring manager to her direct reports, as well as a great partner on design projects. I wish I could take her everywhere with me. She's a rare asset to any team and an absolute pleasure to work with.

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Credentials

  • Microsoft Power BI Desktop for Business Intelligence
    Udemy
    Oct, 2021
    - Nov, 2024
  • Microsoft Excel: Business Intelligence w/ Power Query & DAX
    Udemy
    Aug, 2021
    - Nov, 2024
  • Amazon DSP Certification
    Amazon
    Jun, 2022
    - Nov, 2024
  • Amazon Advertising Foundations Certification
    Amazon
    Mar, 2022
    - Nov, 2024
  • Amazon Retail for Advertisers Certification
    Amazon
    Mar, 2022
    - Nov, 2024
  • Amazon Sponsored Ads Certification
    Amazon
    Mar, 2022
    - Nov, 2024

Experience

    • United States
    • Technology, Information and Internet
    • 100 - 200 Employee
    • Channel Catalog Specialist
      • Mar 2023 - Present

      • Assist in the exposure of product page content on all selling platforms, ensuring that the catalog is displayed and optimized for product accuracy, maximum search relevancy, and conversions • Ensure the proper submission of all creative and information assets are applied to products within the PIM system (Images, Copy, Taxonomy mapping, etc.) for display online • Assist in the distribution and representation of product content out to BCP brand site & all other retailer platforms • Develop and employ workflows that address the different needs of each marketplace in terms of content delivery and mapping requirements • Help oversee optimization and troubleshooting efforts with internal IT developers regarding Channel integrations • Assist with attribute mapping requirements and product launch related action items in the process of onboarding new Channels • Manage ticketing with selling partner sites where necessary, for troubleshooting and/or solving content related issues in their system • Run consistent auditing of catalog across brand site & partner sites to ensure all SKUs are represented with proper desired content as input into PIM (Salsify) system • Report on content coverage, accuracy, and effectiveness for entire catalog and new product launches • Help develop SOPs in loading and displaying product content that follow partner sites’ requirements, regulations, and best practices to maximize listing capabilities • Serve as subject matter expert for PIM(Salsify) and product launch process in general • Help ensure all Salsify-related projects and issues are addressed and completed in a timely manner • Help provide insight to and assist in driving initiatives to best utilize the product information management system • Assist in evaluating and updating the Salsify launch workflows to ensure maximum efficiency and to accommodate new processes across all teams that utilize Salsify Show less

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Production Manager
      • Mar 2018 - Mar 2023

      Content26 is an advertising agency that has produced Amazon marketing content for over 650 consumer brands across a wide range of industries and product lines, increasing their sales and ROAS on Amazon and other retailer websites.In addition to previous responsibilities:• Delegate tasks and responsibilities to appropriate personnel, managing the day-to-day project activities and resources.• Coach, mentor, motivate and supervise both internal personnel and external partners/remote personnel. Ensure the team meets project goals, adheres to quality standards and project deadlines.• Monitor and review staff performance during bi-weekly one-on-one meetings as well as monthly, quarterly and annual performance reviews.• Provide status reports regarding project milestones, deliverables, risks and issues, communicating across leadership.• Analyze business processes, workflow, and tools. Identify areas where we could improve accuracy, effectiveness and efficiency and spearhead company-wide change initiatives.• Developed and executed cross-department training, and created accompanying documentation.• Attend client meetings to actively listen and understand business needs. Advise on design strategy within client's budget, educate the client on retailer requirements and restrictions, and address any client concerns. Provide excellent customer service, from global to small enterprise level clients. Show less

    • Production Team Lead
      • Mar 2017 - Feb 2018

      In addition to previous responsibilities:• Interview, hire and train new production specialists and provide ongoing support to colleagues.• Manage ongoing quality control and participate in quality issue resolution.• Create and update documentation of workflow and processes.• Develop employee resources and tools, find opportunities for automation.• Manage multiple projects from different clients simultaneously.

    • Production Specialist
      • Jun 2016 - Feb 2017

      • Design enhanced content for clients using retailer publishing platforms (Amazon Vendor Central, Amazon Seller Central, Syndigo, Salsify).• Perform SEO research using Merchant Words and Helium10 to infuse SEO into product copy and for Amazon advertising campaigns (Sponsored Product, Sponsored Brands, Sponsored Display).• Keep up to date with Amazon and other retailer's best practices, industry trends and product listing restrictions.• Perform catalog audits and retail maintenance to product detail pages.• Create and update product variations on Amazon.• Add products to client's catalog via New Item Setup (NIS) Legacy and VSSC method.• Design and update Amazon Brand Stores.• Manage support tickets and Andon Cords on behalf of clients.• Utilize and edit client's existing marketing materials using Adobe Photoshop to ensure images meet retailer requirements.• Work closely with Project Managers to meet client expectations and goals. Show less

    • United States
    • Technology, Information and Internet
    • 700 & Above Employee
    • Professional Website Designer
      • Sep 2014 - Apr 2016

      GoDaddy's mission is to radically shift the global economy toward small businesses by empowering people to easily start, confidently grow and successfully run their own business ventures. As a website designer, I helped them take the first step by establishing an online presence for their business. Below are a few examples of my work, some of which have been featured on GoDaddy's website.

    • Technical Support Representative
      • Jul 2012 - Aug 2014

      • Consult, recommend and enable the right online product and service strategies to help customers with their business or personal needs • Deliver excellent customer service while troubleshooting technical issues through support calls, live chat, emails and support tickets.

Education

  • Art Institute of Phoenix
    Bachelor of Arts (B.A.), Video Game Art and Design
    2008 - 2012

Community

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