Cynthia Crum
Director of College Counseling at The Episcopal Academy- Claim this Profile
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Bio
Experience
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The Episcopal Academy
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United States
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Primary and Secondary Education
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100 - 200 Employee
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Director of College Counseling
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Jul 2014 - Present
*Expanded college programming by 400%, as a result giving students a head start on their applications and providing families a comprehensive, four-year college counseling program. *Developed and implemented a comprehensive communication strategy, including social media, to engage and inform families. *Introduced College Kickstart and Cialfo, college counseling platforms, to better support families and provide more comprehensive board reports. *Capitalized on a staff member's experience to provide college financial aid counseling to families. Show less
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Whitfield School
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United States
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Education Administration Programs
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1 - 100 Employee
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Director of College Counseling
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Jul 2012 - Jun 2014
• Introduced social media to college counseling office thereby offering different avenues of communication with current and prospective families.• Pioneered alumni events in major metropolitan areas which reached 25-50% of alumni in each city.
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Director of Admission
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Aug 2010 - Jun 2012
• Initiated merit scholarship program which led to a 12.5% increase in enrollment in the target grade.• Co-implemented and co-managed School’s website redesign; site experienced 50% increase in new visitors.• Co-developed and co-executed social media strategies, at no cost broadening the reach of the School’s communications with more than a 300% increase in followers in three years.
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Director of Admission and College Counseling
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Jun 1997 - Jul 2010
• Built a locally and nationally recognized college counseling program with 39% greater parent satisfaction than parents at other independent schools in the Midwest.• Spearheaded Whitfield School’s diversity efforts, resulting in an almost 80% increase in student diversity in ten years.• Broadened student and parent college workshops more than 1000%, as a result creating a more informed, confident population.• Strengthened team of student and parent admission volunteers resulting in expanded outreach efforts for the admission office. • Capitalized on summer camp programs as both revenue streams and sources of admission inquiries. Show less
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Director of College Counseling
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Aug 1995 - May 1997
• Launched Naviance which gave families accurate statistics and information about college admission. Whitfield was one of the first 100 adopters of the software in the U.S.
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Washington University in St. Louis
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United States
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Higher Education
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700 & Above Employee
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Assistant Director of Undergraduate Admission
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Aug 1988 - Jul 1995
• Co-created and co-managed direct mail strategies as part of a larger University effort to increase the size and strength of the applicant pool; applicant pool increased 175% during that time.
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Coordinator of APAP and Special Programs
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Aug 1983 - Jul 1988
• Managed alumni admission volunteer network, strengthening alumni ties with the University and supporting admission efforts.
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Administrative Assistant
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Aug 1982 - Jul 1983
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Education
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Washington University in St. Louis
A.B., English, Secondary Education